Centrality
Arran Park,
Shefford, SG17 5NQ,
United Kingdom
Shefford, SG17 5NQ,
United Kingdom
44 14 6285-7014
Communications
Centrality Technographics
Centrality Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Centrality and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 65 Centrality employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Centrality has purchased the following applications: HaloPSA for Professional Services Automation in 2018, Microsoft 365 for Collaboration in 2015, Hubspot CRM for CRM in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Centrality is running and its propensity to invest more and deepen its relationship with Halo Service Solutions , Microsoft , HubSpot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Centrality revenues, which have grown to $8.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Centrality intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Centrality Tech Stack and Enterprise Applications
Centrality ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Halo Service Solutions | Legacy | HaloPSA | Professional Services Automation | ERP Services and Operations | n/a | 2018 | 2018 |
In 2018 Centrality implemented HaloPSA, deploying a Professional Services Automation application to standardize and instrument UK-managed services operations. The deployment focused on IT service management and service desk processes in Europe, specifically the United Kingdom, and aimed to improve functionality, automate workflows and increase transparency for managed services delivery. Centrality implemented HaloPSA to centralize ticket handling, SLA tracking and change oversight within a single PSA platform.
HaloPSA was configured with explicit modules for SLA management, reporting and Change Management, and the implementation included automated wallboards and configurable reporting views. Service desk workflows were modeled in HaloPSA to enforce SLA commitments and to route Change Management approvals through defined stages, while administrative configuration controls were simplified to support faster updates. Automation of reporting and wallboard feeds delivered continuous operational visibility and supported standardization of ITSM processes.
The rollout covered UK-managed services operations and service desk teams, aligning operational governance to SLA metrics and Change Management workflows for incident and request handling. HaloPSA provided faster reporting, automated wallboards and easier configuration to support organisational growth, improving transparency across service delivery and management. Centrality used HaloPSA as its Professional Services Automation platform to link service operations, reporting and change governance within its UK service footprint.
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Centrality Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015 Centrality adopted Microsoft 365 for Collaboration. The deployment serves the 65 person communications firm headquartered in the United Kingdom and is explicitly referenced on Centrality's public website as the company's collaboration platform.
Microsoft 365 was provisioned as a cloud-first SaaS tenancy, configured to deliver core Collaboration capabilities such as Exchange Online email, SharePoint Online intranet and document management, Microsoft Teams for real-time messaging and meetings, and OneDrive for per-user file synchronization and sharing. Configuration work centered on user provisioning, mailbox setup, SharePoint site architecture, and Teams channel structure to support product, marketing, sales and customer support workflows. The implementation aligns with standard Collaboration functional modules for document collaboration, internal communications and meeting orchestration.
Operational governance was organized around tenant-level administration and centralized identity management using Azure Active Directory for single sign-on and group-based access control, consistent with Microsoft 365 administration patterns. The deployment covered company-wide use across Centrality's UK operations and is referenced on the public website as the collaboration layer supporting internal teams. Microsoft 365 is the primary Collaboration application named in the company's technology footprint.
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Centrality CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot CRM | CRM | CRM | n/a | 2022 | 2022 |
In 2022 Centrality implemented Hubspot CRM as its CRM for core sales and marketing activities. Hubspot CRM is instrumented on Centrality's public website to capture inbound leads and centralize contact records, serving as the primary customer record for commercial engagement.
The deployment follows a cloud SaaS model consistent with Hubspot CRM, configured to manage contact and company records, deal pipeline stages, activity logging, and basic marketing lead capture workflows. Implementation scope covers commercial teams within Centrality, scaled for a 65 person organization, and governance focuses on a single source of truth for contacts, standardized pipeline definitions, and activity-based sales processes. Integrations beyond the website touchpoint are not specified in the available data.
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CRM | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Centrality ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2014 | 2014 |
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Centrality IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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IT Decision Makers and Key Stakeholders at Centrality
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Centrality Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Centrality IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Centrality digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Centrality Technographics
Centrality is a Communications organization based in United Kingdom,
with around 65 employees and annual revenues of $8.0 million.
Centrality operates a diverse technology stack with applications such as
HaloPSA, Microsoft 365 and Hubspot CRM,
covering areas like Professional Services Automation, Collaboration and CRM.
Centrality has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Halo Service Solutions, Microsoft and HubSpot.
Centrality recently adopted applications including
Hubspot CRM in 2022, Hubspot Marketing Automation in 2021 and Google Cloud Platform (GCP) in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Centrality’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Centrality’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Centrality technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.