Tokyo, n/a,
Japan
Dena Technographics
Dena Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Dena and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1810 Dena employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Dena has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2012, Google Tag Manager for Tag Management in 2021, Autify Genesis for Test Automation Platform in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Dena is running and its propensity to invest more and deepen its relationship with Google , Microsoft , Autify or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Dena revenues, which have grown to $650.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Dena intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Dena Tech Stack and Enterprise Applications
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2012 | 2012 |
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Collaboration | Collaboration |
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2021 | 2021 |
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Collaboration | Collaboration |
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2025 | 2025 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Tag Manager | Tag Management | CRM | n/a | 2021 | 2021 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Autify | Legacy | Autify Genesis | Test Automation Platform | PaaS | n/a | 2024 | 2024 |
In 2024, DeNA implemented Autify Genesis as part of its Test Automation Platform usage. DeNA is a customer of Autify and uses Autify's AI-driven test automation for web and mobile quality assurance in Japan, with Autify Genesis positioned as the autonomous AI agent for software quality assurance.
Autify Genesis is being used to automate core QA functions, including AI-assisted test case generation, automated regression execution, and maintenance of test suites for both web and mobile applications. The implementation emphasizes autonomous test orchestration and test authoring augmentation, aligning with typical Test Automation Platform capabilities for continuous validation and cross-environment test coverage.
Operational coverage is focused on DeNA engineering and QA teams in Japan, embedding Autify Genesis into release workflows and continuous testing practices. The deployment is architected to support web and mobile test execution and scheduling, enabling orchestration of test runs across environments and integration points within DeNA release pipelines without naming specific CI tooling.
Governance and process changes include structuring test ownership within QA teams and shifting manual regression duties toward AI-driven test maintenance and orchestration. Reported objectives for the Autify Genesis deployment include increasing test coverage and accelerating release cycles, reflecting DeNA's use of Autify's AI-driven test automation to scale quality assurance.
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Transactional Email | PaaS |
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2017 | 2017 |
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Transactional Email | PaaS |
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2021 | 2021 |
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Transactional Email | PaaS |
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2025 | 2025 |
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Transactional Email | PaaS |
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2025 | 2025 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2025 | 2025 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Domain Name System (DNS) | IaaS |
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2025 | 2025 |
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IT Decision Makers and Key Stakeholders at Dena
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Dena Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||