Elara Comunicaciones S.A.P.I. de C.V.
Huipulco #75, Toriello Guerra, Tlalpan,
Mexico City, 14050,
Mexico
Mexico City, 14050,
Mexico
52 55 3690 0400
Communications
Elara Comunicaciones S.A.P.I. de C.V. Technographics
Elara Comunicaciones S.A.P.I. de C.V. Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Elara Comunicaciones S.A.P.I. de C.V. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 123 Elara Comunicaciones S.A.P.I. de C.V. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Elara Comunicaciones S.A.P.I. de C.V. has purchased the following applications: Oracle Cloud ERP for ERP Financial in 2017, Drift AI Chatbot for Chatbots and Conversational AI in 2019, Oracle OBIEE for Analytics and BI in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Elara Comunicaciones S.A.P.I. de C.V. is running and its propensity to invest more and deepen its relationship with Oracle , Drift , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Elara Comunicaciones S.A.P.I. de C.V. revenues, which have grown to $15.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Elara Comunicaciones S.A.P.I. de C.V. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Elara Comunicaciones S.A.P.I. de C.V. Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Cloud ERP | ERP Financial | ERP Financial Management | ERP Soluciones | 2017 | 2017 |
In 2017, Elara Comunicaciones S.A.P.I. de C.V. implemented Oracle Cloud ERP as part of an ERP Financial initiative. The project objective centered on deploying Fusion Cloud R12 and establishing an interface with the company CRM and its telecommunications management system. ERP Soluciones acted as the system integrator for the engagement.
The deployment emphasized core financial modules common to ERP Financial implementations, including general ledger, accounts payable, accounts receivable, and billing-related capabilities. Fusion Cloud R12 was configured to support invoice to cash workflows, period close controls, and standardized chart of accounts to unify transaction and reporting models across the business.
Integration architecture was designed to exchange master data and transactional records between Oracle Cloud ERP and the CRM and telecommunications management system, leveraging middleware and API-based interfaces to orchestrate customer, order, and billing data flows. Operational coverage included finance, billing, and commercial management teams at Elara Comunicaciones in Mexico, and project governance led by ERP Soluciones incorporated phased rollout, structured testing cycles, and change-control processes to align workflows across systems.
|
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Drift | Legacy | Drift AI Chatbot | Chatbots and Conversational AI | AI-Powered Application | n/a | 2019 | 2019 |
In 2019, Elara Comunicaciones S.A.P.I. de C.V. deployed Drift AI Chatbot on its public website to introduce an automated conversational layer for site visitors. The implementation is categorized under Chatbots and Conversational AI and targets inbound visitor engagement across Elara’s Mexico-facing digital properties.
The Drift AI Chatbot deployment centers on conversational AI capabilities, including intent detection, scripted playbooks for lead capture, automated qualification prompts, and predefined escalation paths to human agents. Drift AI Chatbot was configured to deliver contextual responses and capture session transcripts and contact metadata to support follow up by commercial teams.
Technically the implementation is a front-end web widget embedded on the company website, providing a customer-facing chat interface and event capture for visitor interactions. Operational coverage focuses on marketing driven demand capture, initial sales qualification, and first-line customer service interactions, with data routed to internal dashboards and notification channels for manual follow up.
Governance for the Drift AI Chatbot is organized between digital marketing and customer service teams, who maintain conversational playbooks, update training content, and manage escalation rules and agent handoffs. Operational processes emphasize continuous tuning of responses and oversight of chat transcripts to keep conversational workflows aligned with business objectives.
|
Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle OBIEE | Analytics and BI | Analytics and BI | n/a | 2016 | 2016 |
In 2016 Elara Comunicaciones S.A.P.I. de C.V. deployed Oracle OBIEE as part of its ELARA Evolution Cloud project, establishing a centralized Analytics and BI layer to support transactional and project financial reporting. Oracle OBIEE was used as the Oracle Business Intelligence platform for consolidated reporting and data model development across procurement and project accounting workflows.
The implementation included setup and ongoing maintenance of Purchasing, Suppliers, Project Costing, Project Billing and Contracts modules, with development of customized reports and data models in Oracle Business Intelligence. Configuration work covered role-based access, user provisioning and tailored data models to align analytic outputs with project and contract structures.
Integrations were defined between SalesForce and Oracle Cloud through business interfaces to synchronize sales and project data, and the program executed bulk uploads of suppliers, project budgets and item user records to populate the BI layer and transactional modules. These interfaces and data loading activities were scoped to ensure the Oracle OBIEE data models reflected operational master data used by Purchasing and Project Billing.
Governance activities focused on establishing customized roles and approval flows, and operationalizing report stewardship and approval workflows for project costing and billing processes. The implementation emphasized process alignment between sales, procurement and project financials, using Oracle OBIEE reporting to instrument contract, billing and supplier decision points.
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Collaboration | Collaboration |
|
2016 | 2016 |
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Sales Automation, CRM, Sales Engagement | CRM |
|
2016 | 2016 |
|
PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Project Portfolio Management | PPM |
|
2016 | 2016 |
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2013 | 2013 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2020 | 2020 |
|
IT Decision Makers and Key Stakeholders at Elara Comunicaciones S.A.P.I. de C.V.
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Elara Comunicaciones S.A.P.I. de C.V. Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Elara Comunicaciones S.A.P.I. de C.V. Technographics
Elara Comunicaciones S.A.P.I. de C.V. is a Communications organization based in Mexico,
with around 123 employees and annual revenues of $15.0 million.
Elara Comunicaciones S.A.P.I. de C.V. operates a diverse technology stack with applications such as
Oracle Cloud ERP, Drift AI Chatbot and Oracle OBIEE,
covering areas like ERP Financial, Chatbots and Conversational AI and Analytics and BI.
Elara Comunicaciones S.A.P.I. de C.V. has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle and Drift.
Elara Comunicaciones S.A.P.I. de C.V. recently adopted applications including
Cloudflare CDN in 2020, Drift AI Chatbot in 2019 and Oracle Cloud ERP in 2017,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Elara Comunicaciones S.A.P.I. de C.V.’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Elara Comunicaciones S.A.P.I. de C.V.’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Elara Comunicaciones S.A.P.I. de C.V. technographics profile,
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