Electrodomesticos Rosan Technographics
Electrodomesticos Rosan Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Electrodomesticos Rosan and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 150 Electrodomesticos Rosan employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Electrodomesticos Rosan has purchased the following applications: Tawk.to for Chatbots and Conversational AI in 2018, Google Workspace (Formerly Google G-Suite) for Collaboration in 2022, WooCommerce for eCommerce in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Electrodomesticos Rosan is running and its propensity to invest more and deepen its relationship with Tawk.to , Google , Automattic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Electrodomesticos Rosan revenues, which have grown to $20.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Electrodomesticos Rosan intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Electrodomesticos Rosan Tech Stack and Enterprise Applications
Electrodomesticos Rosan AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Tawk.to | Legacy | Tawk.to | Chatbots and Conversational AI | AI-Powered Application | n/a | 2018 | 2018 |
In 2018, Electrodomesticos Rosan implemented Tawk.to on its public website. Tawk.to is a Chatbots and Conversational AI application providing an embeddable live chat widget and conversational interface to capture customer inquiries directly from web pages. The deployment uses a web embedded client side widget configured through the Tawk.to administration console.
Implementation emphasized functional capabilities common to the Chatbots and Conversational AI category, including real time live chat, canned responses, visitor monitoring, offline messaging, and chat transcripts for traceability. Configuration included scripted responses and agent handoff workflows to standardize interactions and reduce manual routing, aligning conversational flows with typical customer support and pre sales processes. The Tawk.to implementation surfaces visitor context to agents to support faster web based resolution and lead capture.
Operational coverage was limited to the corporate website and targeted customer facing functions, primarily customer service and sales teams supporting online inquiries in Mexico. Agent access and chat management are handled through the Tawk.to dashboard, providing a central point for conversation logs and ongoing conversational governance.
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Electrodomesticos Rosan Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2022 | 2022 |
In 2022, Electrodomesticos Rosan implemented Google Workspace (Formerly Google G-Suite) as its Collaboration platform. The deployment is provisioned to the rosan.com.mx domain and covers the Mexico based manufacturer with approximately 150 employees, indicating an organization wide tenancy visible in the public site source.
Google Workspace (Formerly Google G-Suite) was configured to provide core collaboration capabilities including Gmail for enterprise email, Google Drive for cloud storage, Docs, Sheets and Slides for real time document collaboration, Meet for video conferencing, and Calendar for scheduling. Administrative capabilities are exercised through the Google Workspace Admin Console with user and group provisioning, access controls, and data governance features consistent with standard Collaboration platform deployment.
Operational scope spans corporate functions such as operations, sales, engineering, finance and administrative support, with provisioning and policy management centralized in IT. Presence of Google Workspace on the public site indicates that mail routing and collaboration records for Electrodomesticos Rosan are managed via Google services, and governance is enforced through admin roles, sharing policies and platform based security controls.
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Electrodomesticos Rosan eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | WooCommerce | eCommerce | eCommerce | n/a | 2022 | 2022 |
In 2022, Electrodomesticos Rosan deployed WooCommerce as its eCommerce platform on its corporate website, using Automattic as the vendor for the storefront technology. The implementation places WooCommerce at the center of online sales activity for Rosan, supporting direct-to-consumer commerce through the company website.
The WooCommerce implementation covers product catalog management, configurable product pages, shopping cart and checkout workflows, and backend order management. Configuration work focused on product variants, pricing rules, tax handling, and shipping option configuration consistent with standard eCommerce operational needs.
Operational coverage is centered on the Mexico market via the public website, and the solution is used by commercial, customer service, and fulfillment teams to process online orders. Order records are routed into internal fulfillment and finance processes for picking, packing, and billing, with exports and dashboard views used to coordinate downstream operations.
Governance and administration are executed through WooCommerce dashboards and WordPress user role controls, enabling catalog, promotion, and content management by marketing and commerce teams. Ongoing management emphasizes content updates, product lifecycle adjustments, and operational handoffs between online sales and fulfillment functions.
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eCommerce | eCommerce |
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2022 | 2022 |
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Electrodomesticos Rosan IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Electrodomesticos Rosan
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Electrodomesticos Rosan Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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