Faber-Castell USA
9000 Rio Nero Drive,
Cleveland, 44131, OH,
United States
Cleveland, 44131, OH,
United States
1 216-643-4660
Manufacturing
Faber-Castell USA Technographics
Faber-Castell USA Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Faber-Castell USA and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 90 Faber-Castell USA employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Faber-Castell USA has purchased the following applications: Google Pay for Payment Processing in 2020, ECI Macola for Manufacturing ERP, Distribution ERP in 2012, Freshdesk Messaging (Formerly Freshchat) for Chatbots and Conversational AI in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Faber-Castell USA is running and its propensity to invest more and deepen its relationship with Google , Apple , ECi Software Solutions or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Faber-Castell USA revenues, which have grown to $15.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Faber-Castell USA intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Faber-Castell USA Tech Stack and Enterprise Applications
Faber-Castell USA ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Pay | Payment Processing | ERP | n/a | 2020 | 2020 |
In 2020, Faber-Castell USA implemented Google Pay for Payment Processing on its website. The deployment integrated the Google Pay web button into the e-commerce checkout workflow, enabling browser and mobile wallet flows and client-side tokenized credential handling that are typical of web wallet integrations. Google Pay was embedded in the site checkout to present wallet-based payment options alongside existing card entry flows.
Operational scope was limited to the company's United States website and affected e-commerce and commerce operations teams responsible for online sales and payments. Functional capabilities implemented included wallet checkout UI, payment method selection at checkout, and client-side payment token handling consistent with Payment Processing functional terminology. Governance and rollout focused on updating checkout workflows and front-end release processes to support the Google Pay button and associated client-side scripts.
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Payment Processing | ERP |
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2020 | 2020 |
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Faber-Castell USA ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ECi Software Solutions | Legacy | ECI Macola | Manufacturing ERP, Distribution ERP | ERP Services and Operations | n/a | 2012 | 2012 |
In 2012, Faber-Castell USA implemented ECI Macola as its Manufacturing ERP,Distribution ERP to support direct-to-consumer fulfillment and warehouse operations at the company distribution center in Valley View, Ohio. The deployment was oriented around supporting D2C order flows and distribution workflows that serve the Creativity for Kids and consumer art product lines, with ECI Macola positioned as the core transaction system for order capture and inventory visibility.
ECI Macola was configured to support category-aligned capabilities including inventory control, order management, purchasing, warehouse operations, and shipping/fulfillment orchestration. The implementation emphasized operational modules that enable replenishment of DROPSHIP and DASH-1 bins and maintain accurate on-hand quantities in customer-facing portals, aligning system configuration with day-to-day D2C shipping queue monitoring and fulfillment tasks.
Integrations referenced in operational documentation and role requirements include connectivity with WiSys Agility for warehouse and inventory processes and direct interfaces to customer portals used for marketplace performance management, specifically Wal-Mart, Target, and Amazon. The platform also interoperated with core back-office functions used by Sales, Sales Service, Inventory Control, Purchasing, IT, and Accounting, and supported coordination with contracted third-party warehousing and distribution vendors.
Governance and process changes centered on a hands-on D2C Fulfillment Lead model that acts as the primary point of contact within Operations for cross-departmental communication and external parties, enforces safety and compliance requirements, and drives daily performance monitoring and issue resolution within customer portals. The role and related workflows institutionalized routine communication between ECI Macola-driven operational queues and business stakeholders, and emphasized staff coaching, workload prioritization, and documented conflict resolution tied to fulfillment execution.
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Faber-Castell USA AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Freshworks | Legacy | Freshdesk Messaging (Formerly Freshchat) | Chatbots and Conversational AI | AI-Powered Application | n/a | 2019 | 2019 |
In 2019, Faber-Castell USA implemented Freshdesk Messaging (Formerly Freshchat) on their website. The implementation uses Freshdesk Messaging (Formerly Freshchat) as a Chatbots and Conversational AI solution to provide conversational customer engagement on the corporate web storefront. Faber-Castell USA is a United States based manufacturing firm with approximately 90 employees, and the deployment is oriented to customer support and online customer engagement.
The deployment embeds the Freshdesk Messaging chat widget into the public website and configures bot automation for common FAQ resolution, proactive messaging, and live agent handoff, reflecting standard Chatbots and Conversational AI capabilities. Functional modules implemented include conversational bot flows, canned responses, a shared conversation inbox, session routing to human agents, and conversation logging for continuity. Operational coverage is centered on customer service and online sales inquiry handling, managed through web-based administration and agent inboxes, with governance focusing on escalation rules, message templates, and workflow ownership for support teams.
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Chatbots and Conversational AI | AI-Powered Application |
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2020 | 2020 |
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Faber-Castell USA Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2021 | 2021 |
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Collaboration | Collaboration |
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2018 | 2018 |
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Faber-Castell USA eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2021 | 2021 |
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eCommerce | eCommerce |
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2020 | 2020 |
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Personalization and Product Recommendations | eCommerce |
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2020 | 2020 |
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Shipping Management | eCommerce |
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2010 | 2010 |
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Shipping Management | eCommerce |
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2022 | 2022 |
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Faber-Castell USA CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Loyalty | CRM |
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2021 | 2021 |
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Customer Support | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Faber-Castell USA IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Faber-Castell USA
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Apps Being Evaluated by Faber-Castell USA Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Faber-Castell USA IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Faber-Castell USA digital transformation priorities and AI adoption trends.
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FAQ - APPS RUN THE WORLD Faber-Castell USA Technographics
Faber-Castell USA is a Manufacturing organization based in United States,
with around 90 employees and annual revenues of $15.0 million.
Faber-Castell USA operates a diverse technology stack with applications such as
Google Pay, ECI Macola and Freshdesk Messaging (Formerly Freshchat),
covering areas like Payment Processing, Manufacturing ERP, Distribution ERP and Chatbots and Conversational AI.
Faber-Castell USA has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Google, ECi Software Solutions and Freshworks.
Faber-Castell USA recently adopted applications including
USPS Click-N-Ship in 2022, Cisco Webex Meetings in 2021 and Shopify in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Faber-Castell USA’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Faber-Castell USA’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Faber-Castell USA technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.