Gina Tricot
Gina Tricot Technographics
Gina Tricot Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Gina Tricot and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1200 Gina Tricot employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Gina Tricot has purchased the following applications: Klarna Payments for Payment Processing in 2018, Teamtailor ATS for Recruiting, Applicant Tracking System in 2019, ImBox Chat for Chatbots and Conversational AI in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Gina Tricot is running and its propensity to invest more and deepen its relationship with Klarna , Teamtailor , ImBox Sweden or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Gina Tricot revenues, which have grown to $250.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Gina Tricot intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Gina Tricot Tech Stack and Enterprise Applications
Gina Tricot ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Klarna | Legacy | Klarna Payments | Payment Processing | ERP | n/a | 2018 | 2018 |
In 2018, Gina Tricot implemented Klarna Payments to handle online payment flows on its public ecommerce website. Gina Tricot implemented Klarna Payments in the Payment Processing category to manage checkout payment authorization and settlement for customers in Sweden.
The deployment uses Klarna Payments hosted checkout components and client side integration to present payment options during checkout, paired with server side API calls for authorization, capture, and refund workflows. The implementation aligns with common Payment Processing capabilities, including tokenization to reduce PCI scope and asynchronous notification endpoints for order state synchronization.
Integration work focused on linking the Klarna Payments implementation with the ecommerce storefront and internal order management and customer service processes, enabling payment status synchronization and refund initiation from order operations. Operational governance emphasizes centralized transaction reconciliation and monitoring of payment events through Klarna Payments to support returns and customer care workflows.
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Gina Tricot HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Teamtailor | Legacy | Teamtailor ATS | Recruiting, Applicant Tracking System | HCM | n/a | 2019 | 2019 |
In 2019, Gina Tricot deployed Teamtailor ATS. Teamtailor ATS serves as the company's Recruiting,Applicant Tracking System and is embedded on public career domains including careers.ginatricot.com and regional sites for Sweden, Denmark, Germany, Finland and Norway, providing applicant capture directly from the corporate web properties.
Configuration centered on career site integration and standard ATS capabilities, including job publishing, branded career pages, application intake forms, candidate profile management and configurable pipeline stages. Teamtailor ATS was used to centralize vacancy listings and manage candidate workflows, while preserving localized job content and employer branding across markets.
Operational scope covers Gina Tricot talent acquisition and HR functions across multiple European markets, with Teamtailor ATS instrumenting career site recruitment touch points on the company websites. Governance emphasized centralized recruitment process control alongside localized content administration for country HR teams. Source details indicate web embedding of Teamtailor ATS on multiple careers subdomains, no other named system integrations are specified.
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Gina Tricot AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ImBox Sweden | Legacy | ImBox Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2018 | 2018 |
In 2018, Gina Tricot deployed ImBox Chat on its public website. ImBox Chat is a Chatbots and Conversational AI application providing an on-site conversational layer for customer interactions and self-service support on the retailer's e-commerce domain.
The implementation uses the ImBox Chat web chat widget combined with a hosted conversational engine, configured for intent detection, scripted automated responses, session transcript logging, and escalation to human agents. Configuration work focused on dialog flows, response tuning, and channel behavior for desktop and mobile web sessions, with the full application name ImBox Chat reflected in the deployment and administration interfaces.
Operational responsibility sits with Gina Tricot's customer service and digital commerce teams, who manage conversational content, monitoring, and handoff rules. Governance emphasized iterative content updates and conversational analytics monitoring, with the system operating as the front-line conversational touchpoint on the website and routing complex inquiries to human support for resolution.
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Gina Tricot Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
 |
|
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Collaboration | Collaboration |
|
2017 | 2017 |
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Gina Tricot eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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|
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Product Information Management | eCommerce |
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2013 | 2013 |
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Gina Tricot SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Allocation and Replenishment | SCM |
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2022 | 2022 |
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Gina Tricot CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Engagement | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Gina Tricot ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2021 | 2021 |
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IT Service Management | ITSM |
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2022 | 2022 |
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Gina Tricot Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Procurement | Procurement |
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2022 | 2022 |
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Gina Tricot PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2017 | 2017 |
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Transactional Email | PaaS |
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2018 | 2018 |
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Gina Tricot IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Gina Tricot
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Gina Tricot Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Gina Tricot IT executives and key decision makers. This section highlights Gina Tricot's latest recorded technology evaluations, including Kubix Link PLM for Fashion PLM on 2026-02-25. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Gina Tricot digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2026-02-25 | Gina Tricot | Evaluated | Lectra | Kubix Link PLM | Fashion PLM | PLM and Engineering |
FAQ - APPS RUN THE WORLD Gina Tricot Technographics
Gina Tricot is a Retail organization based in Sweden,
with around 1200 employees and annual revenues of $250.0 million.
Gina Tricot operates a diverse technology stack with applications such as
Klarna Payments, Teamtailor ATS and ImBox Chat,
covering areas like Payment Processing, Recruiting, Applicant Tracking System and Chatbots and Conversational AI.
Gina Tricot has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Klarna, Teamtailor and ImBox Sweden.
Gina Tricot recently adopted applications including
Nextail Allocation & Replenishment in 2022, Atlassian Jira Service Desk in 2022 and Reqtest Procurement in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Gina Tricot’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Gina Tricot’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Gina Tricot technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.