Sundbyberg, 172 66,
Sweden
Guideline Geo Technographics
Guideline Geo Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Guideline Geo and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 74 Guideline Geo employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Guideline Geo has purchased the following applications: Zoho Books for ERP Financial in 2021, Microsoft 365 for Collaboration in 2018, FreshDesk Customer Support for Customer Support in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Guideline Geo is running and its propensity to invest more and deepen its relationship with Zoho Corp. , Microsoft , Freshworks or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Guideline Geo revenues, which have grown to $18.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Guideline Geo intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Guideline Geo Tech Stack and Enterprise Applications
Guideline Geo ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoho Corp. | Legacy | Zoho Books | ERP Financial | ERP | n/a | 2021 | 2021 |
In 2021, Guideline Geo implemented Zoho Books to manage its financial operations. Guideline Geo is a Sweden-based manufacturing company with 74 employees and 18000000 in revenue, and the deployment is surfaced on their website. Zoho Books is an ERP Financial application used for transactional accounting and customer-facing invoicing.
The implementation emphasizes core ERP Financial capabilities including accounts receivable, accounts payable, general ledger, bank reconciliation, tax configuration and expense management, with configuration of chart of accounts and recurring invoices aligned to small to mid-size finance operations. Zoho Books is used to generate and deliver invoices through the company website while centralizing bookkeeping and billing workflows for the finance and accounting teams. Governance and process work focused on standardizing invoicing, automated billing cycles and posting rules to the general ledger. Integrations are limited to the website presence noted, with internal workflows oriented around receivables collection and tax reporting.
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Guideline Geo Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, Guideline Geo implemented Microsoft 365 to deliver Collaboration capabilities for its Swedish manufacturing operations and to surface collaboration features on its website. Guideline Geo implemented Microsoft 365 to centralize employee communication and content publishing while supporting external-facing collaboration through web-delivered resources.
The deployment is a cloud-hosted Microsoft 365 tenant leveraging core Collaboration modules such as Exchange Online for email, SharePoint Online for document management and intranet sites, and Microsoft Teams for team messaging and meetings. Operational coverage is company-wide across engineering, operations, and administrative functions in Sweden, with governance framed around tenant-level identity and access controls and site-level document permissions to standardize collaboration workflows and content publishing.
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Guideline Geo CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Freshworks | Legacy | FreshDesk Customer Support | Customer Support | CRM | n/a | 2020 | 2020 |
In 2020 Guideline Geo implemented FreshDesk Customer Support to handle inbound customer inquiries through its website. The FreshDesk Customer Support deployment is a cloud SaaS implementation surfaced via a web support widget on the company site, delivering ticketing, case management, and a self service knowledge base consistent with Customer Support platforms. As a 74 employee manufacturing company, Guideline Geo configured the application to centralize issue intake and agent workflows, using role based agent consoles and ticket routing to streamline the support function.
Configuration work emphasized web based ticket capture, automated routing and status workflows, and knowledge base publishing to reduce repetitive inquiries, with administrative governance held by a centralized support lead. Operational scope covers customer service and customer success interactions originating from the website, with case lifecycle controls and escalation workflows defined inside FreshDesk Customer Support to support SLA adherence and structured support processes.
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Marketing Automation | CRM |
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2018 | 2018 |
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Guideline Geo PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2022 | 2022 |
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Guideline Geo IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Guideline Geo
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Guideline Geo Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||