Thessaloniki, 54636,
Greece
HELEXPO Greece Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by HELEXPO Greece and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 86 HELEXPO Greece employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that HELEXPO Greece has purchased the following applications: Tellody Customer Points for Customer Loyalty in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems HELEXPO Greece is running and its propensity to invest more and deepen its relationship with Tellody or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing HELEXPO Greece revenues, which have grown to $17.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for HELEXPO Greece intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Tellody | Legacy | Tellody Customer Points | Customer Loyalty | CRM | n/a | 2018 | 2018 | In 2018 HELEXPO Greece deployed Tellody Customer Points in the Customer Loyalty category to support marketing and visitor engagement for the 83rd Thessaloniki International Fair. Tellody acted as the telecommunications and marketing partner and handled email and SMS campaign delivery and visitor facing digital services during the event, with press coverage documenting Tellody managed campaign sending and onsite digital services. Implementation centered on Tellody Customer Points campaign management capabilities, with inferred use of ticketing and voucher modules to support visitor admission and promotional redemption. Delivery leveraged Tellody managed campaign delivery and mobile and web facing customer touch points to orchestrate event communications and voucher distribution. Operational scope was the Thessaloniki International Fair marketing and CRM processes, concentrating on attendee communications and onsite visitor services. Governance consolidated campaign orchestration and outbound messaging through Tellody as the primary provider for event marketing and customer engagement. |
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