Durban, 4320,
South Africa
Hollywood Bets Technographics
Hollywood Bets Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Hollywood Bets and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2000 Hollywood Bets employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Hollywood Bets has purchased the following applications: Sage 300 People for Core HR in 2020, Zendesk Chat for Chatbots and Conversational AI in 2022, Genesys Cloud CX for Call Center in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Hollywood Bets is running and its propensity to invest more and deepen its relationship with Sage , Zendesk , Genesys or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Hollywood Bets revenues, which have grown to $500.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Hollywood Bets intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Hollywood Bets Tech Stack and Enterprise Applications
Hollywood Bets HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sage | Legacy | Sage 300 People | Core HR | HCM | n/a | 2020 | 2020 |
In 2020, Hollywood Bets implemented Sage 300 People. The deployment established Sage 300 People as the company Core HR system to centralize Human Resources functions across its South Africa operations and to support roughly 2,000 employees.
The implementation was configured to manage employee master data and to operationalize recruitment and onboarding workflows, including sourcing and shortlisting applicants, interview scheduling, conducting interviews, and maintaining pre-employment checks and reference records. Sage 300 People was used for drafting contracts and offer letters, capturing new hire documents and benefits enrollment signatures, and for processing disciplinary actions such as warnings, reflecting its use for HR case management and induction administration.
Operational design emphasized payroll readiness, with controls and data capture configured to ensure all new employee details and documents are submitted to Payroll before the monthly cut off. The instance also supported coordination with managers and training facilitators for scheduling induction and training dates, and it served as the consolidated source for the HR workbook and retention related interview records.
Governance and process changes formalized ownership for timely document submission, interview and verification workflows, and disciplinary and exit interview recordkeeping. HR assistants and managers were assigned procedural responsibilities for payroll cut-off compliance, onboarding orientations, and benefits signoff, embedding these operational workflows directly into Sage 300 People.
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Hollywood Bets AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zendesk | Legacy | Zendesk Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2022 | 2022 |
In 2022, Hollywood Bets implemented Zendesk Chat, deploying the Zendesk Chat web widget directly on its public website. The deployment is classified under Chatbots and Conversational AI and supports the Leisure and Hospitality operator's digital customer service channel, addressing customer support and account inquiries initiated from the site. The rollout emphasizes real-time conversational routing and session continuity between automated responses and human agents to maintain online engagement.
Configuration centered on web widget placement, conversational flow configuration, and chat transcript capture to support agent workflows and record keeping. Administration is managed through the vendor console to control chat behavior, canned responses, agent availability, and widget visibility across site pages. Operational coverage targets Hollywood Bets' online customer service teams in South Africa, with governance oriented around live agent handoff, session logging, and centralized chat policy controls.
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Hollywood Bets CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Genesys | Legacy | Genesys Cloud CX | Call Center | CRM | n/a | 2019 | 2019 |
In 2019 Hollywood Bets deployed Genesys Cloud CX as its Call Center platform to centralize inbound voice and digital contact handling across customer service, deposits and withdrawals, helpline, and branch support functions. The implementation supports nationwide customer assistance workflows and is positioned to handle high volume operational tasks described by agents, including attending to more than 50 failed and paid payments and resolving over 60 withdrawal queries received via voice, digital and email escalations.
Genesys Cloud CX was configured to deliver omnichannel routing for voice, email and live chat, and to surface interaction context for agents handling deposits and withdrawal reconciliations. Configuration emphasized contact routing, interaction logging, and agent desktop orchestration to enable administrators and contact center team members to use Zendesk macros and scripted responses created by internal staff. The deployment aligned Genesys Cloud CX capabilities with customer service workflows for processing cash withdrawal requests and allocating deposits via the deposit app used by agents.
The Genesys Cloud CX deployment was integrated with Zendesk for macro-driven case handling, with Connex and Convo social channels for social platform messaging, and with the internal deposit application for transaction allocation and dispute triage. These integrations supported multichannel escalation paths from digital channels into voice assisted workflows and allowed agents to update banking details, attend to unaccounted transactions, and escalate payment related complaints through established channels.
Operational governance included training new administrators, creating and publishing Zendesk macro responses for contact center team members, and enforcing escalation procedures consistent with the POPI Act confidentiality requirements referenced by Hollywood Bets. The implementation narrative emphasizes centralized interaction handling for Deposits, Withdrawals, Helpline and Customer Service Digital and Email escalations, and documents agent-level responsibilities for payment reconciliation and minimal withdrawal errors as part of ongoing operational controls.
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Customer Engagement | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2021 | 2021 |
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Customer Support | CRM |
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2022 | 2022 |
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Customer Support | CRM |
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2022 | 2022 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Hollywood Bets IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2015 | 2015 |
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Hollywood Bets CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2022 | 2022 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Hollywood Bets
Apps Being Evaluated by Hollywood Bets Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2024-10-25 | Hollywood Bets | Evaluated | Oracle | Oracle Recruiting Cloud | Applicant Tracking System, Candidate Relationship Management, Recruiting | HCM |