Hornblower Cruises and Events
Pier 3 on The Embarcadero,
San Francisco, 94111, CA,
United States
San Francisco, 94111, CA,
United States
1 415-438-8300
Leisure and Hospitality
Hornblower Cruises and Events Technographics
Hornblower Cruises and Events Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Hornblower Cruises and Events and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2000 Hornblower Cruises and Events employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Hornblower Cruises and Events has purchased the following applications: Microsoft Dynamics GP for ERP Financial in 2013, UKG Workforce Central Payroll (ex Kronos Workforce Payroll) for Payroll in 2013, Freshdesk Messaging (Formerly Freshchat) for Chatbots and Conversational AI in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Hornblower Cruises and Events is running and its propensity to invest more and deepen its relationship with Microsoft , UKG , Freshworks or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Hornblower Cruises and Events revenues, which have grown to $250.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Hornblower Cruises and Events intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Hornblower Cruises and Events Tech Stack and Enterprise Applications
Hornblower Cruises and Events ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics GP | ERP Financial | ERP | n/a | 2013 | 2013 |
In 2013 Hornblower Cruises and Events implemented Microsoft Dynamics GP to centralize corporate Accounts Payable under the ERP Financial application, establishing a standardized AP technology footprint for all internal departments and external vendors. The deployment focused on Accounts Payable operations and was positioned to support corporate invoice entry and processing across the enterprise accounting function.
Microsoft Dynamics GP was configured to support Corporate Accounts Payable Great Plains invoice entry workflows, vendor invoicing, invoice processing and reconciliation routines, and tracking of credit applications. Functional capabilities implemented included vendor relations handling, filing and scanning of vendor paperwork, ad hoc reporting and support for special projects, with configuration aligned to AP ledger posting and standard invoice lifecycle controls.
The implementation also delivered formalized operational artifacts, specifically a Workflow Manual for the Accounting Clerk and an overall Operations Manual for Accounts Payable that covered procedures for internal departments and external vendors. Those manuals codified invoice entry procedures, document handling and approval workflows, reconciliation steps, and reporting responsibilities, creating governance around AP processing within the Microsoft Dynamics GP ERP Financial environment.
Operational scope centered on corporate Accounts Payable processes, with the system and documented workflows intended to standardize processing across departments and to support ongoing ad hoc reports and special accounting projects. Microsoft Dynamics GP is referenced repeatedly as the ERP Financial system driving AP transaction capture, reconciliation, vendor management and procedural governance.
|
Hornblower Cruises and Events HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| UKG | Legacy | UKG Workforce Central Payroll (ex Kronos Workforce Payroll) | Payroll | HCM | n/a | 2013 | 2013 |
In 2013, Hornblower Cruises and Events deployed UKG Workforce Central Payroll (ex Kronos Workforce Payroll) in the Payroll category. The implementation centralized payroll processing and specifically ingested termination records from payroll systems such as Kronos and ADP as well as from Hornblower’s employee sites to align employment status across systems.
Configuration focused on core payroll processing, tax and withholding calculation, payroll scheduling and run controls, direct deposit handling, and payroll reporting. UKG Workforce Central Payroll was configured with pay code mapping and payroll calendar alignment to support Hornblower’s event and vessel pay cycles, and the deployment emphasized payroll engine parameterization and validation rules typical of enterprise payroll operations.
Integrations included automated ingestion of termination events from Kronos and ADP and synchronization with Hornblower’s employee-facing sites, enabling HR and payroll teams to maintain consistent employment status in the UKG Workforce Central Payroll system. Operational coverage targeted company payroll and HR functions, supporting payroll administrators and HR operations for centralized payroll execution.
Governance and workflow updates formalized termination processing, including audit trails and pre-finalization review controls so that terminations captured in source systems propagate into payroll runs with manual review options for exceptions. Role-based access controls and centralized payroll reporting were implemented to support compliance and recordkeeping within payroll and HR functions.
|
|
|
|
|
Recruiting, Applicant Tracking System | HCM |
|
2013 | 2013 |
|
|
|
|
|
Workforce Management | HCM |
|
2013 | 2013 |
|
Hornblower Cruises and Events AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Freshworks | Legacy | Freshdesk Messaging (Formerly Freshchat) | Chatbots and Conversational AI | AI-Powered Application | n/a | 2019 | 2019 |
In 2019, Hornblower Cruises and Events deployed Freshdesk Messaging (Formerly Freshchat) on its website. The deployment established a Chatbots and Conversational AI channel to handle visitor inquiries, pre-booking questions, and on-day event communications for guests.
Freshdesk Messaging (Formerly Freshchat) was configured as an embedded conversational widget combining automated bot flows, canned responses, and live agent handoff to support both synchronous and asynchronous customer interactions. Configuration emphasized conversation routing, context capture through persistent conversation history, proactive message triggers tied to site behavior, and a centralized agent inbox to streamline chat handling and maintain conversational context across sessions.
Operational coverage focused on customer support and reservations functions, with the website chat serving as the primary intake point for booking clarifications, ticketing questions, and event logistics. Governance centered on scripted routing rules, agent escalation pathways, and shift-based inbox ownership to enforce consistent response workflows and handoff protocols across guest services and booking teams.
|
Hornblower Cruises and Events Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Audio Video and Web Conferencing | Collaboration |
|
2017 | 2017 |
|
|
|
|
|
Audio Video and Web Conferencing | Collaboration |
|
2020 | 2020 |
|
Hornblower Cruises and Events Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Digital Signing | Content Management |
|
2020 | 2020 |
|
Hornblower Cruises and Events eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Shopping Cart Management | eCommerce |
|
2018 | 2018 |
|
Hornblower Cruises and Events CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Account Based Marketing | CRM |
|
2023 | 2023 |
|
|
|
|
|
Account Based Marketing, Sales Engagement | CRM |
|
2016 | 2016 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2011 | 2011 |
|
|
|
|
|
Marketing Automation | CRM |
|
2017 | 2017 |
|
|
|
|
|
Marketing Automation | CRM |
|
2018 | 2018 |
|
|
|
|
|
Sales Automation, CRM, Sales Engagement | CRM |
|
2021 | 2021 |
|
|
|
|
|
Tag Management | CRM |
|
2016 | 2016 |
|
Hornblower Cruises and Events IT Asset Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
SaaS Spend Management | IT Asset Management |
|
2018 | 2018 |
|
Hornblower Cruises and Events ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Performance Management | ITSM |
|
2019 | 2019 |
|
|
|
|
|
IT Service Management | ITSM |
|
2021 | 2021 |
|
Hornblower Cruises and Events PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Transactional Email | PaaS |
|
2016 | 2016 |
|
|
|
|
|
Transactional Email | PaaS |
|
2019 | 2019 |
|
Hornblower Cruises and Events IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2021 | 2021 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2019 | 2019 |
|
|
|
|
|
Cloud Storage | IaaS |
|
2011 | 2011 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2021 | 2021 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2020 | 2020 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2019 | 2019 |
|
Hornblower Cruises and Events CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Identity and Access Management (IAM) | CyberSecurity |
|
2021 | 2021 |
|
|
|
|
|
Secure Email Gateways (SEGs) | CyberSecurity |
|
2019 | 2019 |
|
IT Decision Makers and Key Stakeholders at Hornblower Cruises and Events
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
|
|
Vice President Of Human Resources | VP | HR | |
|
|
|
CFO | CXO | Finance | |
|
|
|
VP of IT | VP | IT | |
|
|
|
Chief Operations Officer | CXO | Finance | |
|
|
|
Human Resources Manager | Manager | HR | |
|
|
|
Payroll Manager | Manager | Finance | |
|
Apps Being Evaluated by Hornblower Cruises and Events Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Hornblower Cruises and Events IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Hornblower Cruises and Events digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Hornblower Cruises and Events Technographics
Hornblower Cruises and Events is a Leisure and Hospitality organization based in United States,
with around 2000 employees and annual revenues of $250.0 million.
Hornblower Cruises and Events operates a diverse technology stack with applications such as
Microsoft Dynamics GP, UKG Workforce Central Payroll (ex Kronos Workforce Payroll) and Freshdesk Messaging (Formerly Freshchat),
covering areas like ERP Financial, Payroll and Chatbots and Conversational AI.
Hornblower Cruises and Events has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft, UKG and Freshworks.
Hornblower Cruises and Events recently adopted applications including
Zoominfo Platform in 2023, Salesforce Sales Cloud in 2021 and Atlassian Jira Service Desk in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Hornblower Cruises and Events’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Hornblower Cruises and Events’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Hornblower Cruises and Events technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.