Miami, 33178, FL,
United States
Innovation Direct Group Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Innovation Direct Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 17 Innovation Direct Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Innovation Direct Group has purchased the following applications: Bluehost for Application Hosting and Computing Services in 2015, reCAPTCHA for Application Security (AppSec) in 2024, LeadsPedia Call Tracking for Call Tracking and Recording in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Innovation Direct Group is running and its propensity to invest more and deepen its relationship with Bluehost , HostGator , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Innovation Direct Group revenues, which have grown to $6.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Innovation Direct Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Bluehost | Legacy | Bluehost | Application Hosting and Computing Services | IaaS | n/a | 2015 | 2015 | ||
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Legacy | reCAPTCHA | Application Security (AppSec) | CyberSecurity | n/a | 2024 | 2024 | |||
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Secure Sockets Layer (SSL) | CyberSecurity |
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2020 | 2020 |
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Web Application Firewalls (WAF) | CyberSecurity |
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2022 | 2022 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| LeadsPedia | Legacy | LeadsPedia Call Tracking | Call Tracking and Recording | CRM | n/a | 2021 | 2021 | In 2021, Innovation Direct Group implemented LeadsPedia Call Tracking across its U.S. performance marketing and CRM operations. LeadsPedia Call Tracking is deployed to manage lead distribution and inbound phone attribution and it aligns with the Call Tracking and Recording category. The implementation leverages core call tracking and routing capabilities, provisioning trackable phone numbers and configuring call routing rules to feed leads into the companys existing lead distribution workflows and CRM processes. Vendor testimonial notes a five year relationship with LeadsPedia, and the deployment was scoped to U.S. performance marketing and CRM business functions. The vendor-hosted Call Tracking and Recording service centralizes phone-lead telemetry, supports call recording and routing controls, and provides operational traceability for marketing to sales handoffs. | |
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Lead Generation | CRM |
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2024 | 2024 |
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Marketing Automation | CRM |
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2024 | 2024 |
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Social Media Management | CRM |
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2024 | 2024 |
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Tag Management | CRM |
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2024 | 2024 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Collaboration | Collaboration |
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2023 | 2023 |
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Collaboration | Collaboration |
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2024 | 2024 |
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Online Meeting Scheduling | Collaboration |
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2021 | 2021 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
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eCommerce | eCommerce |
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2021 | 2021 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Web Content Management | Content Management |
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2017 | 2017 |
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| First Name | Last Name | Title | Function | Department | Phone | |
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| Date | Company | Status | Vendor | Product | Category | Market |
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