AI Buyer Insights:

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Michelin, an e2open customer evaluated Oracle Transportation Management

Laco Data, Technology Stack, and Enterprise Applications
eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
PrestaShop Legacy PrestaShop eCommerce eCommerce n/a 2016 2016
Product Review Management eCommerce 2016 2016
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Optico Legacy Optico Call Tracking and Recording CRM n/a 2019 2019
In 2019, Laco implemented Optico Call Tracking and Recording on their website. The deployment embedded the Optico tracking snippet across site contact and landing pages to capture inbound call metadata, perform session-level attribution, and record calls for marketing analysis and customer engagement. Configuration emphasized call number pooling, dynamic number insertion, recording controls, and dashboarding to surface source attribution and call analytics for marketing and sales workflows. Operational scope was the Laco ecommerce site at lacoshop.com with usage concentrated in marketing and customer service functions, and rollout completed through page-level instrumentation and Optico configuration for small team access and governance of recordings and dashboards.
Digital Advertising Platform CRM 2021 2021
PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Intuit Legacy Intuit Mailchimp Mandrill Transactional Email PaaS n/a 2019 2019
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Content Delivery Network IaaS 2020 2020
IT Decision Makers and Key Stakeholders at Laco
First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Laco Executives
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Laco Technographics

Laco is a Oil, Gas and Chemicals organization based in France, with around 25 employees and annual revenues of $6.0 million.

Laco operates a diverse technology stack with applications such as PrestaShop, Optico and Intuit Mailchimp Mandrill, covering areas like eCommerce, Call Tracking and Recording and Transactional Email.

Laco has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as PrestaShop, Optico and Intuit.

Laco recently adopted applications including AdRoll in 2021, Cloudflare CDN in 2020 and Optico in 2019, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Laco’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Laco’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Laco technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.