Santa Cruz, 95060, CA,
United States
Looker Technographics
Looker Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Looker and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 500 Looker employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Looker has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2015, Lever by Employ for Applicant Tracking System in 2013, Drift AI Chatbot for Chatbots and Conversational AI in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Looker is running and its propensity to invest more and deepen its relationship with Oracle , Employ , Drift or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Looker revenues, which have grown to $80.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Looker intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Looker Tech Stack and Enterprise Applications
Looker ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2015 | 2015 |
In 2015, Looker implemented Oracle NetSuite ERP to centralize transactional finance systems. The Oracle NetSuite ERP deployment served as an ERP Financial application supporting Looker's professional services finance and accounting functions in the United States.
Configuration work emphasized core ERP Financial capabilities, including general ledger, accounts payable, accounts receivable, billing and revenue recognition, fixed assets and cash management modules. Implementation activities included chart of accounts rationalization and period close automation, with financial reporting and consolidation configured to support month end workflows and statutory reporting.
Operational coverage focused on finance, accounting, billing, procurement and revenue operations teams, aligning transactional posting, invoicing and collections within a single system of record. The deployment incorporated role based access controls, audit trails and segregation of duties to address professional services billing and compliance requirements.
Governance centered on a phased rollout across finance teams, documented process ownership and change control for financial configuration. Oracle NetSuite ERP became the ERP Financial backbone for Looker's centralized financial operations.
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Looker HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Employ | Legacy | Lever by Employ | Applicant Tracking System | HCM | n/a | 2013 | 2013 |
In 2013, Looker implemented Lever by Employ as its Applicant Tracking System. Lever by Employ was deployed as the primary applicant tracking and career site engine for Looker, surfaced through the company careers pages to capture job applications directly. The deployment targeted recruiting and talent acquisition workflows supporting hiring managers and recruiters within Looker's professional services organization.
Configuration emphasized core Applicant Tracking System capabilities, including job posting and career site publishing, candidate pipeline management, interview scheduling and coordination, requisition handling, and offer workflow configuration. Lever by Employ was configured to manage candidate records, stage progression, and recruiter and hiring manager collaboration across open requisitions.
Operational governance focused on role based permissions, hiring workflow standardization, and centralized ownership by the talent acquisition function to ensure consistent candidate handling. The integration point validated in public information is the careers site, where Lever by Employ serves as the interface for applicant capture and tracking.
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Looker AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Drift | Legacy | Drift AI Chatbot | Chatbots and Conversational AI | AI-Powered Application | n/a | 2017 | 2017 |
In 2017, Looker deployed Drift AI Chatbot on its public website to introduce conversational entry points for buyers and prospects. The implementation uses Drift AI Chatbot within the Chatbots and Conversational AI category to provide web-native conversational engagement and automated visitor interaction.
Drift AI Chatbot configuration at Looker emphasizes real-time conversational engagement, automated lead capture and qualification workflows, and escalation to human agents for complex inquiries, reflecting typical Chatbots and Conversational AI capabilities. Operational ownership is centered in marketing and revenue operations for message orchestration and iterative conversation tuning across product pages and content hubs. The deployment is site-scoped and embedded in public web pages to engage both anonymous and identified visitors, with focus on session context handling and personalized messaging consistent with enterprise conversational front-end patterns.
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Looker Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Collaboration | Collaboration |
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2013 | 2013 |
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Looker Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Digital Signing | Content Management |
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2020 | 2020 |
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Looker CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Support | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2014 | 2014 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Sales Engagement | CRM |
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2019 | 2019 |
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Looker ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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IT Service Management | ITSM |
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2018 | 2018 |
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IT Service Management | ITSM |
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2020 | 2020 |
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Looker SPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Incentive Compensation Management | SPM |
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2016 | 2016 |
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Looker PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2015 | 2015 |
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Looker IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Looker CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Looker
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| Vice President of Marketing | VP | Marketing | ||||
| CFO | CXO | Finance | ||||
| CEO and Frankenlooker | CXO | Finance |
Apps Being Evaluated by Looker Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||