 
            Columbia, 21046, MD,
United States
Merkle Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Merkle and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 14000 Merkle employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Merkle has purchased the following applications: Demandbase ABX Cloud for Account Based Marketing in 2021, Domo for Analytics and BI in 2015, Lumen Cloud (ex CenturyLink) for Application Hosting and Computing Services in 2011 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Merkle is running and its propensity to invest more and deepen its relationship with Demandbase , Domo , IBM or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Merkle revenues, which have grown to $2.50 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Merkle intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CRM
Analytics and BI
| Vendor | Old Product | New Product | Category | Market | VAR/SI | When | Live | 
|---|---|---|---|---|---|---|---|
| Domo | Legacy | Domo | Analytics and BI | Analytics and BI | n/a | 2015 | 2018 | 
|  |  |  | Analytics and BI | Analytics and BI |  | 2013 | 2013 | 
|  |  |  | Data Warehouse | Analytics and BI |  | 2017 | 2017 | 
|  |  |  | Data Warehouse | Analytics and BI |  | 2012 | 2012 | 
IaaS
| Vendor | Old Product | New Product | Category | Market | VAR/SI | When | Live | 
|---|---|---|---|---|---|---|---|
| Lumen Technologies | Legacy | Lumen Cloud (ex CenturyLink) | Application Hosting and Computing Services | IaaS | n/a | 2011 | 2011 | 
|  |  |  | Application Hosting and Computing Services | IaaS |  | 2015 | 2015 | 
|  |  |  | Application Hosting and Computing Services | IaaS |  | 2018 | 2018 | 
|  |  |  | Content Delivery Network | IaaS |  | 2013 | 2013 | 
|  |  |  | Content Delivery Network | IaaS |  | 2020 | 2020 | 
|  |  |  | Content Delivery Network | IaaS |  | 2011 | 2011 | 
|  |  |  | Data Warehouse Appliance | IaaS |  | 2016 | 2016 | 
|  |  |  | Data Warehouse Appliance | IaaS |  | 2012 | 2012 | 
|  |  |  | Database Management | IaaS |  | 2008 | 2008 | 
|  |  |  | Endpoint Management | IaaS |  | 2021 | 2021 | 
ITSM
| Vendor | Old Product | New Product | Category | Market | VAR/SI | When | Live | 
|---|---|---|---|---|---|---|---|
|  |  |  | Application Performance Management | ITSM |  | 2018 | 2018 | 
|  |  |  | Application Performance Management | ITSM |  | 2021 | 2021 | 
|  |  |  | IT Service Management | ITSM |  | 2018 | 2018 | 
Collaboration
| Vendor | Old Product | New Product | Category | Market | VAR/SI | When | Live | 
|---|---|---|---|---|---|---|---|
|  |  |  | Audio Video and Web Conferencing | Collaboration |  | 2020 | 2020 | 
|  |  |  | Collaboration | Collaboration |  | 2015 | 2015 | 
Content Management
| Vendor | Old Product | New Product | Category | Market | VAR/SI | When | Live | 
|---|---|---|---|---|---|---|---|
|  |  |  | Digital Signing | Content Management |  | 2023 | 2023 | 
|  |  |  | Document Management | Content Management |  | 2006 | 2006 | 
|  |  |  | Web Content Management | Content Management |  | 2019 | 2019 | 
|  |  |  | Web Content Management | Content Management |  | 2020 | 2020 | 
ERP Financial Management
| Vendor | Old Product | New Product | Category | Market | VAR/SI | When | Live | 
|---|---|---|---|---|---|---|---|
|  |  |  | ERP Financial | ERP Financial Management |  | 2017 | 2018 | 
|  |  |  | Expense Management | ERP Financial Management |  | 2013 | 2013 | 
CyberSecurity
| Vendor | Old Product | New Product | Category | Market | VAR/SI | When | Live | 
|---|---|---|---|---|---|---|---|
|  |  |  | Secure Email Gateways (SEGs) | CyberSecurity |  | 2018 | 2018 | 
|  |  |  | Secure Email Gateways (SEGs) | CyberSecurity |  | 2021 | 2021 | 
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| Date | Company | Status | Vendor | Product | Category | Market | 
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