Shanghai, 201209,
China
Mpmc Powertech Crop. Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Mpmc Powertech Crop. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 189 Mpmc Powertech Crop. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Mpmc Powertech Crop. has purchased the following applications: Singoo Marketing for Marketing Automation in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Mpmc Powertech Crop. is running and its propensity to invest more and deepen its relationship with Singoo or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Mpmc Powertech Crop. revenues, which have grown to $18.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Mpmc Powertech Crop. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Singoo | Legacy | Singoo Marketing | Marketing Automation | CRM | n/a | 2016 | 2016 |
In 2016, Mpmc Powertech Crop implemented Singoo Marketing on its corporate website to establish Marketing Automation capabilities. Singoo Marketing provides web behavior tracking, embedded forms for lead capture, email campaign management, landing page delivery, and segmentation and automation workflows. The deployment centralized digital campaign orchestration and customer engagement within the company's marketing function.
The implementation used embedded tracking assets and form embeds on the public site to capture events and leads in real time and feed them into Singoo Marketing. Functional modules configured included lead capture, email automation, behavioral segmentation, campaign scheduling, and reporting dashboards, and workflows were set to notify internal contacts on new leads. Operational scope focused on the marketing organization in China supporting website driven demand generation for Mpmc Powertech Crop's manufacturing product lines. Governance emphasized campaign calendars, suppression lists, and consent management to standardize outbound communication.
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