Iselin, 08830-3009, NJ,
United States
NJ Advance Media Technographics
NJ Advance Media Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by NJ Advance Media and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 290 NJ Advance Media employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that NJ Advance Media has purchased the following applications: Microsoft 365 for Collaboration in 2015, BuzzBoard for Account Based Marketing in 2017, Atlassian Jira Service Desk for IT Service Management in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems NJ Advance Media is running and its propensity to invest more and deepen its relationship with Microsoft , BuzzBoard , Zoominfo or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing NJ Advance Media revenues, which have grown to $32.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for NJ Advance Media intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
NJ Advance Media Tech Stack and Enterprise Applications
NJ Advance Media Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015 NJ Advance Media implemented Microsoft 365 as its Collaboration platform. Public references on the company website indicate Microsoft 365 is used to support core productivity and content workflows for the publisher.
The Microsoft 365 deployment centers on standard Collaboration capabilities, including cloud email and calendaring, document management and intranet services, real time team chat and meetings, and endpoint file sync and share. Microsoft 365 provides Exchange Online style mail, SharePoint Online document libraries and publishing spaces, Microsoft Teams collaboration and chat, OneDrive for Business file sync, and the Office application suite as the primary productivity layer.
Operational scope spans editorial and newsroom operations, advertising and commercial teams, and corporate functions across the United States, reflecting an organization level adoption of Collaboration tooling. The architecture aligns with a cloud hosted Microsoft 365 tenant model, consolidating identity and access for staff and centralizing content collaboration and publishing controls.
Governance emphasizes tenant level account and access management, group based collaboration boundaries, and content lifecycle controls to align editorial workflows with corporate policy. Microsoft 365 is presented as the platform tying newsroom content creation and internal communications into a unified Collaboration environment for NJ Advance Media.
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NJ Advance Media CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| BuzzBoard | Legacy | BuzzBoard | Account Based Marketing | CRM | n/a | 2017 | 2017 |
In 2017, NJ Advance Media implemented BuzzBoard as the primary platform to support its Account Based Marketing initiatives. The deployment positioned BuzzBoard as the central account intelligence and ABM orchestration application to generate targeted outreach materials and inform sales enablement for local and regional advertisers.
Configuration emphasized account profiling, competitive and industry trend analysis, social listening inputs, and automated presentation deck generation. BuzzBoard was used to consolidate firmographic signals and digital footprint research into structured insights and to produce client-facing decks tailored to individual prospects.
The implementation incorporated data and research from Admall and MediaRadar alongside BuzzBoard outputs to assemble presentation-ready intelligence. Named targets used in the engagement included New Meadowlands Racetrack, Liberty Science Center, Seton Hall University, and Cove Haven Pocono Resorts, reflecting operational coverage across specific regional accounts and collaboration between marketing and sales functions.
Governance focused on standardizing research templates and presentation workflows so BuzzBoard-sourced insights could be reliably transformed into sales materials. Rollout prioritized embedding the new research and content creation process into account team routines, with training and documented playbooks to ensure consistent use of social listening, competitor insights, and digital footprint analysis in campaign planning.
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Account Based Marketing | CRM |
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2022 | 2022 |
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NJ Advance Media ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Atlassian | Legacy | Atlassian Jira Service Desk | IT Service Management | ITSM | n/a | 2020 | 2020 |
In 2020, NJ Advance Media implemented Atlassian Jira Service Desk as a public-facing service portal on its website. The deployment uses Atlassian Jira Service Desk to deliver IT Service Management capabilities, combining a web-based customer portal for external ticket intake with agent-facing queues and routing for internal handlers. The implementation explicitly surfaces customer request forms on the website to capture incidents and service requests from readers and internal stakeholders.
Configuration work emphasized defining request types, custom workflows, SLA policies, role-based agent permissions and automation rules to route incidents and requests to editorial, IT and operations teams. The setup includes knowledge base linkage and portal branding to support self-service and frontline deflection, while integrations are limited to the website intake channel and internal Jira queues since no external integrators were specified. Governance focused on establishing ticket triage processes, workflow ownership and agent routing rules to align service desk operations with newsroom and infrastructure support functions.
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NJ Advance Media IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at NJ Advance Media
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Apps Being Evaluated by NJ Advance Media Executives
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