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India
Odigma Technographics
Odigma Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Odigma and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 290 Odigma employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Odigma has purchased the following applications: Kenyt for Generative AI Platforms in 2025, Google Workspace (Formerly Google G-Suite) for Collaboration in 2019, Google Tag Manager for Tag Management in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Odigma is running and its propensity to invest more and deepen its relationship with Kenyt , Google , Amazon Web Services (AWS) or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Odigma revenues, which have grown to $61.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Odigma intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Odigma Tech Stack and Enterprise Applications
Odigma AI Development
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Kenyt | Legacy | Kenyt | Generative AI Platforms | AI Development | n/a | 2025 | 2025 |
In 2025 Odigma implemented Kenyt as a Generative AI Platforms deployment on its public website. The implementation positions Odigma Kenyt Generative AI Platforms to serve editorial content generation and interactive audience experiences for the media organization.
Kenyt is embedded into the web delivery layer to provide real-time content generation and conversational interface capabilities, with implementation patterns consistent with model orchestration, prompt template management, and runtime moderation. The technical footprint emphasizes a web-facing API or SDK integration that performs server-side inference and returns rendered content or chat responses to the front end.
Operational coverage focuses on editorial, marketing, and product teams, with Kenyt used to support authoring workflows, on-page personalization, and user-facing conversational features on the website. Integrations are concentrated at the website and content publishing flow, linking Kenyt outputs into page templates and editorial publishing streams.
Governance includes editorial approval gates, prompt version control, and content moderation controls to manage generative output quality and publication risk. The deployment is structured around web channel rollout and content operations, keeping scope tightly aligned to audience engagement and site-level content production.
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Odigma Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2019 | 2019 |
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Odigma CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Tag Manager | Tag Management | CRM | n/a | 2024 | 2024 |
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Odigma IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2025 | 2025 |
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Content Delivery Network | IaaS |
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2024 | 2024 |
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Content Delivery Network | IaaS |
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2024 | 2024 |
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Content Delivery Network | IaaS |
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2025 | 2025 |
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Domain Name System (DNS) | IaaS |
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2024 | 2024 |
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Odigma CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Security (AppSec) | CyberSecurity |
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2024 | 2024 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2026 | 2026 |
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IT Decision Makers and Key Stakeholders at Odigma
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Odigma Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||