Seattle, 98109, WA,
United States
Omni212 Technographics
Omni212 Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Omni212 and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 30 Omni212 employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
Omni212 has purchased the following applications: GoDaddy Webmail for Collaboration in 2014, WooCommerce for eCommerce in 2021, Campaign Monitor Email Marketing for Marketing Automation in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Omni212 is running and its propensity to invest more and deepen its relationship with GoDaddy , Microsoft , Automattic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Omni212 revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Omni212 intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Omni212 Tech Stack and Enterprise Applications
Omni212 Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GoDaddy | Legacy | GoDaddy Webmail | Collaboration | Collaboration | n/a | 2014 | 2014 |
In 2014, Omni212 deployed GoDaddy Webmail as its Collaboration solution to provide company email and client-facing messaging. GoDaddy Webmail is hosted by GoDaddy and is surfaced through Omni212's website for web access, aligning the GoDaddy Webmail application with Omni212's Collaboration and communications function.
Configuration emphasis was on mailbox provisioning, inbox management, calendar and contact capabilities that are standard for Collaboration platforms, sized for a 30 employee professional services firm. Operational governance is expected to be lightweight, with account provisioning, password management, and domain routing processes managed internally to support the webmail integration on the company site.
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Collaboration | Collaboration |
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2018 | 2018 |
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Omni212 eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | WooCommerce | eCommerce | eCommerce | n/a | 2021 | 2021 |
In 2021 Omni212 implemented WooCommerce on its public website to provide a web storefront and centralized online order capture, aligning the deployment with the eCommerce category. The implementation uses WooCommerce as the site-level commerce layer to present products and checkout flows to customers.
The deployment configured core WooCommerce functional modules typical for online retail, including product catalog management, shopping cart and checkout orchestration, shipping and tax configuration, and basic inventory and order management. Configuration focused on site-integrated catalog pages and administrative order workflows, indicating a plugin-oriented architecture with back-end admin interfaces for catalog and fulfillment tasks.
Operational coverage centers on the company website with internal staff assigned to catalog updates, order processing, and fulfillment workflow administration. Governance emphasizes site-level configuration controls and administrative role separation for eCommerce operations, with front-end storefront, back-end order management, and payment processing consolidated through WooCommerce.
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Omni212 CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Campaign Monitor | Legacy | Campaign Monitor Email Marketing | Marketing Automation | CRM | n/a | 2014 | 2014 |
In 2014, Omni212 implemented Campaign Monitor Email Marketing as its Marketing Automation solution on its website. The implementation used Campaign Monitor Email Marketing for email campaign delivery, subscriber list management, and on-site sign-up capture, supporting marketing and client communications for this 30 employee professional services firm in the United States. The Campaign Monitor Email Marketing instance is embedded in web workflows to collect opt-ins and drive permissioned outreach.
Configuration emphasized template-driven campaign creation, audience segmentation, scheduling, and campaign tracking consistent with Marketing Automation capabilities. The rollout integrated embedded subscription forms and email tracking on the website to associate web engagement with subscriber records and support campaign reporting. Governance was organized around centralized account administration within the marketing function, role-based access to lists and templates, and routine campaign approval and consent handling to maintain subscriber compliance and content control.
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Omni212 IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Omni212
Apps Being Evaluated by Omni212 Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||