Online Components
2425 South 21st Street,
Phoenix, 85034, AZ,
United States
Phoenix, 85034, AZ,
United States
1 833-393-8007
Retail
Online Components Technographics
Online Components Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Online Components and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20 Online Components employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Online Components has purchased the following applications: FreeWheel Demandsuite for Agency Management in 2023, LivePerson Conversational Cloud for Chatbots and Conversational AI in 2007, Microsoft 365 for Collaboration in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Online Components is running and its propensity to invest more and deepen its relationship with FreeWheel, A Comcast Company , LivePerson , Zendesk or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Online Components revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Online Components intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Online Components Tech Stack and Enterprise Applications
Online Components ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FreeWheel, A Comcast Company | Legacy | FreeWheel Demandsuite | Agency Management | ERP Services and Operations | n/a | 2023 | 2023 |
In 2023, Online Components deployed FreeWheel Demandsuite on their website as a focused Agency Management implementation. The FreeWheel Demandsuite deployment is positioned to manage online advertising inventory and campaign delivery within the retailer’s direct digital properties.
The implementation concentrated on core Agency Management capabilities typical for a small retail operator, including campaign trafficking and scheduling, inventory configuration and allocation, and consolidated reporting and analytics. FreeWheel Demandsuite was configured to manage ad placements served on Online Components’ site, with rule-based inventory controls and publisher-facing campaign parameters used to reconcile placements and delivery against booking expectations.
Operational integration centered on embedding FreeWheel Demandsuite tags and delivery logic into the company website, enabling ad operations and marketing teams to control live creatives and campaign pacing. The deployment covered the retailer’s e-commerce and marketing functions, aligning ad trafficking workflows with existing content pages and product category pages to ensure served inventory is visible to site visitors.
Governance and process changes emphasized centralizing ad operations responsibilities within the small marketing team and establishing standard campaign handoff and reporting procedures. Rollout was implemented as a web-focused configuration, with FreeWheel Demandsuite acting as the Agency Management control layer for campaign setup, trafficking, and site-level ad delivery.
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Online Components AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| LivePerson | Legacy | LivePerson Conversational Cloud | Chatbots and Conversational AI | AI-Powered Application | n/a | 2007 | 2007 |
In 2007, Online Components implemented LivePerson Conversational Cloud on its website. The deployment is categorized as Chatbots and Conversational AI and supports web-based conversational engagement for the United States based retail company with a 20-person team.
Online Components uses LivePerson Conversational Cloud to operate a site-embedded chat interface, leveraging typical Chatbots and Conversational AI capabilities such as automated messaging workflows, real-time agent escalation, session routing, and scripted response templates. The LivePerson Conversational Cloud implementation appears configured for continuous web engagement, with conversational orchestration and bot-to-human handoff as core functional elements.
Operational coverage is focused on customer-facing functions, including customer service and pre-sales inquiry handling on the company website. The implementation is web-native, running in the site front-end to capture and manage customer conversations directly through the online storefront.
Governance and operational ownership are proportional to the company size, with conversation administration and content updates managed by the internal team responsible for the website and customer interactions. Rollout is confined to the company website, and ongoing operation centers on conversation management, routing rules, and scripted response maintenance.
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Chatbots and Conversational AI | AI-Powered Application |
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2020 | 2020 |
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Online Components Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, Online Components implemented Microsoft 365. Online Components implemented Microsoft 365 as its primary Collaboration platform for the 20-employee US retail firm, provisioning a cloud-hosted tenant to centralize email, document storage, and team communication across the organization.
Deployment emphasizes Microsoft 365 capabilities consistent with small business Collaboration needs, including Exchange Online for mail, SharePoint Online and OneDrive for document management and content collaboration, and Microsoft Teams for synchronous communication. Configuration appears aligned to tenant-level user provisioning and standard Office application licensing, and site-hosted references show Microsoft 365 assets are surfaced on the corporate website. Governance and operational coverage are focused on company-wide collaboration and content publishing workflows, with centralized user account management and basic access controls inferred as the governance baseline for this implementation.
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Online Components eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2021 | 2021 |
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Online Components CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Account Based Marketing | CRM |
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2024 | 2024 |
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Customer Data Platform | CRM |
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2019 | 2019 |
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Customer Support | CRM |
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2019 | 2019 |
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Data Management Platform | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2012 | 2012 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Marketing Analytics, Data Management Platform | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Online Components PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Project Portfolio Management | PPM |
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2021 | 2021 |
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Online Components PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2021 | 2021 |
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Online Components IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Online Components CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2021 | 2021 |
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Web Application Firewalls (WAF) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Online Components
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Online Components Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Online Components IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Online Components digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Online Components Technographics
Online Components is a Retail organization based in United States,
with around 20 employees and annual revenues of $2.0 million.
Online Components operates a diverse technology stack with applications such as
FreeWheel Demandsuite, LivePerson Conversational Cloud and Microsoft 365,
covering areas like Agency Management, Chatbots and Conversational AI and Collaboration.
Online Components has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as FreeWheel, A Comcast Company, LivePerson and Microsoft.
Online Components recently adopted applications including
Zoominfo Platform in 2024, FreeWheel Demandsuite in 2023 and nopCommerce in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Online Components’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Online Components’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Online Components technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.