Rabochi pos. Krasnoobsk, 630501,
Russia
Opora Technographics
Opora Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Opora and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 98 Opora employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Opora has purchased the following applications: RetailCRM for CRM in 2019, Timeweb for Application Hosting and Computing Services in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Opora is running and its propensity to invest more and deepen its relationship with Simla , Unisender , Mindbox or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Opora revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Opora intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Opora Tech Stack and Enterprise Applications
Opora CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Simla | Legacy | RetailCRM | CRM | CRM | n/a | 2019 | 2019 |
In 2019 Opora implemented RetailCRM to centralize online customer interaction handling and order capture for its retail website https://www.dobrota.ru/. The deployment centers on using RetailCRM as a CRM to ingest web orders and build unified customer profiles directly from the e commerce storefront.
Configuration emphasizes customer contact management and order management capabilities common to CRM systems, including customer profile consolidation, purchase history tracking, simple segmentation for campaign targeting, and status driven order pipelines. RetailCRM was configured to support lead and customer lifecycle workflows and to automate status updates and notifications tied to online order events.
The implementation integrates the storefront with RetailCRM for real time order and contact capture, supporting operational processes across sales, customer service, and marketing. Operational coverage is focused on front end retail workflows where web initiated orders and inquiries are routed into RetailCRM for fulfillment coordination and customer follow up.
Governance and process changes included centralizing the master customer record within RetailCRM and instituting role based access and standardized workflow states for order processing and customer inquiries. Documentation and procedural alignment concentrated on consistent data capture from the website into RetailCRM to ensure reliable customer records and repeatable handling of web orders.
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Tag Management | CRM |
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2013 | 2013 |
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Opora IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Timeweb | Legacy | Timeweb | Application Hosting and Computing Services | IaaS | n/a | 2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Opora
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Opora Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||