Otava
505 W Merrill St.,
Indianapolis, 46225, IN,
United States
Indianapolis, 46225, IN,
United States
1 877-740-5028
Communications
Otava Technographics
Otava Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Otava and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 200 Otava employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Otava has purchased the following applications: Hubspot Live Chat for Chatbots and Conversational AI in 2022, Microsoft 365 for Collaboration in 2019, Zoominfo Platform for Account Based Marketing in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Otava is running and its propensity to invest more and deepen its relationship with HubSpot , Microsoft , Zoominfo or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Otava revenues, which have grown to $50.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Otava intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Otava Tech Stack and Enterprise Applications
Otava AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2022 | 2022 |
In 2022, Otava implemented Hubspot Live Chat on its public website. The deployment leverages Chatbots and Conversational AI capabilities to deliver real-time visitor engagement for a mid-market communications provider operating in the United States, and Hubspot Live Chat is used to capture inbound inquiries and initiate first-touch conversational sessions for both sales and support.
Configuration work focused on on-site chat widgets, automated greeting logic, and routing rules to channel conversations to appropriate internal responders, aligning with common chatbots workflows such as lead capture, transcript logging, and human handoff. Operational scope emphasizes customer support, sales inquiry qualification, and marketing lead capture across the corporate web presence, with governance addressing chat availability schedules, message templates, and assignment of chat ownership to internal teams.
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Otava Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, Otava implemented Microsoft 365 for Collaboration. The Microsoft 365 deployment is referenced on Otava's public website and is positioned to support core communications and internal collaboration functions for the company.
The implementation uses Microsoft 365 as the primary Collaboration platform, which for an organization of about 200 employees commonly provides hosted email, real time chat and meetings, and cloud file services for document collaboration. Microsoft 365 is described here as the corporate collaboration layer connecting email, team communication, and content management capabilities.
Operationally the tenant model implies centralized administration of users and licenses through Microsoft identity services, with standard controls for access, data storage, and content sharing across teams. The deployment scope covers companywide collaboration workflows and supports business functions typical for a communications firm including operations, engineering, and client facing teams.
Governance appears centered on centralized tenant administration and policy driven collaboration controls to standardize user provisioning and document sharing while preserving corporate compliance needs. The narrative emphasizes Microsoft 365 as the Collaboration platform used by Otava to unify internal communication and content workflows.
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Otava CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoominfo | Legacy | Zoominfo Platform | Account Based Marketing | CRM | n/a | 2022 | 2022 |
In 2022, Otava deployed Zoominfo Platform for Account Based Marketing on its website. The Zoominfo Platform was embedded as a website integrated ABM layer to support account identification, contact discovery, and coordinated go to market activity across commercial teams.
Configuration emphasized Account Based Marketing capabilities that are typical for the category, including company and contact enrichment, intent signal ingestion, account and contact list building, and prospecting workflows driven by website interactions. The implementation included form enrichment and lead capture enhancements to populate unified account profiles and to feed account level lists used for targeted outreach by marketing and sales.
Operational ownership was managed by Otava marketing, with Zoominfo Platform outputs consumed by both marketing and sales for prioritization and campaign targeting. Governance focused on target account segmentation, list hygiene, and mapping website signals into ABM campaign rules and outreach workflows.
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2022 | 2022 |
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Marketing Analytics | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Otava ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Incident Management | ITSM |
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2020 | 2020 |
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IT Service Management | ITSM |
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2020 | 2020 |
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Otava IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Backup as a Service (BaaS) | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Otava CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Otava
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Otava Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Otava IT executives and key decision makers. This section highlights Otava's latest recorded technology evaluations, including Jack Henry Credit Union Management (previously Symitar Episys) for Credit Union Management on 2026-02-06. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Otava digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2026-02-06 | Otava | Evaluated | Jack Henry & Associates | Jack Henry Credit Union Management (previously Symitar Episys) | Credit Union Management | ERP Services and Operations |
FAQ - APPS RUN THE WORLD Otava Technographics
Otava is a Communications organization based in United States,
with around 200 employees and annual revenues of $50.0 million.
Otava operates a diverse technology stack with applications such as
Hubspot Live Chat, Microsoft 365 and Zoominfo Platform,
covering areas like Chatbots and Conversational AI, Collaboration and Account Based Marketing.
Otava has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as HubSpot, Microsoft and Zoominfo.
Otava recently adopted applications including
Hubspot Live Chat in 2022, Zoominfo Platform in 2022 and Lucky Orange in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Otava’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Otava’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Otava technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.