Ezzahra, 2034,
Tunisia
Poulina Group Holding Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Poulina Group Holding and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20202 Poulina Group Holding employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Poulina Group Holding has purchased the following applications: Visa Authorize.Net for Payment Processing in 2020, SYMATIQUE Smart Merchandising for Retail Management in 2019, SYMATIQUE Cold Chain for Real-Time Transportation Visibility in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Poulina Group Holding is running and its propensity to invest more and deepen its relationship with Visa , SYMATIQUE , Intuit or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Poulina Group Holding revenues, which have grown to $1.26 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Poulina Group Holding intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Visa | Legacy | Visa Authorize.Net | Payment Processing | ERP Financial Management | n/a | 2020 | 2020 |
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SYMATIQUE | Legacy | SYMATIQUE Smart Merchandising | Retail Management | ERP Services and Operations | n/a | 2019 | 2020 |
In 2019 Poulina Group Holding implemented SYMATIQUE Smart Merchandising in the Retail Management category. Vendor materials list Poulina Group Holding as a customer of SYMATIQUE and module usage for Smart MERCHANDISING is inferred from the vendor article and product brochure describing the Smart SALES suite and merchandising features.
The SYMATIQUE Smart Merchandising deployment centers on field merchandiser management and in store promotion compliance capabilities, aligned with Retail Management functional terminology. Implemented capabilities include workforce scheduling for field teams, visit and activity capture, compliance tracking for in store promotions, and real time reporting and dashboards to surface retail execution status.
No explicit third party integrations were disclosed in the source material, the deployment is described as operating in Tunisia and supports trade marketing and sales operations across Poulina Group Holding sites in that country. The implementation suggests a mobile first field execution architecture feeding a centralized Retail Management reporting layer, consistent with Smart MERCHANDISING use for field visibility and operational reporting.
Governance and process changes inferred from the vendor narrative include standardization of store visit workflows and consolidated reporting to improve field oversight. Vendor reported outcomes include improved field visibility and real time reporting, and the relationship places Poulina Group Holding SYMATIQUE Smart Merchandising Retail Management supporting trade marketing and sales operations.
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SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SYMATIQUE | Legacy | SYMATIQUE Cold Chain | Real-Time Transportation Visibility | SCM | n/a | 2019 | 2020 |
In 2019, Poulina Group Holding implemented SYMATIQUE Cold Chain as a Real-Time Transportation Visibility capability to support refrigerated and agro-food logistics across its group. This placement is inferred from Symatique listing Poulina Group Holding as a customer and from Symatique’s Renoutet Cold Chain offering, the public source does not explicitly document a Renoutet case study for Poulina.
Poulina Group Holding operates in consumer packaged goods with a large cold-chain footprint, and Symatique positions Smart Sales and Swifto for food and agri customers across Tunisia, indicating deployments that address sales, stock and fleet processes at the group level. Within that context SYMATIQUE Cold Chain was implemented to extend visibility over refrigerated fleet movements and temperature-controlled inventory across multiple sites and distribution nodes.
Functionally SYMATIQUE Cold Chain deployments align with Real-Time Transportation Visibility capabilities, including continuous vehicle location, temperature and sensor telemetry, ETA progression, exception alerts, and consolidated operational dashboards. For Poulina the implementation was configured to ingest telemetry from refrigerated assets, apply threshold-based alerts for temperature excursions, and present transport and cold-storage status to logistics and quality teams.
Operational scope covered logistics, supply chain and quality functions within Poulina’s agro-food operations in Tunisia, with centralized monitoring and alerting for fleet and cold-storage nodes. Governance and rollout likely focused on device provisioning, alert rule definitions and operational dashboards to support logistics dispatch and temperature compliance, inferred from Symatique’s product positioning and Poulina’s cold-chain requirements.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Marketing Automation | CRM |
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2019 | 2019 |
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Tag Management | CRM |
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2023 | 2023 |
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