AI Buyer Insights:

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Michelin, an e2open customer evaluated Oracle Transportation Management

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Michelin, an e2open customer evaluated Oracle Transportation Management

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Princess Polly Australia Data, Technology Stack, and Enterprise Applications
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Adcore Legacy Adcore Effortless Marketing Marketing Automation CRM n/a 2019 2020
In 2019 Princess Polly Australia deployed Adcore Effortless Marketing to expand paid media and performance marketing across domestic and international markets. Princess Polly Australia implemented Adcore Effortless Marketing, an Advertising application, to centralize bid optimization and channel-level analytics for its e commerce marketing function. Adcore applied its proprietary Semdoc analytics and smart bidding capabilities as the core functional modules, instrumenting automated bid management, performance monitoring, and campaign-level optimization across search, shopping and video inventory. Adcore Effortless Marketing was configured to operate across Search, Shopping and YouTube channels, combining analytics signals with automated bidding to support growth-focused paid search and shopping campaigns. Integrations focused on the advertising channels noted in scope, with execution and measurement aligned to Search, Shopping and YouTube advertising flows. The operational coverage explicitly included Australia and international markets, and impacted paid media, performance marketing, marketing operations and e commerce merchandising workflows by consolidating bidding and analytics into a single platform. The engagement produced explicit outcomes reported by the customer, including a 721% increase in revenue and a doubling of return on ad spend, alongside substantial growth in traffic and conversions. Governance and rollout emphasis centered on channel consolidation and automated bidding rule sets to scale paid media coverage while maintaining centralized performance monitoring through Adcore Effortless Marketing.
Marketing Automation CRM 2021 2021
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
cPanel Legacy CPanel Application Hosting and Computing Services IaaS n/a 2017 2017
Application Hosting and Computing Services IaaS 2019 2019
IT Decision Makers and Key Stakeholders at Princess Polly Australia
First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Princess Polly Australia Executives
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Princess Polly Australia Technographics

Princess Polly Australia is a Retail organization based in Australia, with around 200 employees and annual revenues of $10.0 million.

Princess Polly Australia operates a diverse technology stack with applications such as Adcore Effortless Marketing and CPanel, covering areas like Marketing Automation and Application Hosting and Computing Services.

Princess Polly Australia has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Adcore and cPanel.

Princess Polly Australia recently adopted applications including Yotpo SMSBump in 2021, Adcore Effortless Marketing in 2019 and Fluccs Cloud in 2019, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Princess Polly Australia’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Princess Polly Australia’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Princess Polly Australia technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.