Auckland, 1011,
New Zealand
Quadrent New Zealand Technographics
Quadrent New Zealand Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Quadrent New Zealand and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 Quadrent New Zealand employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Quadrent New Zealand has purchased the following applications: Parkalot for Parking Management in 2024, HubSpot CMS for Web Content Management in 2021, Hotjar for Customer Experience in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Quadrent New Zealand is running and its propensity to invest more and deepen its relationship with Parkalot.io , HubSpot , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Quadrent New Zealand revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Quadrent New Zealand intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
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Quadrent New Zealand Tech Stack and Enterprise Applications
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Parkalot.io | Legacy | Parkalot | Parking Management | ERP Services and Operations | n/a | 2024 | 2024 |
In 2024, Quadrent New Zealand deployed Parkalot, a Parking Management application, to manage an under building car park where 27 employees share 12 parking spots. This was a facilities and workplace operations deployment in New Zealand that aimed to avoid capital expenditure, and the company reported annual savings of NZD 24,000 while improving utilisation and employee experience.
Quadrent implemented Parkalot with category-aligned capabilities including booking and reservation workflows, scheduling and allocation controls, utilization reporting and permit administration to support shared workplace parking. Operational ownership was concentrated in the facilities team, which centralized policy enforcement and rollout to staff, adjusted allocation rules for a small user population, and used the Parkalot application to instrument operational processes and improve day to day parking coordination.
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | HubSpot CMS | Web Content Management | Content Management | n/a | 2021 | 2021 |
In 2021, Quadrent New Zealand deployed HubSpot CMS to manage its public website. The deployment uses HubSpot CMS within the Web Content Management category to centralize site pages, blog content, and landing pages that support marketing and customer engagement.
The implementation configures HubSpot CMS native capabilities including the visual page editor, responsive templates, blog and landing page modules, built in forms and SEO tooling, and HubSpot hosted content delivery and security services. Configuration emphasizes template driven content, a central asset library, and reusable modules to enforce brand consistency and accelerate page creation.
Operational ownership is positioned with Quadrent New Zealand's marketing organization, which manages content lifecycle, role based permissions, editorial approvals, and publishing workflows inside HubSpot. Quadrent New Zealand HubSpot CMS Web Content Management is therefore the primary platform for marketing and customer facing website operations, delivered as a SaaS hosted architecture to reduce on premise infrastructure requirements.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2020 | 2020 |
In 2020, Quadrent New Zealand deployed Hotjar on its public website. The deployment positioned Hotjar as the primary Customer Experience instrumentation to capture session recordings, heatmaps and on-site feedback for qualitative user behavior analysis.
Configuration focused on Hotjar session recordings, heatmaps, feedback widgets and on-site surveys, with the Hotjar tracking snippet embedded in site templates and event-driven capture enabled on key conversion pages such as contact and quote request flows. Sampling rates and retention settings were tuned to suit a 50-employee professional services firm, and Hotjar form analysis and funnel tracking were used to surface friction points in multi-step interactions.
Operational ownership rested with marketing and digital product stakeholders who used Hotjar data to inform content and form changes, and to correlate qualitative sessions with web analytics. Data governance relied on Hotjar masking controls and consent-aware capture to exclude sensitive inputs and respect user cookie preferences, aligning Hotjar use with Quadrent New Zealand Customer Experience objectives for website UX and marketing analytics.
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Marketing Automation | CRM |
|
2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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|
|
Content Delivery Network | IaaS |
|
2021 | 2021 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2013 | 2013 |
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IT Decision Makers and Key Stakeholders at Quadrent New Zealand
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Quadrent New Zealand Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||