Ralph Lauren
650 Madison Avenue,
New York, 10022, NY,
United States
New York, 10022, NY,
United States
1 212-318-7000
Retail
Ralph Lauren Technographics
Ralph Lauren Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Ralph Lauren and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 15000 Ralph Lauren employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Ralph Lauren has purchased the following applications: SAP ERP ECC 6.0 for ERP Financial in 2014, Avature ATS for Applicant Tracking System in 2014, IBM Maximo for Enterprise Asset Management in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Ralph Lauren is running and its propensity to invest more and deepen its relationship with SAP , Adyen , Apple or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Ralph Lauren revenues, which have grown to $7.08 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Ralph Lauren intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Ralph Lauren Tech Stack and Enterprise Applications
Ralph Lauren ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP ERP ECC 6.0 | ERP Financial | ERP | n/a | 2014 | 2015 |
In 2014, Ralph Lauren implemented SAP ERP ECC 6.0 as its ERP Financial platform to consolidate and standardize corporate financial processes. The deployment established a centralized SAP ERP ECC 6.0 instance to govern core financial modules supporting sales order flows, inventory valuation, and cost accounting across finance and operations functions.
Configuration and functional work concentrated on SAP FI general ledger, accounts payable, and accounts receivable, alongside SAP CO cost accounting for COGS and SAP MM inventory valuation, with SD order-to-cash configuration to align sales postings with revenue and cost recognition. The engagement included extensive data cleanup and master data harmonization for material and customer masters, and the design of reconciliation routines to ensure financial statements and close processes adhered to audit instruction.
Operational coordination involved working directly with Sales, COGS, and inventory teams to operationalize audit-compliant month-end close and financial control processes, and to establish governance around chart of accounts, costing policies, and month-end reconciliations. The rollout emphasis was on cleaning and harmonizing existing systems and data, instituting control points between finance and supply chain, and embedding procedural changes to support ongoing financial statement integrity under the SAP ERP ECC 6.0 ERP Financial implementation.
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ERP Financial | ERP |
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2024 | 2025 |
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Expense Management | ERP |
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2012 | 2012 |
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Payment Processing | ERP |
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2019 | 2019 |
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Payment Processing | ERP |
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2020 | 2020 |
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Payment Processing | ERP |
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2020 | 2020 |
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Payment Processing | ERP |
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2020 | 2020 |
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Payment Processing | ERP |
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2021 | 2021 |
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Ralph Lauren HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Avature | Legacy | Avature ATS | Applicant Tracking System | HCM | n/a | 2014 | 2014 |
In 2014, Ralph Lauren implemented Avature ATS as its Applicant Tracking System on the company careers website. The deployment positioned Avature ATS as the central candidate intake and tracking platform for Ralph Lauren's corporate recruiting function.
Avature ATS was configured to manage core applicant tracking workflows, including job requisition posting, application capture, candidate profile management, configurable review and approval queues, and workflow automation for screening and interview coordination. The implementation leveraged standard Applicant Tracking System capabilities for candidate segmentation, talent pool management, and recruiter-driven sourcing workflows to support structured hiring processes.
The solution was integrated directly with the Ralph Lauren careers website to capture applicant flows and route them into Avature ATS, enabling candidate-facing application forms and automated notification workflows. Operational coverage centered on Talent Acquisition, recruiting teams, and hiring managers, with the platform serving as the primary operational hub for vacancy orchestration and candidate lifecycle tracking.
Governance focused on configuring role-based access controls, requisition approval workflows, and recruiter routing rules within Avature ATS to standardize hiring processes. Implementation activities emphasized system configuration and process alignment for enterprise recruiting operations while maintaining candidate data handling and compliance controls inherent to Applicant Tracking System deployments.
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Applicant Tracking System | HCM |
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2011 | 2011 |
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Candidate Relationship Management | HCM |
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2015 | 2015 |
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Core HR | HCM |
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2016 | 2017 |
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HR Compliance | HCM |
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2020 | 2020 |
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Payroll | HCM |
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2016 | 2017 |
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Time Clock (Hardware) | HCM |
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2015 | 2015 |
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Workforce Management | HCM |
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2012 | 2012 |
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Ralph Lauren ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| IBM | Legacy | IBM Maximo | Enterprise Asset Management | ERP Services and Operations | n/a | 2015 | 2015 |
In 2015 Ralph Lauren deployed IBM Maximo as its Enterprise Asset Management platform at the High Point, North Carolina campus. The installation supported maintenance operations for two distribution facilities each exceeding 800,000 square feet, establishing a centralized CMMS foundation for facilities and distribution center maintenance.
The implementation included IBM Maximo work order management configured for campus wide maintenance workflows, a system administrator role responsible for configuration and maintenance KPI reporting, and a formal preventive maintenance program. The preventive maintenance program was built by writing detailed PM procedures for individual equipment using OEM guidance and historical equipment data, and the deployment covered asset records, scheduled PMs, and inventory controls consistent with Enterprise Asset Management functionality.
Operational coverage extended across maintenance operations, facilities management, capital projects oversight, inventory procurement, and contractor management. The team used IBM Maximo to track maintenance and repair budgets monthly, manage capital project deliveries for on budget and timely completion, and record maintenance activity for utility infrastructure including HVAC systems, air compressors, and thermographic surveys of electrical panels.
Governance and process changes included campus wide safety policy development and training on material handling equipment, enforcement of departmental safety compliance, and system administration for IBM Maximo to drive maintenance KPI reporting across the campus. The role maintained continuous operational readiness with on call coverage and used IBM Maximo as the authoritative source for work orders, PM schedules, inventory accuracy, and maintenance documentation.
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Retail Management | ERP Services and Operations |
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2012 | 2012 |
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Retail Management | ERP Services and Operations |
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2013 | 2013 |
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Retail Management | ERP Services and Operations |
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2025 | 2026 |
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Ralph Lauren Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Analytics and BI | Analytics and BI |
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2015 | 2018 |
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Data Warehouse | Analytics and BI |
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2019 | 2019 |
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Ralph Lauren Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Audio Video and Web Conferencing | Collaboration |
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2017 | 2017 |
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Audio Video and Web Conferencing | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2017 | 2017 |
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Ralph Lauren Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Content Management | Content Management |
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2012 | 2013 |
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Digital Asset Management | Content Management |
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2021 | 2021 |
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Digital Signing | Content Management |
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2020 | 2020 |
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Digital Signing | Content Management |
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2021 | 2021 |
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Enterprise Content Management | Content Management |
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2020 | 2020 |
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Ralph Lauren eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce Fraud Protection | eCommerce |
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2019 | 2019 |
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eCommerce | eCommerce |
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2016 | 2016 |
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eCommerce | eCommerce |
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2021 | 2021 |
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eCommerce | eCommerce |
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2025 | 2025 |
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Personalization and Product Recommendations | eCommerce |
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2019 | 2019 |
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Personalization and Product Recommendations | eCommerce |
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2017 | 2017 |
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Ralph Lauren SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Order Management | SCM |
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2018 | 2018 |
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Ralph Lauren CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Campaign Management | CRM |
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2018 | 2018 |
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Customer Engagement | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2020 | 2020 |
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Customer Support | CRM |
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2020 | 2020 |
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Customer Support | CRM |
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2020 | 2020 |
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Data Management Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2020 | 2020 |
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Ralph Lauren ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2015 | 2015 |
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IT Service Management | ITSM |
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2020 | 2020 |
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Ralph Lauren Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Sourcing | Procurement |
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2018 | 2018 |
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Ralph Lauren TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Treasury Management | TRM |
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2016 | 2016 |
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Ralph Lauren PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2016 | 2016 |
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Transactional Email | PaaS |
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2020 | 2020 |
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Ralph Lauren IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Data Warehouse Appliance | IaaS |
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2019 | 2019 |
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Ralph Lauren CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Next Generation Firewall | CyberSecurity |
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2016 | 2016 |
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Ralph Lauren Internet of Things
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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IoT Platform | Internet of Things |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Ralph Lauren
| First Name | Last Name | Title | Function | Department | Phone | |
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Senior Director, Global Business Intelligence - IT Shared Services | Director | IT | |
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Chief Digital & Technology Officer | CXO | IT | |
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Director, Business Intelligence | Director | IT | |
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Senior Director, FP&A | Director | Finance | |
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SVP/CFO, The Americas Retail & Wholesale | VP | Finance | |
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Senior Director Finance and Operations | Director | Finance | |
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SVP and Global Chief Information Officer | CXO | IT | |
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Vice President - IT Application Shared Services | VP | IT | |
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SR Manager, Accounts Payable | Manager | Finance | |
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Director Travel Services | Director | Finance | |
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Accounts Payable Manager | Manager | Finance | |
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Senior A/P Manager | Manager | Finance | |
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Global Vice President-Procurement | VP | Procurement | |
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Vice President of Global Indirect Procurement | VP | Procurement | |
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Director - Finance and Procurement Applications | Director | IT | |
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Senior Director, Global Procurement Operations and Travel | Director | Procurement | |
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Director, Supply Chain Planning & Optimization | Director | Supply Chain | |
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VP of Supply Chain Technology | VP | Supply Chain | |
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Vice President, Finance | VP | Finance | |
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Tax Manager | Manager | Finance | |
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Sr Manager Tax | Manager | Finance | |
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Senior Director, Treasury | Director | Treasury | |
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EVP / Chief of Staff | CXO | Finance | |
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Director of Human Resources | Director | HR | |
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COO / CFO | CXO | Finance | |
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Vice President of Global People and Development | VP | HR | |
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Senior VP, People & Development | VP | HR | |
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Chief People & Global Human Rights Officer | CXO | HR | |
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Senior Director- Global Workforce Management | Director | HR | |
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Senior Director Information Technology | Director | IT | |
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Vice President, Buying & Merchandise Planning | VP | Procurement | |
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Director of Global Retail IT | Director | Finance | |
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Vice President, Human Resources | VP | HR | |
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Vice President Global People and Development Technology | VP | HR | |
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Director, Talent Acquisition - Commercial | Director | HR | |
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Chief Legal Officer and Secretary | CXO | Legal | |
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Vice President, Lead Corporate & Securities | VP | Operations | |
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VP of Infrastructure and Cloud | VP | IT | |
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Vice President Information Technology | VP | IT | |
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Head of Data Engineering & Enterprise Data Delivery | Director | IT | |
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Senior Director, CX Product Management | Director | Customer Service | |
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Director, North America Customer Operations | Director | Customer Service | |
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Vice President DTC Operations & Support | VP | Operations | |
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Vice President, Head of Sales | VP | Sales | |
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CFO | CXO | Finance | |
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Chief Digital Officer | CXO | IT | |
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Senior Director of Product Management & Digital Transformation | Director | IT | |
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Retail Operations Manager | Manager | Operations | |
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Apps Being Evaluated by Ralph Lauren Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Ralph Lauren IT executives and key decision makers. This section highlights Ralph Lauren's latest recorded technology evaluations, including SAP S/4HANA for Fashion and Vertical Business for Retail Management on 2026-01-14, Worksoft Certify for Test Automation Platform on 2025-08-04, and Salesforce Commerce Cloud for eCommerce on 2025-07-06. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Ralph Lauren digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2026-01-14 | Ralph Lauren | Evaluated | SAP | SAP S/4HANA for Fashion and Vertical Business | Retail Management | ERP Services and Operations |
| 2025-08-04 | Ralph Lauren | Evaluated | Worksoft | Worksoft Certify | Test Automation Platform | PaaS |
| 2025-07-06 | Ralph Lauren | Evaluated | Salesforce | Salesforce Commerce Cloud | eCommerce | eCommerce |
| 2025-04-15 | Ralph Lauren | Evaluated |
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Customer Engagement, Customer Experience | CRM |
FAQ - APPS RUN THE WORLD Ralph Lauren Technographics
Ralph Lauren is a Retail organization based in United States,
with around 15000 employees and annual revenues of $7.08 billion.
Ralph Lauren operates a diverse technology stack with applications such as
SAP ERP ECC 6.0, Avature ATS and IBM Maximo,
covering areas like ERP Financial, Applicant Tracking System and Enterprise Asset Management.
Ralph Lauren has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP, Avature and IBM.
Ralph Lauren recently adopted applications including
SAP S/4HANA for Fashion and Vertical Business in 2025, Shopify in 2025 and SAP S/4 HANA in 2024,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Ralph Lauren’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Ralph Lauren’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Ralph Lauren technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.