Scheels All Sports
Scheels All Sports Technographics
Scheels All Sports Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Scheels All Sports and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 6115 Scheels All Sports employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Scheels All Sports has purchased the following applications: Google Pay for Payment Processing in 2018, ApplicantStack for Applicant Tracking System in 2019, FreeWheel Strata for Agency Management in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Scheels All Sports is running and its propensity to invest more and deepen its relationship with Google , SwipeClock Workforce Management , FreeWheel, A Comcast Company or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Scheels All Sports revenues, which have grown to $1.10 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Scheels All Sports intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Scheels All Sports Tech Stack and Enterprise Applications
Scheels All Sports ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Pay | Payment Processing | ERP | n/a | 2018 | 2018 |
In 2018, Scheels All Sports implemented Google Pay for Payment Processing on their website. The implementation embedded Google Pay directly into the online checkout experience to offer a browser and mobile web payment method alongside existing e-commerce options. This positioned Google Pay as a customer-facing payment method within Scheels' web checkout selector and payment acceptance flows.
Google Pay was configured to handle client-side tokenization and secure payment token exchange, consistent with Payment Processing platform patterns, while routing tokens into Scheels' merchant authorization and settlement pipeline. Functional work focused on checkout UI integration, payment method orchestration, and secure transmission of payment credentials, with Google Pay providing the front-end payment instrument and token provisioning.
Operational coverage was limited to the e-commerce channel on Scheels' website, impacting online commerce, payments operations, and checkout engineering. Governance and rollout activities included updating checkout workflows, payment acceptance rules, and payment-related compliance controls to incorporate Google Pay into online transaction processing.
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Scheels All Sports HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SwipeClock Workforce Management | Legacy | ApplicantStack | Applicant Tracking System | HCM | n/a | 2019 | 2019 |
In 2019, Scheels All Sports implemented ApplicantStack on its website to centralize external hiring workflows. ApplicantStack is used as an Applicant Tracking System to capture job applications from the Scheels career pages and to provide candidate lifecycle tracking from application intake through selection stages.
The deployment emphasized career site integration, online application forms, requisition management, candidate pipelines, interview scheduling, and reporting capabilities typical of Applicant Tracking System implementations. Configuration work included branded career pages, role based access for HR and store managers, configurable email templates, and automated applicant status notifications.
The implementation connected the corporate career site to ApplicantStack for job posting and application intake, supporting corporate talent acquisition and store hiring across the United States. Operational ownership is centered in talent acquisition with store leadership participating in interview and selection workflows, enabling centralized application capture and distributed decision making.
Governance was structured around role permissions and workflow routing, with HR controlling requisition configuration and store managers executing interview and offer steps. Standard ATS terminology and processes were instrumented to align recruiting activity to existing hiring practices without changing enterprise HR systems.
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Scheels All Sports ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FreeWheel, A Comcast Company | Legacy | FreeWheel Strata | Agency Management | ERP Services and Operations | n/a | 2018 | 2018 |
In 2018, Scheels All Sports implemented FreeWheel Strata as an Agency Management solution to consolidate agency-side media operations. The deployment positioned FreeWheel Strata to support Scheels marketing and media buying functions, aligning campaign lifecycle control with centralized agency management capabilities.
The FreeWheel Strata implementation covered standard Agency Management modules including campaign planning and buy management, insertion order and trafficking workflows, billing and reconciliation processes, and reporting and analytics for cross-channel campaigns. Configuration work emphasized structured order entry, standardized rate and inventory definitions, and centralized campaign metadata to enable consistent media operations and inventory allocation.
Operational rollout focused on corporate marketing and media teams, with governance modeled around role-based access, approval workflows, and audit trails to enforce campaign controls and invoicing discipline. The narrative for Scheels All Sports with FreeWheel Strata describes a centralized agency management architecture applied to marketing and ad operations, with structured processes for order-to-billing and campaign reporting.
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Scheels All Sports AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Chatbots and Conversational AI | AI-Powered Application |
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2018 | 2018 |
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Scheels All Sports Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Audio Video and Web Conferencing | Collaboration |
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2021 | 2021 |
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Collaboration | Collaboration |
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2013 | 2013 |
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Scheels All Sports Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Content Management | Content Management |
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2019 | 2019 |
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Scheels All Sports eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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eCommerce Fraud Protection | eCommerce |
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2019 | 2019 |
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eCommerce Fraud Protection | eCommerce |
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2019 | 2019 |
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eCommerce | eCommerce |
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2017 | 2017 |
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eCommerce | eCommerce |
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2024 | 2024 |
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Personalization and Product Recommendations | eCommerce |
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2017 | 2017 |
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Personalization and Product Recommendations | eCommerce |
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2021 | 2021 |
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Product Review Management | eCommerce |
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2018 | 2018 |
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Shipping Management | eCommerce |
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2017 | 2017 |
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Shopping Cart Management | eCommerce |
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2016 | 2016 |
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Scheels All Sports SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Inventory Management | SCM |
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2018 | 2018 |
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Scheels All Sports CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Engagement | CRM |
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2015 | 2015 |
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Customer Support | CRM |
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2014 | 2014 |
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Data Management Platform | CRM |
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2016 | 2016 |
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Data Management Platform | CRM |
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2016 | 2016 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Data Management Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Partner Relationship Management | CRM |
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2021 | 2021 |
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Partner Relationship Management | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2019 | 2019 |
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Scheels All Sports PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2021 | 2021 |
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Scheels All Sports IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Scheels All Sports CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Web Gateways (SWG) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Scheels All Sports
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Associate Portfolio Manager | VP | Marketing | |
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Global Head of Technology, Data and Security | Manager | Marketing | |
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Manager, Fund and Loans | VP | Marketing | |
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Director, Alternative Investments Operations | Manager | Marketing | |
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Apps Being Evaluated by Scheels All Sports Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Scheels All Sports IT executives and key decision makers. This section highlights Scheels All Sports's latest recorded technology evaluations, including Avenu STR for Governance, Risk and Compliance on 2025-04-10, HCL Commerce (ex IBM Websphere Commerce) for eCommerce on 2025-03-12, and IBM AS/400 for ERP Financial on 2024-06-21. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Scheels All Sports digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2025-04-10 | Scheels All Sports | Evaluated | Avenu Insights & Analytics | Avenu STR | Governance, Risk and Compliance | TRM |
| 2025-03-12 | Scheels All Sports | Evaluated | HCL Technologies | HCL Commerce (ex IBM Websphere Commerce) | eCommerce | eCommerce |
| 2024-06-21 | Scheels All Sports | Evaluated | IBM | IBM AS/400 | ERP Financial | ERP |
FAQ - APPS RUN THE WORLD Scheels All Sports Technographics
Scheels All Sports is a Retail organization based in United States,
with around 6115 employees and annual revenues of $1.10 billion.
Scheels All Sports operates a diverse technology stack with applications such as
Google Pay, ApplicantStack and FreeWheel Strata,
covering areas like Payment Processing, Applicant Tracking System and Agency Management.
Scheels All Sports has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Google, SwipeClock Workforce Management and FreeWheel, A Comcast Company.
Scheels All Sports recently adopted applications including
commercetools Commerce in 2024, Cisco Webex Meetings in 2021 and True Fit in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Scheels All Sports’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Scheels All Sports’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Scheels All Sports technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.