London, SW17 7ES,
United Kingdom
Swansway Group Technographics
Swansway Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Swansway Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1211 Swansway Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Swansway Group has purchased the following applications: Stripe Payments for Payment Processing in 2022, Gubagoo ChatSmart for Chatbots and Conversational AI in 2017, CodeTwo Email Signatures for Collaboration in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Swansway Group is running and its propensity to invest more and deepen its relationship with Stripe , Gubagoo , CodeTwo or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Swansway Group revenues, which have grown to $1.17 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Swansway Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Swansway Group Tech Stack and Enterprise Applications
Swansway Group ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Stripe | Legacy | Stripe Payments | Payment Processing | ERP | n/a | 2022 | 2022 |
In 2022, Swansway Group implemented Stripe Payments to handle online payment acceptance on its public website. The deployment uses Stripe Payments in the Payment Processing category to enable customer checkout and card acceptance for web based transactions on swanswaygarages.com, aligning payment acceptance with online sales and service bookings.
Configuration focused on web checkout integration and secure tokenization, with client side token generation and server side payment processing and event handling for authorizations, captures, refunds and dispute notifications. Functional capabilities implemented reflect standard Payment Processing workflows, including hosted checkout flows, card and alternative payment method acceptance, and webhook driven reconciliation of transaction events.
Operational integration connects Stripe Payments to the website checkout and backend order records, supporting finance and ecommerce operations across the United Kingdom. Governance around payment handling centers on reducing PCI surface through client side tokenization and instituting webhook monitoring and reconciliation processes, with process changes coordinated between payments operations and finance teams.
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Swansway Group AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Gubagoo | Legacy | Gubagoo ChatSmart | Chatbots and Conversational AI | AI-Powered Application | n/a | 2017 | 2017 |
In 2017 Swansway Group implemented Gubagoo ChatSmart on its customer facing website. Gubagoo ChatSmart is deployed as a conversational solution in the Chatbots and Conversational AI category to support online sales and customer service interactions across the Swansway Garages site.
The implementation of Gubagoo ChatSmart includes a web embedded chat widget and conversational AI capabilities for real time user engagement, automated responses to common inquiries, lead capture and chat transcript recording. The deployment leverages configurable conversation flows, routing for human agent handoff, and dashboard level monitoring to manage session activity and response templates.
Operational coverage is centered on customer facing workflows for sales and service inquiries, with governance aligned to digital customer experience and contact center teams. Administration focuses on conversation script standardization, operator access controls, and ongoing tuning of automated responses, consistent with standard Chatbots and Conversational AI operational practice.
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Swansway Group Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| CodeTwo | Legacy | CodeTwo Email Signatures | Collaboration | Collaboration | n/a | 2021 | 2021 |
In 2021, Swansway Group implemented CodeTwo Email Signatures. The deployment of CodeTwo Email Signatures is visible on their website and situates the application within the company's Collaboration stack to centralize email signature management and enforce corporate branding across outbound email.
Configuration focused on centralized signature templates, rule based signature assignment by user attributes, dynamic fields for contact details and legal disclaimers, and server side or cloud based insertion to ensure signatures are appended consistently across messages. Administrative control was exercised through a central management console to create, version, and publish templates and to apply signature policies across defined user groups.
Operational coverage targeted corporate communications with adoption by customer facing functions including sales and marketing, while governance was structured around role based admin controls and template approval workflows. The implementation emphasizes Collaboration capabilities such as standardized signature formatting, centrally managed policy enforcement, and automated signature insertion across corporate email channels.
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Swansway Group eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2020 | 2020 |
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Swansway Group CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Experience | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Swansway Group ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2016 | 2016 |
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Swansway Group PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2020 | 2020 |
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Transactional Email | PaaS |
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2021 | 2021 |
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Swansway Group IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Cloud Storage | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Swansway Group CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2018 | 2018 |
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Swansway Group Physical Security
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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License Plate Recognition | Physical Security |
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2014 | 2014 |
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IT Decision Makers and Key Stakeholders at Swansway Group
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Swansway Group Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||