Burbank, 91522, CA,
United States
The WB Shop Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by The WB Shop and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 8000 The WB Shop employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that The WB Shop has purchased the following applications: Apple Pay for Payment Processing in 2020, Microsoft 365 for Collaboration in 2016, Equifax Kount for eCommerce Fraud Protection in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems The WB Shop is running and its propensity to invest more and deepen its relationship with Apple , Google , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing The WB Shop revenues, which have grown to $13.04 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for The WB Shop intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Apple | Legacy | Apple Pay | Payment Processing | ERP Financial Management | n/a | 2020 | 2020 |
In 2020, The WB Shop implemented Apple Pay as a Payment Processing option on its website. The deployment embeds Apple Pay into the customer checkout flow, using browser-based Apple Pay integration and client-side payment tokenization to present a native payment option for desktop and mobile users. Implementation focused on the web storefront, integrating the payment selection UI and authorization handshake directly into the existing checkout sequence.
Functional coverage includes the checkout payment selection module, payment authorization and token handling, and the order capture sequence on the website. Operational ownership rests with the e-commerce and payments teams, and the Apple Pay implementation is configured within the web checkout to surface Apple Pay where supported by the browser or device. Governance updates concentrated on checkout workflow changes and payment acceptance policies, and the deployment was documented for ongoing web payment operations and fraud control processes.
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Payment Processing | ERP Financial Management |
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2021 | 2021 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016 The WB Shop implemented Microsoft 365 to provide enterprise Collaboration across its organization, a deployment that is visible on the wbshop.com website. The WB Shop Microsoft 365 Collaboration supports internal communications and productivity for an approximately 8,000 person retail organization and is referenced directly on the company website.
The implementation reflects standard Microsoft 365 Collaboration capabilities, with deployment aligned to cloud-hosted Microsoft 365 services such as Exchange Online for corporate email, SharePoint Online for intranet and document libraries, Microsoft Teams for real-time chat and meetings, and OneDrive for file sync and personal document storage. Configuration work likely emphasized tenant-level administration, mailbox and site provisioning, and document sharing policies to enable cross-functional collaboration and content management.
Operational coverage extends across corporate business functions and store support teams, delivering collaboration, content management, and communications functionality to merchandising, marketing, customer support, and corporate staff. Governance points noted in typical Microsoft 365 rollouts include centralized admin controls, identity and access management, and policy-driven sharing controls to manage information flow and compliance within Collaboration workflows.
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Equifax | Legacy | Equifax Kount | eCommerce Fraud Protection | eCommerce | n/a | 2018 | 2018 |
In 2018, The WB Shop implemented Equifax Kount as its eCommerce Fraud Protection solution on its public website. The WB Shop deployed Equifax Kount to protect checkout and account creation workflows, establishing the application as the primary ecommerce fraud control for online customer activity.
The implementation leverages Equifax Kount capabilities such as device intelligence, session velocity analysis, and risk scoring to identify suspicious transactions and account behavior. Deployment included client side tagging and server side decisioning to generate risk scores and trigger automated challenge or block actions based on configurable rules.
Operational scope centers on ecommerce, payments, and fraud operations teams, with Equifax Kount feeding alerts and flags into review workflows for manual investigation. Equifax Kount is therefore embedded in The WB Shop eCommerce Fraud Protection stack as the site level control for online purchase and account flows.
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eCommerce | eCommerce |
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2018 | 2018 |
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eCommerce | eCommerce |
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2021 | 2021 |
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Product Review Management | eCommerce |
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2019 | 2019 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Cloud Storage | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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