Kuala Lumpur, 46050,
Malaysia
Unilever Malaysia Aviance Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Unilever Malaysia Aviance and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 Unilever Malaysia Aviance employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Unilever Malaysia Aviance has purchased the following applications: Sanity for Content Management in 2021, Dropee eCommerce for eCommerce in 2019, Hotjar for Customer Experience in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Unilever Malaysia Aviance is running and its propensity to invest more and deepen its relationship with Sanity , Dropee , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Unilever Malaysia Aviance revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Unilever Malaysia Aviance intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sanity | Legacy | Sanity | Content Management | Content Management | n/a | 2021 | 2021 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Dropee | Legacy | Dropee eCommerce | eCommerce | eCommerce | n/a | 2019 | 2019 |
In 2019, Unilever Malaysia Aviance deployed Dropee eCommerce to digitalise B2B wholesale ordering and procurement across Malaysian retail partners. The initiative centered on using Dropee eCommerce marketplace and ordering tools to improve supplier catalogue control and to standardise retailer order capture across distribution channels.
Dropee eCommerce was configured to manage supplier catalog and order management workflows, enabling greater SKU visibility and structured B2B order capture. Functional configuration emphasized catalog management, order capture and buyer-seller workflow automation consistent with eCommerce platform capabilities, with supplier catalog and order management components instrumented for trade selling and procurement use cases.
Operational coverage was focused on Malaysian retail partners, with procurement, trade sales and retail operations as primary business functions impacted. Onboarding to Dropee's marketplace ordering tools provisioned supplier catalog records and order workflows in the platform, and press coverage reports that the implementation improved SKU visibility and streamlined retailer orders across the region.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2019 | 2019 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Tag Management | CRM |
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2015 | 2015 |
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Tag Management | CRM |
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2022 | 2022 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2016 | 2016 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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Governance, Risk and Compliance | TRM |
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2022 | 2022 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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| Date | Company | Status | Vendor | Product | Category | Market |
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