Upsales Technology
Sveavagen 21,
Stockholm, 111 34,
Sweden
Stockholm, 111 34,
Sweden
46 8 50 58 06 00
Professional Services
Upsales Technology Technographics
Upsales Technology Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Upsales Technology and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 72 Upsales Technology employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Upsales Technology has purchased the following applications: Brightcall AI Agent for Chatbots and Conversational AI in 2020, Google Workspace (Formerly Google G-Suite) for Collaboration in 2018, Optimizely Search & Navigation (ex Episerver Find) for Application, Web and Enterprise Search in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Upsales Technology is running and its propensity to invest more and deepen its relationship with Brightcall , Google , Optimizely or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Upsales Technology revenues, which have grown to $12.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Upsales Technology intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Upsales Technology Tech Stack and Enterprise Applications
Upsales Technology AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Brightcall | Legacy | Brightcall AI Agent | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, Upsales Technology deployed Brightcall AI Agent to provide web-facing Chatbots and Conversational AI capabilities for customer engagement and lead qualification. The Sweden-based professional services firm with approximately 72 employees configured Brightcall AI Agent as a primary conversational layer on its website.
The Brightcall AI Agent implementation focused on conversational lead capture, intent detection and scripted qualification flows, with session context retention for multi-turn conversations and automated escalation to human sales staff. Configuration emphasized web chat widgets, natural language understanding, response orchestration, and administrative controls for messaging templates and behavioral triggers.
The website also uses Convolo AI concurrently, indicating a multi-agent approach to on-site automation rather than a single vendor stack. Operational ownership was aligned with sales and marketing teams, governance centered on messaging templates and escalation workflows, and the rollout was organized at the site level to target high-engagement pages.
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Upsales Technology Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, Upsales Technology deployed Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform for corporate operations in Sweden. The record on the corporate website indicates Google Workspace was adopted to provide core collaboration and communication functions across the organization.
The deployment centers on Google Workspace components including Gmail for corporate email, Google Calendar for scheduling, Google Drive with shared drives for content storage, and Docs, Sheets, and Slides for collaborative document authoring. The implementation also includes Google Meet and Google Chat for synchronous and asynchronous team communication, and the Google Workspace Admin console for user provisioning and domain management.
Operational coverage is enterprise wide, supporting sales, marketing, customer delivery, and operations teams within Upsales Technology, with user and group structures managed through the Workspace administration model. Governance is implemented through centralized account administration and shared drive organization to regulate access and collaboration, and the corporate site references Google Workspace as an integrated part of the company collaboration stack, reinforcing the relationship between Upsales Technology Google Workspace Collaboration business functions.
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Upsales Technology Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Optimizely | Legacy | Optimizely Search & Navigation (ex Episerver Find) | Application, Web and Enterprise Search | Content Management | n/a | 2022 | 2022 |
In 2022, Upsales Technology implemented Optimizely Search & Navigation (ex Episerver Find) on its public website. Upsales Technology uses Optimizely Search & Navigation for Application, Web and Enterprise Search to provide site search and content discovery across product pages, documentation, and marketing resources.
The implementation is a web embedded search layer that indexes site content and exposes search and autocomplete via search APIs, with relevance tuning, synonyms, faceting, and query handling configured to support marketing and sales enablement use cases. Operational ownership is centered in web operations and marketing, responsible for indexing cadence, relevance rules, search analytics, and adjustments to search configuration and site navigation. The deployment focuses on search module configuration and on-site content indexing rather than integrations with backend ERP systems.
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Web Content Management | Content Management |
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2020 | 2020 |
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Upsales Technology CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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CRM | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2021 | 2021 |
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Customer Support | CRM |
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2012 | 2012 |
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Marketing Analytics | CRM |
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2014 | 2014 |
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Marketing Analytics | CRM |
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2014 | 2014 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2022 | 2022 |
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Upsales Technology ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2020 | 2020 |
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Incident Management | ITSM |
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2018 | 2018 |
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Upsales Technology PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2022 | 2022 |
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Upsales Technology IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Upsales Technology
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Upsales Technology Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Upsales Technology IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Upsales Technology digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Upsales Technology Technographics
Upsales Technology is a Professional Services organization based in Sweden,
with around 72 employees and annual revenues of $12.0 million.
Upsales Technology operates a diverse technology stack with applications such as
Brightcall AI Agent, Google Workspace (Formerly Google G-Suite) and Optimizely Search & Navigation (ex Episerver Find),
covering areas like Chatbots and Conversational AI, Collaboration and Application, Web and Enterprise Search.
Upsales Technology has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Brightcall, Google and Optimizely.
Upsales Technology recently adopted applications including
Optimizely Search & Navigation (ex Episerver Find) in 2022, Salesforce Sales Cloud in 2022 and Bubble Platform in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Upsales Technology’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Upsales Technology’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Upsales Technology technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.