Verf Technographics
Verf Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Verf and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20 Verf employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Verf has purchased the following applications: Exact Online for ERP Financial in 2019, Microsoft 365 for Collaboration in 2018, Spotler Activate for Customer Data Platform in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Verf is running and its propensity to invest more and deepen its relationship with Exact Software , Microsoft , Spotler or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Verf revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Verf intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Verf Tech Stack and Enterprise Applications
Verf ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Exact Software | Legacy | Exact Online | ERP Financial | ERP | n/a | 2019 | 2019 |
In 2019, Verf implemented Exact Online as its primary Exact Online ERP Financial system. Verf is a Netherlands retail business with roughly 20 employees and reported revenue of 2,000,000, and Exact Online is used on their website. The deployment positioned Exact Online as the central financial application for the organization.
The implementation concentrated on core financial modules typical of ERP Financial platforms, including general ledger bookkeeping, accounts receivable and invoicing, VAT tax handling, and bank reconciliation. Configuration work emphasized a small business chart of accounts, automated invoice generation, and simplified bookkeeping workflows to support retail point of sale and online order processing.
Exact Online is integrated with the company website to surface invoicing and order data into finance workflows, supporting finance and sales functions across the Netherlands. Governance and operational changes focused on centralizing bookkeeping ownership, introducing routine reconciliation processes, and streamlining invoice issuance, with rollout oriented to internal finance users and site level sales operations.
|
Verf Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, Verf implemented Microsoft 365 to provide Collaboration capabilities across the small retail organization. Verf is a Netherlands based retailer with about 20 employees, and the deployment is referenced in their website source indicating the tenancy is actively used for public facing assets.
The Microsoft 365 deployment centers on core Collaboration services, including Exchange Online for email, Microsoft Teams for messaging and meetings, SharePoint Online for intranet and document libraries, and OneDrive for personal file sync, reflecting standard collaboration and document management workflows. Microsoft 365 supports email routing, group collaboration, file sharing, and simple content publication consistent with a Collaboration category implementation.
The implementation is surfaced on Verf's public website with Microsoft 365 resources referenced in site source, indicating an integration point between the company tenancy and external web assets. Operational coverage is company wide, supporting administrative functions, store operations, and e-commerce touchpoints to unify communication and document access for all employees.
Governance is proportionate to a 20 person retailer, using a centralized Microsoft 365 tenant model with per user provisioning and role based access controls for SharePoint sites and shared mailboxes. The rollout emphasizes straightforward operational collaboration workflows and tenant level administration rather than complex enterprise orchestration.
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Verf CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Spotler | Legacy | Spotler Activate | Customer Data Platform | CRM | n/a | 2021 | 2021 |
In 2021, Verf implemented Spotler Activate as its Customer Data Platform. The Spotler Activate deployment centralizes behavioral and transactional signals collected from the Verf website and integrates with Squeezely for on-site data capture and audience synchronization. Implementation focused on core CDP capabilities including customer profile unification, segmentation and audience building to support targeted marketing workflows.
The configuration of Spotler Activate was scoped to marketing and e-commerce operations at the 20 person retailer, with data mapping and segmentation rules defined to align web events to unified customer profiles. Integrations captured via Squeezely feed into Spotler Activate for realtime audience updates and supported orchestration into the company's email and campaign workflows. Governance work included defining attribute taxonomies and access rules for marketing users to operate segmentation and activation within the Customer Data Platform.
|
 |
|
|
Customer Support | CRM |
|
2021 | 2021 |
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Verf PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Transactional Email | PaaS |
|
2021 | 2021 |
|
Verf IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Verf
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Verf Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Verf IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Verf digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Verf Technographics
Verf is a Retail organization based in Netherlands,
with around 20 employees and annual revenues of $2.0 million.
Verf operates a diverse technology stack with applications such as
Exact Online, Microsoft 365 and Spotler Activate,
covering areas like ERP Financial, Collaboration and Customer Data Platform.
Verf has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Exact Software, Microsoft and Spotler.
Verf recently adopted applications including
Spotler Activate in 2021, Trengo Customer Service in 2021 and Pathwire MailJet in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Verf’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Verf’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Verf technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.