List of Spotler Activate Customers
Zaandam, 1506 MA,
Netherlands
Since 2010, our global team of researchers has been studying Spotler Activate customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Spotler Activate for Customer Data Platform from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Spotler Activate for Customer Data Platform include: Netherlands Enterprise Agency, a Netherlands based Government organisation with 6517 employees and revenues of $1.45 billion, BISSELL Homecare, a United States based Manufacturing organisation with 3000 employees and revenues of $1.00 billion, Scapino, a Netherlands based Distribution organisation with 3500 employees and revenues of $850.0 million, D-reizen, a Netherlands based Professional Services organisation with 1150 employees and revenues of $350.0 million, AFAS Software, a Netherlands based Professional Services organisation with 638 employees and revenues of $310.0 million and many others.
Contact us if you need a completed and verified list of companies using Spotler Activate, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Spotler Activate customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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Adwise Netherlands | Media | 140 | $16M | Netherlands | Spotler | Spotler Activate | Customer Data Platform | 2022 | n/a | In 2022, Adwise Netherlands implemented Spotler Activate on its website. Adwise Netherlands, a media company in the Netherlands with about 140 employees, deployed Spotler Activate as its Customer Data Platform to centralize web based customer intelligence and audience management. The Spotler Activate implementation emphasized Customer Data Platform capabilities such as real time web data capture, deterministic profile stitching, unified customer profiles, rule based audience segmentation, and activation workflows. Configuration work for Spotler Activate included deployment of tracking and form capture on the site, attribute mapping for profiles, and definition of segmentation rules to support targeted audiences. Integration work was focused on embedding Spotler Activate into the corporate website to capture behavioral events and to enable consent aware data collection. Operational coverage is concentrated in marketing and digital teams who use Spotler Activate for audience definition, personalization inputs, and campaign audience delivery across owned channels. Governance and process changes introduced with Spotler Activate included documented segmentation governance, standardized profile attribute taxonomies, data retention rules, and consent handling aligned to local privacy requirements. The deployment established a consolidated customer profile layer on the website to drive marketer workflows for audience activation and personalization. | |
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AFAS Software | Professional Services | 638 | $310M | Netherlands | Spotler | Spotler Activate | Customer Data Platform | 2022 | n/a | In 2022, AFAS Software deployed Spotler Activate as a Customer Data Platform to centralize customer and prospect data for marketing and customer engagement. The implementation targeted marketing operations within the Professional Services organization and was anchored on web behavioral signals collected from the AFAS website. Spotler Activate was configured to ingest event-level data and build unified customer profiles, using standard CDP capabilities such as identity stitching, persistent profile attributes, time stamped event histories, and audience segmentation for activation. Configuration work emphasized profile merge rules, deterministic and probabilistic matching settings, and segmentation logic to support campaign orchestration and personalized messaging workflows. The deployment integrated Spotler Activate with the AFAS website via Squeezely, with Squeezely responsible for client side event capture and first party behavioral data forwarding into the CDP. Downstream data feeds were mapped to marketing operations and campaign systems to enable audience exports and campaign triggering, while source tagging and event taxonomy were standardized during implementation to preserve signal fidelity. Governance focused on consent capture alignment and data retention settings consistent with European data protection norms, and operational ownership was assigned to marketing operations for ongoing profile hygiene and segmentation governance. Rollout followed a phased approach by campaign type and audience, with documentation of matching rules and segment definitions to support repeatable campaign execution using Spotler Activate. | |
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Apotheek De Murene | Retail | 21 | $2M | Netherlands | Spotler | Spotler Activate | Customer Data Platform | 2023 | n/a | In 2023, Apotheek De Murene implemented Spotler Activate, deploying a Customer Data Platform to centralize customer profile data for pharmacy retail operations in the Netherlands. The implementation emphasizes web behavior capture from the company website where Squeezely collects session and event data that feeds into Spotler Activate. Spotler Activate was configured to ingest web events from Squeezely, build unified customer profiles, and enable audience segmentation and activation workflows. Functional capabilities deployed include profile unification across identifiers, event ingestion and schema mapping, segment definitions for targeted communications, and campaign audience export for email and loyalty communications within the Spotler environment. Operational scope covers marketing and customer communications for the single site retail pharmacy and associated customer base, with configurations sized for a 21 employee organization. Architecture reflects a SaaS Customer Data Platform model with cloud hosted profile storage, API based ingestion from Squeezely, and rule based segmentation driving orchestration. Governance practices focus on consent management and data stewardship to align with Dutch privacy requirements, with process changes to centralize customer consent capture, maintain a canonical profile store, and hand off segmented audiences to marketing workflows. Spotler Activate is used as the central Customer Data Platform to operationalize customer segmentation and campaign orchestration. | |
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Retail | 8 | $1M | Netherlands | Spotler | Spotler Activate | Customer Data Platform | 2023 | n/a |
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Retail | 1000 | $238M | Netherlands | Spotler | Spotler Activate | Customer Data Platform | 2019 | n/a |
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Manufacturing | 3000 | $1.0B | United States | Spotler | Spotler Activate | Customer Data Platform | 2021 | n/a |
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Retail | 20 | $2M | United Kingdom | Spotler | Spotler Activate | Customer Data Platform | 2021 | n/a |
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Retail | 10 | $3M | Netherlands | Spotler | Spotler Activate | Customer Data Platform | 2022 | n/a |
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Retail | 30 | $15M | Netherlands | Spotler | Spotler Activate | Customer Data Platform | 2023 | n/a |
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Retail | 100 | $25M | Netherlands | Spotler | Spotler Activate | Customer Data Platform | 2021 | n/a |
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Buyer Intent: Companies Evaluating Spotler Activate
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