Xxl Sport & Villmark AS
Xxl Sport & Villmark AS Technographics
Xxl Sport & Villmark AS Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Xxl Sport & Villmark AS and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2000 Xxl Sport & Villmark AS employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Xxl Sport & Villmark AS has purchased the following applications: Microsoft Dynamics AX for ERP Financial in 2009, eloomi Surveys & Engagement for Employee Engagement in 2021, Giosg Live Chat for Chatbots and Conversational AI in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Xxl Sport & Villmark AS is running and its propensity to invest more and deepen its relationship with Microsoft , Klarna , eloomi or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Xxl Sport & Villmark AS revenues, which have grown to $583.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Xxl Sport & Villmark AS intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Xxl Sport & Villmark AS Tech Stack and Enterprise Applications
Xxl Sport & Villmark AS ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics AX | ERP Financial | ERP | n/a | 2009 | 2009 |
In 2009, Xxl Sport & Villmark AS implemented Microsoft Dynamics AX as its ERP Financial system in Norway. The deployment was planned with high concurrency in mind, when fully developed the system was sized to support nearly 4,000 simultaneous users, while the largest recorded concurrency on XXL's production instance was approximately 500 users, a figure reported to be expected to rise in subsequent years without challenge to Microsoft Dynamics AX.
Microsoft Dynamics AX was applied to core ERP Financial functions, focusing on financial management capabilities including general ledger, accounts payable, accounts receivable, fixed assets, and financial reporting, with configuration aligned to retail inventory valuation and cost accounting workflows common to retail ERP Financial implementations. The implementation emphasized transaction processing capacity and session management to sustain high-volume retail accounting workloads and month end financial close activities.
Operational scope targeted nationwide retail operations and corporate finance teams, with sizing and performance validation oriented to support increasing concurrent user demand across stores and corporate sites. Governance and rollout planning prioritized staged development and scalability testing to validate simultaneous user capacity, and reported assurances about Microsoft Dynamics AX scalability shaped expectations for future user growth.
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Payment Processing | ERP |
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2021 | 2021 |
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Xxl Sport & Villmark AS HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| eloomi | Legacy | eloomi Surveys & Engagement | Employee Engagement | HCM | n/a | 2021 | 2021 |
In 2021, Xxl Sport & Villmark AS implemented eloomi Surveys & Engagement across its European retail operations. The deployment used the Employee Engagement application as an online training academy and employee experience platform to support HR and L&D functions across store and corporate teams.
Deployment centered on eloomi Surveys & Engagement's in-platform survey functionality and training delivery capabilities. The implementation standardized evaluation of onsite and online training across regions in Europe, combining course delivery, assessment workflows, and survey feedback loops to capture learner sentiment and training effectiveness.
Operational scope covered retail store employees and HR and L&D teams across multiple European markets, with the platform operating as the central repository for training content, learner records, and feedback. Governance was managed through HR and L&D oversight, using survey results to iterate content and local rollout priorities.
The case study explicitly reports improved employee engagement, reduced turnover, and boosted customer satisfaction following use of eloomi Surveys & Engagement to evaluate and refine training programs. The narrative positions eloomi Surveys & Engagement as the primary Employee Engagement tool for ongoing measurement of onsite and online learning across Xxl Sport & Villmark AS European operations.
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Xxl Sport & Villmark AS AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Giosg | Legacy | Giosg Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2015 | 2015 |
In 2015, Xxl Sport & Villmark AS deployed Giosg Live Chat on its public e-commerce site xxl.no. Giosg Live Chat is used as a Chatbots and Conversational AI application to provide real time visitor engagement and conversational support during the online shopping journey. The implementation targets the company website and digital storefront for a retail organization with roughly 2,000 employees and NOK 583,000,000 in revenue, and the chat interface is embedded across product pages and checkout flows.
Configuration focused on a web embedded chat widget and an operator console for agents, with rule based automated greetings to initiate conversations. Typical Chatbots and Conversational AI capabilities were implemented, including live messaging, session transcript capture, session handover to human agents, and templated conversational scripts to standardize responses. The deployment also includes built in conversation and agent activity instrumentation to monitor volume and usage.
Operational ownership sits with e-commerce and customer service teams, with day to day use by online agents handling product inquiries and order support. Governance emphasized conversational content approvals and agent access controls, along with defined operational hours for the live chat channel. Routing and queuing rules were configured to assign sessions to available agents and manage concurrent web conversations.
Xxl Sport & Villmark AS uses Giosg Live Chat, a Chatbots and Conversational AI application, to support customer service and e-commerce business functions on xxl.no, positioning the chat widget as the primary synchronous messaging channel on the website.
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Xxl Sport & Villmark AS eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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eCommerce | eCommerce |
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2014 | 2014 |
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Personalization and Product Recommendations | eCommerce |
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2015 | 2015 |
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Xxl Sport & Villmark AS SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Inventory Management | SCM |
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2021 | 2022 |
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Xxl Sport & Villmark AS CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Experience | CRM |
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2019 | 2019 |
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Customer Support | CRM |
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2021 | 2021 |
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Xxl Sport & Villmark AS PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2017 | 2017 |
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Transactional Email | PaaS |
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2017 | 2017 |
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Xxl Sport & Villmark AS IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Digital Workspace | IaaS |
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2012 | 2012 |
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IT Decision Makers and Key Stakeholders at Xxl Sport & Villmark AS
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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COO | CXO | Finance | |
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Operations Manager / Operating Manager | Manager | Finance | |
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CIO | CXO | Finance | |
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Director Supply Chain and Process Improvement | Director | Supply Chain | |
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Regnskapssjef/Accounting manager | Manager | Finance | |
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CFO | CXO | Finance | |
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Nordic Purchasing Director | Director | Procurement | |
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Business Controller XXL ASA | Director | Operations | |
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konomisjef / Finance Manager | Manager | Finance | |
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Head Of Technical Purchasing and Planning | Director | Procurement | |
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Financial Controller | Director | Finance | |
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Apps Being Evaluated by Xxl Sport & Villmark AS Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Xxl Sport & Villmark AS IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Xxl Sport & Villmark AS digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Xxl Sport & Villmark AS Technographics
Xxl Sport & Villmark AS is a Retail organization based in Norway,
with around 2000 employees and annual revenues of $583.0 million.
Xxl Sport & Villmark AS operates a diverse technology stack with applications such as
Microsoft Dynamics AX, eloomi Surveys & Engagement and Giosg Live Chat,
covering areas like ERP Financial, Employee Engagement and Chatbots and Conversational AI.
Xxl Sport & Villmark AS has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft, eloomi and Giosg.
Xxl Sport & Villmark AS recently adopted applications including
Klarna Payments in 2021, eloomi Surveys & Engagement in 2021 and Nedap iD Cloud Platform in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Xxl Sport & Villmark AS’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Xxl Sport & Villmark AS’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Xxl Sport & Villmark AS technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.