List of Appier Data Cloud Customers
Taipei City, 110,
Taiwan
Since 2010, our global team of researchers has been studying Appier Data Cloud customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Appier Data Cloud for Data Management Platform from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Appier Data Cloud for Data Management Platform include: Carrefour Italia, a Italy based Retail organisation with 10000 employees and revenues of $4.20 billion, Nexon, a Japan based Professional Services organisation with 8231 employees and revenues of $2.74 billion, Bao Wei Optical, a Taiwan based Distribution organisation with 200 employees and revenues of $19.0 million and many others.
Contact us if you need a completed and verified list of companies using Appier Data Cloud, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Bao Wei Optical | Distribution | 200 | $19M | Taiwan | Appier | Appier Data Cloud | Data Management Platform | 2024 | n/a |
In 2024, Bao Wei Optical implemented Appier Data Cloud, a Customer Data Platform, together with Appier Personalization Cloud to unify online and offline customer data for Formosa Optical in Taiwan. The Appier Data Cloud deployment was focused on delivering unified customer profiles to enable AI-driven segmentation and real-time personalization across digital and in-store touchpoints.
The implementation configured Customer Data Platform capabilities including identity resolution, centralized data ingestion from web and offline sources, and an AI-powered segmentation engine to generate actionable audience cohorts. Appier Personalization Cloud was instrumented for real-time decisioning and campaign orchestration, enabling dynamic content delivery and personalization across channels.
Integrations consolidated data flows between the Appier Data Cloud and existing omnichannel CRM and e-commerce systems while ingesting offline retail data to preserve a single customer view. Operational scope emphasized marketing and e-commerce business functions within Taiwan, enabling coordinated campaign execution and CRM feed updates tied to unified profiles.
Governance measures centered on centralized profile management and segmentation governance to standardize audience definitions and campaign triggers across teams. The CDP deployment implemented in 2024 shortened campaign workflows from seven days to one and improved omnichannel CRM and e-commerce outcomes, as reported in the vendor release.
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Carrefour Italia | Retail | 10000 | $4.2B | Italy | Appier | Appier Data Cloud | Data Management Platform | 2024 | n/a |
In 2024 Carrefour Italia deployed Appier Data Cloud alongside Appier's AiDeal conversion-optimization solution to detect hesitant shoppers and deliver targeted, time-limited coupons on its e-commerce channel. The deployment targeted e-commerce and CRM activation workflows for the Italy region, aligning Appier Data Cloud data orchestration with real-time couponing logic provided by AiDeal.
Implementation focused on signal capture and activation, using Appier Data Cloud to unify behavioral signals and feed AiDeal decisioning for automated coupon issuance. Functional capabilities implemented included shopper hesitation detection, rule-based and AI-driven coupon triggers, time-limited offer delivery, and orchestration of personalized incentives across online touchpoints.
Operational coverage centered on Carrefour Italia's e-commerce and CRM functions in Italy, with the solution instrumenting customer journeys at the point of purchase and feeding redemption events back into CRM for customer profiling. Governance and rollout emphasized marketing and e-commerce coordination, with campaign rules and offer lifecycles managed centrally in Appier Data Cloud and AiDeal to maintain consistent customer treatment and campaign controls.
The documented outcome for the Italy region reports a 110% increase in e-commerce conversion rates and an incremental revenue uplift attributed to the AiDeal-driven campaigns, with Appier Data Cloud inferred as the data orchestration layer supporting those conversion-optimization flows.
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Nexon | Professional Services | 8231 | $2.7B | Japan | Appier | Appier Data Cloud | Data Management Platform | 2020 | n/a |
In 2020, Nexon implemented Appier Data Cloud to support user acquisition and re-engagement for its mobile game titles, Apps Category . The implementation targeted marketing and user-acquisition workflows across Nexon’s mobile gaming portfolio and was described in public vendor case materials focused on the gaming vertical.
Implementation centered on Appier Data Cloud modules referenced in the case materials as AIBID and AIXON, using AI-driven audience modeling and predictive scoring to surface higher-quality install prospects and re-engagement cohorts. Appier Data Cloud capabilities were configured to generate acquisition signals and cohort definitions that informed campaign orchestration and audience targeting for mobile UA and re-engagement campaigns.
Operational coverage emphasized Nexon’s marketing and user-acquisition functions for mobile game titles, with module-level usage of AIBID and AIXON inferred from Appier’s product grouping and the public case study. The source materials do not enumerate additional named system integrations, therefore integration claims are limited to the marketing and campaign execution flows described by the vendor.
The public case study attributes outcomes to Appier Data Cloud, reporting higher-quality installs, increased retention, and uplifts in in-app purchases and conversion rates tied to AIBID and AIXON driven acquisition and re-engagement activities. Governance and detailed rollout sequencing were not specified in the available materials.
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