List of Awario Customers
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Since 2010, our global team of researchers has been studying Awario customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Awario for Social Media Management, Brand Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Awario for Social Media Management, Brand Management include: Upstack, a United States based Professional Services organisation with 150 employees and revenues of $30.0 million, Givingtuesday Netherlands, a Netherlands based Non Profit organisation with 10 employees and revenues of $1.0 million and many others.
Contact us if you need a completed and verified list of companies using Awario, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Awario customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Givingtuesday Netherlands | Non Profit | 10 | $1M | Netherlands | Awario | Awario | Social Media Management,Brand Management | 2019 | n/a |
In 2019, GivingTuesday Netherlands deployed Awario to monitor the #GivingTuesdayNL hashtag and coordinate PR and marketing engagement for the first Dutch campaign held on December 3, 2019. GivingTuesday Netherlands used Awario for Social Media Management,Brand Management to support PR and marketing functions, focused on charities and media stakeholders across the Netherlands.
The implementation was configured with targeted keyword and hashtag queries for #GivingTuesdayNL, real-time social listening and mention alerting, and engagement workflows to respond to organizations and journalists. Operational coverage centered on the nonprofit's PR and marketing team, who used Awario to surface influencer activity, track media mentions, and spot trending conversations during the campaign. The cloud SaaS deployment of Awario was instrumented to capture campaign-level metrics, and the monitoring activity recorded 1.6K mentions and an estimated 13.5M reach during the first edition.
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Upstack | Professional Services | 150 | $30M | United States | Awario | Awario | Social Media Management,Brand Management | 2019 | n/a |
In 2019 Upstack adopted Awario to power social selling, lead generation, and competitor and market insights for its Revenue teams in the United States. Awario is a Social Media Management,Brand Management application and was provisioned to support targeted listening and alerting workflows for sales, customer success, and marketing use cases. The implementation was focused on CRM-driven lead capture and insight delivery to revenue operations and account teams.
The deployment used the Awario SaaS offering and was configured with topic queries, real-time alerts, and Boolean-style keyword monitoring to surface buying intent and competitor signals. Functional capabilities implemented included social listening, mention tracking, alert routing, keyword query management, and lead export into marketing and sales workflows. Configuration emphasized signal-to-action paths where alerts were routed into CRM workflows used by Upstack revenue teams.
Rollout took place early-to-mid 2019 across Upstack revenue functions in the United States, with governance established for query curation and lead routing to ensure relevance and reduce noise. According to the customer case study, the marketing and sales CRM use case delivered roughly 50–60X monthly ROI within six months and contributed to millions in ARR, demonstrating the impact of converting social signals into pipeline. Operational ownership rested with Revenue teams who used Awario-sourced intelligence to prioritize outreach and competitive positioning.
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Buyer Intent: Companies Evaluating Awario
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