List of BetterCommerce PIM Customers
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Since 2010, our global team of researchers has been studying BetterCommerce PIM customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased BetterCommerce PIM for Product Information Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using BetterCommerce PIM for Product Information Management include: The Fragrance Shop Limited, a United Kingdom based Retail organisation with 1200 employees and revenues of $200.0 million, DaMENSCH, a India based Retail organisation with 200 employees and revenues of $12.0 million and many others.
Contact us if you need a completed and verified list of companies using BetterCommerce PIM, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The BetterCommerce PIM customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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DaMENSCH | Retail | 200 | $12M | India | BetterCommerce | BetterCommerce PIM | Product Information Management | 2024 | n/a | In 2024, DaMENSCH implemented BetterCommerce PIM as part of a move to a headless, composable commerce architecture to consolidate product data and unify catalog, orders and integrations across its India operations. The implementation targeted replacement of a fragmented WooCommerce stack, centralizing product master data to remove content silos and enable consistent syndication to multiple sales channels. BetterCommerce PIM was configured as the authoritative Product Information Management repository, with an API first catalog model, attribute and variant management, media asset linking and editorial enrichment workflows. The implementation emphasized real time product data synchronization and channel syndication, aligning PIM capabilities with catalog merchandising and e commerce storefront needs. Integrations were structured around the composable platform concept, connecting the BetterCommerce PIM catalog to the headless commerce layer, order orchestration components and external channel endpoints for product distribution. Operational coverage included e commerce, merchandising and catalog management teams within India, with the PIM serving as the central input to order and listing processes across channels. Governance changes introduced centralized taxonomy, role based editorial workflows and syndication rules to standardize product data and speed catalog updates. Reported outcomes from the engagement included driving revenue growth and reducing tech cost per order through reduced fragmentation and improved data consistency. | |
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The Fragrance Shop Limited | Retail | 1200 | $200M | United Kingdom | BetterCommerce | BetterCommerce PIM | Product Information Management | 2020 | n/a | In 2020, The Fragrance Shop Limited deployed BetterCommerce PIM to centralize product catalog management and enable omnichannel commerce across its retail and digital channels. BetterCommerce PIM, classified as Product Information Management, was positioned as the central product data hub to support more than 200 UK stores including ship-from-store fulfillment and Customer 360 use cases. The implementation consolidated SKU and catalog management, rich media handling, taxonomy and attribute modeling, and channel syndication workflows within BetterCommerce PIM. The solution was configured to publish standardized product content to the ecommerce storefront and in-store systems, supporting consistent product descriptions, merchandising attributes and channel-specific content variations. Operational governance introduced product data stewardship and staged publishing workflows for merchandising and ecommerce teams, aligning catalog workflows to omnichannel operations across the UK store network. The vendor case study reports the deployment contributed to improved site speed, higher conversions and increased order volume during peak periods, demonstrating the PIM role in scaling catalog syndication and Customer 360 driven commerce. |
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