List of ByteTech PangoCDP Customers
ByteTech
203 Đường Nam Kỳ Khởi Nghĩa,
Ho Chi Minh City, n/a,
Vietnam
Ho Chi Minh City, n/a,
Vietnam
n/a
Professional Services
10
$1M
Since 2010, our global team of researchers has been studying ByteTech PangoCDP customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased ByteTech PangoCDP for Customer Data Platform from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using ByteTech PangoCDP for Customer Data Platform include: Highlands Coffee, a Vietnam based Consumer Packaged Goods organisation with 10000 employees and revenues of $2.50 billion, NutiFood, a Vietnam based Consumer Packaged Goods organisation with 5300 employees and revenues of $500.0 million, CellphoneS, a Vietnam based Retail organisation with 210 employees and revenues of $20.0 million and many others.
Contact us if you need a completed and verified list of companies using ByteTech PangoCDP, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The ByteTech PangoCDP customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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CellphoneS | Retail | 210 | $20M | Vietnam | ByteTech | ByteTech PangoCDP | Customer Data Platform | 2023 | n/a | In 2023, CellphoneS deployed ByteTech PangoCDP to build a single customer view and real time segmentation for its retail and loyalty programs in Vietnam. ByteTech PangoCDP served as the Customer Data Platform to centralize online and offline event data and support CRM and marketing automation workflows. This deployment targeted campaign conversion and campaign ROI improvements across e-commerce and physical stores. Implementation focused on identity resolution and profile unification to create a consolidated customer profile repository, enabling automated real time segmentation. Functional modules implemented included profile stitching, real time segmentation engines, and CRM integration points powering marketing automation and loyalty program targeting. The project produced a taxonomy of 460 segments used for targeted campaigns. Operational scope covered CRM, marketing, and loyalty program operations across CellphoneS retail and online channels. Integrations emphasized linking online and offline data and campaign orchestration with existing CRM and marketing systems, enabling synchronized customer touchpoints and personalized campaign delivery. Rollout measured impact over nine months and aligned segmentation to campaign workflows. Outcomes reported after nine months included a 250% increase in customer profiles, creation of 460 segments, a 35% uplift in ROAS and a 28% reduction in CPA, supporting improved conversion and campaign ROI. The CellphoneS ByteTech PangoCDP Customer Data Platform implementation demonstrates a focused use of a CDP to unify profiles and operationalize segmentation for CRM and marketing automation. | |
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Highlands Coffee | Consumer Packaged Goods | 10000 | $2.5B | Vietnam | ByteTech | ByteTech PangoCDP | Customer Data Platform | 2023 | VietGuys | In 2023 Highlands Coffee deployed ByteTech PangoCDP to run the Chill hè Maldives Zalo Mini App voucher campaign in Vietnam, using the application as a Customer Data Platform to support marketing, CRM and loyalty objectives. The campaign launched in July 2023 and targeted voucher-driven engagement and identifiable customer capture through Zalo channels, aligning Highlands Coffee, ByteTech PangoCDP and local execution by VietGuys for messaging delivery. ByteTech PangoCDP was configured to centralize customer interaction data and orchestrate voucher distribution using the Master Channel concept, applying standard Customer Data Platform capabilities such as identity consolidation, segmentation and real-time campaign orchestration to voucher lifecycle management. The implementation emphasized automation of voucher issuance and redemption orchestration across digital touchpoints, enabling marketing teams to control campaign rules and eligibility logic from the CDP. Integrations included a direct operational partnership with VietGuys for Zalo messaging and Zalo Mini App delivery, with the CDP feeding the messaging channel and capturing response events back into the customer graph. Operational scope was focused on Highlands Coffee marketing, CRM and loyalty functions across Vietnam, with the Zalo Official Account channel instrumented as a primary acquisition and engagement surface. Outcomes reported from the initiative included over 2 million interactions, a 56.9% conversion rate to identifiable customer data and approximately 347,000 new Zalo OA followers, results that were captured and persisted in ByteTech PangoCDP for ongoing marketing segmentation and loyalty orchestration. Governance centered on a marketing-led rollout with VietGuys handling messaging execution, and process changes concentrated on centralizing customer identity and voucher orchestration within the Customer Data Platform. | |
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NutiFood | Consumer Packaged Goods | 5300 | $500M | Vietnam | ByteTech | ByteTech PangoCDP | Customer Data Platform | 2023 | n/a | In 2023, NutiFood implemented ByteTech PangoCDP, a Customer Data Platform, to centralize online to offline customer data for the Vietnam based FMCG company. The deployment targeted marketing and CRM use cases, with explicit emphasis on O2O measurement and sampling activations to support personalized messaging and campaign orchestration. ByteTech PangoCDP was configured to build unified customer profiles, run advanced segmentation, and execute automated journeys and sampling activations across digital and field channels. The project produced over 65 customer segments and 55 automated flows within six months, reflecting heavy use of the PangoCDP segmentation engine and journey orchestration capabilities. The implementation integrated with Salesforce CRM to feed structured customer and lead records into the marketing stack and to operationalize CDP segments for sales and CRM driven campaigns. O2O measurement was instrumented to link digital behaviors to offline sampling outcomes and to enable campaign effectiveness analysis across channels. Rollout and governance were focused on NutiFood marketing and CRM teams in Vietnam, establishing ownership of segmentation rules, automated flow maintenance, and campaign activation standards. The deployment delivered a centralized ByteTech PangoCDP instance that enabled personalized messaging based on unified customer data and supported ongoing O2O orchestration and campaign activation. |
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FAQ - APPS RUN THE WORLD ByteTech PangoCDP Coverage
ByteTech PangoCDP is a Customer Data Platform solution from ByteTech.
Companies worldwide use ByteTech PangoCDP, from small firms to large enterprises across 21+ industries.
Organizations such as Highlands Coffee, NutiFood and CellphoneS are recorded users of
ByteTech PangoCDP for Customer Data Platform.
Companies using ByteTech PangoCDP are most concentrated in Consumer Packaged Goods and Retail, with adoption spanning over 21 industries.
Companies using ByteTech PangoCDP are most concentrated in Vietnam, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of ByteTech PangoCDP across Americas, EMEA, and APAC.
Companies using ByteTech PangoCDP range from small businesses with 0-100 employees - 0%, to mid-sized firms with 101-1,000 employees - 33.33%, large organizations with 1,001-10,000 employees - 66.67%, and global enterprises with 10,000+ employees - 0%.
Customers of ByteTech PangoCDP include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.
Contact APPS RUN THE WORLD to access the full verified ByteTech PangoCDP customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Customer Data Platform.