List of CustoCentrix CDP Customers
Nivelles, 1400,
Belgium
Since 2010, our global team of researchers has been studying CustoCentrix CDP customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased CustoCentrix CDP for Customer Data Platform from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using CustoCentrix CDP for Customer Data Platform include: Spar Belgium, a Belgium based Retail organisation with 180 employees and revenues of $240.0 million, Medi-Market Belgium, a Belgium based Retail organisation with 114 employees and revenues of $32.0 million, Alsakim, a Belgium based Retail organisation with 16 employees and revenues of $6.9 million and many others.
Contact us if you need a completed and verified list of companies using CustoCentrix CDP, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The CustoCentrix CDP customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Alsakim | Retail | 16 | $7M | Belgium | Freedelity | CustoCentrix CDP | Customer Data Platform | 2022 | n/a |
In 2022, Alsakim implemented CustoCentrix CDP, a Customer Data Platform, to centralize customer data and consent handling across Intermarché Belgium stores. The deployment focused on the CustoCentrix customer portal module to enable consumer self-service, consent management, and unified CRM and marketing communications across retail sites in Belgium.
The implementation centralized store level customer records within CustoCentrix CDP and established consent capture and data-quality controls to support CRM workflows and marketing communications. Governance changes emphasized centralized consent management and standardized customer profile stewardship across stores, with operational ownership aligned to retail CRM and store operations. The rollout was delivered by vendor Freedelity and covered Intermarché stores across Belgium. Module usage including consumer portal and consent management is inferred from the vendor timeline and the project is described as a Belgium retail CRM and data-quality initiative that improved consumer self-service and data accuracy.
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Medi-Market Belgium | Retail | 114 | $32M | Belgium | Freedelity | CustoCentrix CDP | Customer Data Platform | 2023 | n/a |
In 2023, Medi-Market Belgium implemented CustoCentrix CDP, a Customer Data Platform, through a joint project with Freedelity and a retail solutions provider. The deployment consolidated customer data to enable personalised monthly email summaries of benefits and spending delivered via the MyFreedelity portal.
CustoCentrix CDP was configured to support email and marketing automation modules and to integrate the retailer's customer database for unified profile stitching and segmentation, enabling CRM and marketing teams to improve consumer communications and reporting. Governance activity focused on aligning data feeds and reporting workflows between the CDP and MyFreedelity portal, while operational coverage targeted Belgian retail CRM and marketing functions as described on the vendor timeline.
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Spar Belgium | Retail | 180 | $240M | Belgium | Freedelity | CustoCentrix CDP | Customer Data Platform | 2024 | n/a |
In 2024, Spar Belgium joined the Freedelity / CustoCentrix network and implemented CustoCentrix CDP, a Customer Data Platform. The deployment installed CustomerScreens at checkout to simplify customer registration and to give customers direct tools to manage their personal data and consents. This is a Belgium retail CRM and marketing implementation focused on improving the checkout experience and consent capture, with the CustoCentrix CDP as the central data and consent store.
Implementation work centered on kiosk style CustomerScreens integrated with point of sale checkout flows to capture registration and consent data and to feed identity and preference records into the CustoCentrix CDP. Inferred module usage from the vendor announcement includes customer-screen kiosk integrations and consent management modules, along with standard CDP capabilities for data ingestion and profile consolidation. Operational scope targets in-store checkout touchpoints and affects CRM and marketing functions as well as store operations responsible for customer enrollment, while governance emphasis was placed on consent capture workflows and maintaining persistent consent records inside CustoCentrix CDP for downstream marketing and privacy-compliant contact handling.
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Buyer Intent: Companies Evaluating CustoCentrix CDP
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