List of DirectIQ Platform Customers
Lewes, 19958, DE,
United States
Since 2010, our global team of researchers has been studying DirectIQ Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased DirectIQ Platform for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using DirectIQ Platform for Marketing Automation include: Adventure Zone Trampoline Park United States, a United States based Leisure and Hospitality organisation with 25 employees and revenues of $2.0 million, Direct IQ, a United States based Professional Services organisation with 10 employees and revenues of $1.0 million, Peak Performance United Kingdom, a United Kingdom based Leisure and Hospitality organisation with 10 employees and revenues of $1.0 million, Bullseye Axe Throwing, a United States based Leisure and Hospitality organisation with 10 employees and revenues of $1.0 million and many others.
Contact us if you need a completed and verified list of companies using DirectIQ Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The DirectIQ Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Adventure Zone Trampoline Park United States | Leisure and Hospitality | 25 | $2M | United States | DirectIQ | DirectIQ Platform | Marketing Automation | 2024 | n/a |
In 2024, Adventure Zone Trampoline Park implemented DirectIQ Platform as its primary Marketing Automation solution to support email-driven customer engagement at its family entertainment venue in the United States. The DirectIQ Platform was provisioned to centralize campaign execution and automate customer outreach for a single-site operator with approximately 25 employees and a focus on repeat bookings and local promotions.
Deployment centered on core email marketing automation capabilities and managed campaign services, including template-based campaign creation, scheduled campaign orchestration, automated nurture workflows for repeat visit prompts, and segmentation by customer behavior and visit occasion. Configuration efforts emphasized contact list hygiene, reusable email templates for promotions and birthday messaging, and rule-driven automation to trigger booking reminders and post-visit follow ups.
Operational scope covered marketing and guest services functions, with campaign ownership residing with the venue marketing lead and execution support provided by front desk staff for guest data capture. Governance introduced a centralized campaign calendar and simple approval workflow to control promotional cadence and messaging consistency during rollout. DirectIQ Platform usage was explicitly aimed at increasing repeat bookings and customer engagement for the trampoline venue, as stated in vendor materials and customer testimonial.
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Bullseye Axe Throwing | Leisure and Hospitality | 10 | $1M | United States | DirectIQ | DirectIQ Platform | Marketing Automation | 2024 | n/a |
In 2024, Bullseye Axe Throwing implemented the DirectIQ Platform as its Marketing Automation solution to raise open rates and drive repeat customers for axe throwing bookings and events in the United States. The deployment targeted the marketing and customer retention function for a small, 10 person leisure and hospitality operator and focused on campaign-driven engagement for bookings and events.
Configuration of the DirectIQ Platform centered on modules for email campaigns, A/B testing and managed campaigns, with campaign templates, scheduled sends and automated follow up sequences configured to support event promotions and post-visit engagement. Segmentation and behavioral triggers were applied to tailor rebooking prompts and promotional offers for past attendees, reflecting standard Marketing Automation campaign orchestration and iterative testing workflows.
A vendor testimonial cited a 45% jump in open rates after using the DirectIQ Platform, and the implementation was linked to increased repeat customer bookings for events. Operational ownership remained with the company marketing operations team, which managed ongoing campaign orchestration and A/B testing to sustain engagement.
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Direct IQ | Professional Services | 10 | $1M | United States | DirectIQ | DirectIQ Platform | Marketing Automation | 2019 | n/a |
In 2019, Direct IQ implemented the DirectIQ Platform for Marketing Automation on their website. The deployment uses the DirectIQ Platform as a vendor-hosted marketing automation environment supporting a small professional services firm headquartered in the United States, with implementation emphasis on website-driven subscriber capture and campaign delivery.
Configuration focused on core Marketing Automation capabilities, including campaign management, list segmentation, email template orchestration, autoresponders, and landing page lead capture, mapped to marketing and client outreach functions. Integrations are limited to on-site form embedding and website-based delivery channels, keeping operational scope centered on the marketing function and front-office engagement workflows. Governance is lightweight and centralized within the firm's marketing processes, with standardized campaign setup and subscriber data hygiene practices to maintain consistent outreach and compliance.
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Leisure and Hospitality | 10 | $1M | United Kingdom | DirectIQ | DirectIQ Platform | Marketing Automation | 2024 | n/a |
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