List of DV Authentic AdVantage Customers

DoubleVerify

462 Broadway,
New York, 10013, NY,
United States

https://www.doubleverify.com/

1 212-631-2111

Professional Services

1197

$657M

Since 2010, our global team of researchers has been studying DV Authentic AdVantage customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Each quarter our research team identifies companies that have purchased DV Authentic AdVantage for Marketing Analytics from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.

Companies using DV Authentic AdVantage for Marketing Analytics include: Lidl, a Germany based Retail organisation with 376000 employees and revenues of $134.22 billion, Investigation Discovery, a United States based Media organisation with 35000 employees and revenues of $39.32 billion, Discovery Communications, a United States based Media organisation with 18700 employees and revenues of $19.50 billion, Yahoo Japan, a Japan based Media organisation with 28000 employees and revenues of $12.79 billion, Puma, a Germany based Retail organisation with 22214 employees and revenues of $10.49 billion and many others.

Contact us if you need a completed and verified list of companies using DV Authentic AdVantage, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.

The DV Authentic AdVantage customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!

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Customer	Industry	Empl.	Revenue	Country	Vendor	Application	Category	When	SI	Insight
Aachener Zeitung Germany	Media	300	$95M	Germany	DoubleVerify	DV Authentic AdVantage	Marketing Analytics	2018	n/a	In 2018, Aachener Zeitung Germany implemented DV Authentic AdVantage to support Marketing Analytics on its website. The deployment uses DV Authentic AdVantage instrumentation embedded in web pages to capture ad impression data, viewability signals, and verification indicators common to ad quality measurement. The scope of the implementation is focused on the publisher digital advertising inventory and publisher-side measurement of campaign delivery and ad quality. Operationally the application is used by marketing and ad operations teams to standardize verification workflows, consolidate campaign reporting, and apply brand safety and viewability controls. Configuration work centered on account level analytics, verification workflow setup, and site level tagging to feed impression and quality signals into DV Authentic AdVantage. Governance responsibility is retained by the digital advertising organization, which owns measurement rules and reporting cadence for ongoing verification and analytics.
ABC30 United States	Media	60	$7M	United States	DoubleVerify	DV Authentic AdVantage	Marketing Analytics	2018	n/a	In 2018, ABC30 United States implemented DV Authentic AdVantage on its website. ABC30 deployed DV Authentic AdVantage as a Marketing Analytics solution to instrument site level ad verification, viewability measurement, and invalid traffic detection, aligning with standard ad verification and measurement workflows. The implementation centered on embedding DV Authentic AdVantage tags into ad delivery pages and mapping measurement events to DoubleVerify reporting, enabling centralized monitoring of inventory quality for digital ad operations. Operational scope covered ABC30's website ad inventory and the marketing and ad operations functions, with configuration focused on campaign level measurement, verification rules, and reporting dashboards. Governance adjustments introduced verification checkpoints into programmatic buying and campaign review workflows, and the DV Authentic AdVantage deployment is directly associated with ABC30 United States Marketing Analytics capabilities supporting ongoing advertising quality assurance on the website.
ABC7 New York United States	Media	300	$120M	United States	DoubleVerify	DV Authentic AdVantage	Marketing Analytics	2018	n/a	In 2018, ABC7 New York implemented DV Authentic AdVantage on its website. DV Authentic AdVantage is being used as a Marketing Analytics solution to instrument measurement and verification across ABC7 New York digital advertising inventory, supporting ad operations and audience measurement workflows. Deployment centered on client side tag instrumentation and measurement endpoints to capture viewability metrics, brand safety signals, invalid traffic detection, and campaign verification data. Configuration included campaign-level reporting modules and dashboarding to surface verification and quality metrics alongside standard impression and placement data. Operational coverage was the ABC7 New York website and its digital ad inventory, with primary business functions impacted including ad operations, programmatic trading, and marketing analytics. Verification data from DV Authentic AdVantage is incorporated into internal campaign reporting and ad ops workflows to support delivery reconciliation and brand safety reviews. Governance was organized between ad operations and revenue teams to manage tag deployment, reporting cadence, and verification policy enforcement as the tool was rolled out across site placements. The implementation narrative emphasizes DV Authentic AdVantage and the Marketing Analytics category within ABC7 New York measurement architecture.
	Education	30	$1M	India	DoubleVerify	DV Authentic AdVantage	Marketing Analytics	2016	n/a
	Media	50	$5M	Romania	DoubleVerify	DV Authentic AdVantage	Marketing Analytics	2014	n/a
	Media	74	$12M	Japan	DoubleVerify	DV Authentic AdVantage	Marketing Analytics	2016	n/a
	Media	25	$1M	Mexico	DoubleVerify	DV Authentic AdVantage	Marketing Analytics	2019	n/a
	Education	150	$12M	United States	DoubleVerify	DV Authentic AdVantage	Marketing Analytics	2013	n/a
	Media	10	$1M	Macedonia	DoubleVerify	DV Authentic AdVantage	Marketing Analytics	2017	n/a
	Leisure and Hospitality	20	$2M	United States	DoubleVerify	DV Authentic AdVantage	Marketing Analytics	2014	n/a

Showing 1 to 10 of 143 entries

Buyer Intent: Companies Evaluating DV Authentic AdVantage

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FAQ - APPS RUN THE WORLD DV Authentic AdVantage Coverage

DV Authentic AdVantage is a Marketing Analytics solution from DoubleVerify.

Companies worldwide use DV Authentic AdVantage, from small firms to large enterprises across 21+ industries.

Organizations such as Lidl, Investigation Discovery, Discovery Communications, Yahoo Japan and Puma are recorded users of DV Authentic AdVantage for Marketing Analytics.

Companies using DV Authentic AdVantage are most concentrated in Retail and Media, with adoption spanning over 21 industries.

Companies using DV Authentic AdVantage are most concentrated in Germany, United States and Japan, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of DV Authentic AdVantage across Americas, EMEA, and APAC.

Companies using DV Authentic AdVantage range from small businesses with 0-100 employees - 55.94%, to mid-sized firms with 101-1,000 employees - 29.37%, large organizations with 1,001-10,000 employees - 8.39%, and global enterprises with 10,000+ employees - 6.29%.

Customers of DV Authentic AdVantage include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified DV Authentic AdVantage customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Marketing Analytics.

List of DV Authentic AdVantage Customers

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Buyer Intent: Companies Evaluating DV Authentic AdVantage

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Q1. What is DV Authentic AdVantage used for?

Q2. Who uses DV Authentic AdVantage for Marketing Analytics?

Q3. Which companies use DV Authentic AdVantage?

Q4. What is the industry breakdown of companies using DV Authentic AdVantage?

Q5. What is the country breakdown of companies using DV Authentic AdVantage?

Q6. What is the breakdown by employee size of companies using DV Authentic AdVantage?

Q7. What is the breakdown by revenue of companies using DV Authentic AdVantage?

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