List of DV Authentic AdVantage Customers
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Since 2010, our global team of researchers has been studying DV Authentic AdVantage customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased DV Authentic AdVantage for Marketing Analytics from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using DV Authentic AdVantage for Marketing Analytics include: Lidl, a Germany based Retail organisation with 376000 employees and revenues of $134.22 billion, Investigation Discovery, a United States based Media organisation with 35000 employees and revenues of $39.32 billion, Discovery Communications, a United States based Media organisation with 18700 employees and revenues of $19.50 billion, Yahoo Japan, a Japan based Media organisation with 28000 employees and revenues of $12.79 billion, Puma, a Germany based Retail organisation with 22214 employees and revenues of $10.49 billion and many others.
Contact us if you need a completed and verified list of companies using DV Authentic AdVantage, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The DV Authentic AdVantage customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Aachener Zeitung Germany | Media | 300 | $95M | Germany | DoubleVerify | DV Authentic AdVantage | Marketing Analytics | 2018 | n/a |
In 2018, Aachener Zeitung Germany implemented DV Authentic AdVantage to support Marketing Analytics on its website. The deployment uses DV Authentic AdVantage instrumentation embedded in web pages to capture ad impression data, viewability signals, and verification indicators common to ad quality measurement. The scope of the implementation is focused on the publisher digital advertising inventory and publisher-side measurement of campaign delivery and ad quality.
Operationally the application is used by marketing and ad operations teams to standardize verification workflows, consolidate campaign reporting, and apply brand safety and viewability controls. Configuration work centered on account level analytics, verification workflow setup, and site level tagging to feed impression and quality signals into DV Authentic AdVantage. Governance responsibility is retained by the digital advertising organization, which owns measurement rules and reporting cadence for ongoing verification and analytics.
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ABC30 United States | Media | 60 | $7M | United States | DoubleVerify | DV Authentic AdVantage | Marketing Analytics | 2018 | n/a |
In 2018, ABC30 United States implemented DV Authentic AdVantage on its website. ABC30 deployed DV Authentic AdVantage as a Marketing Analytics solution to instrument site level ad verification, viewability measurement, and invalid traffic detection, aligning with standard ad verification and measurement workflows. The implementation centered on embedding DV Authentic AdVantage tags into ad delivery pages and mapping measurement events to DoubleVerify reporting, enabling centralized monitoring of inventory quality for digital ad operations.
Operational scope covered ABC30's website ad inventory and the marketing and ad operations functions, with configuration focused on campaign level measurement, verification rules, and reporting dashboards. Governance adjustments introduced verification checkpoints into programmatic buying and campaign review workflows, and the DV Authentic AdVantage deployment is directly associated with ABC30 United States Marketing Analytics capabilities supporting ongoing advertising quality assurance on the website.
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ABC7 New York United States | Media | 300 | $120M | United States | DoubleVerify | DV Authentic AdVantage | Marketing Analytics | 2018 | n/a |
In 2018, ABC7 New York implemented DV Authentic AdVantage on its website. DV Authentic AdVantage is being used as a Marketing Analytics solution to instrument measurement and verification across ABC7 New York digital advertising inventory, supporting ad operations and audience measurement workflows.
Deployment centered on client side tag instrumentation and measurement endpoints to capture viewability metrics, brand safety signals, invalid traffic detection, and campaign verification data. Configuration included campaign-level reporting modules and dashboarding to surface verification and quality metrics alongside standard impression and placement data.
Operational coverage was the ABC7 New York website and its digital ad inventory, with primary business functions impacted including ad operations, programmatic trading, and marketing analytics. Verification data from DV Authentic AdVantage is incorporated into internal campaign reporting and ad ops workflows to support delivery reconciliation and brand safety reviews.
Governance was organized between ad operations and revenue teams to manage tag deployment, reporting cadence, and verification policy enforcement as the tool was rolled out across site placements. The implementation narrative emphasizes DV Authentic AdVantage and the Marketing Analytics category within ABC7 New York measurement architecture.
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AffairsCloud | Education | 30 | $1M | India | DoubleVerify | DV Authentic AdVantage | Marketing Analytics | 2016 | n/a |
In 2016, AffairsCloud implemented DV Authentic AdVantage on its website, deploying the DV Authentic AdVantage solution as its Marketing Analytics capability for digital advertising and marketing measurement. AffairsCloud DV Authentic AdVantage Marketing Analytics is positioned to provide site-level verification and measurement for the publisher owned digital inventory on affairscloud.com.
The implementation was delivered as a client side instrumentation model, with DV Authentic AdVantage tags embedded across editorial pages and ad placements to capture viewability, invalid traffic detection, brand safety verification, and reporting events typical of a Marketing Analytics deployment. Configuration focused on verification and real time reporting dashboards, and the solution was provisioned to collect scoped telemetry from ad impressions and page contexts.
Operational ownership was centralized within the small marketing and site operations function, with a staged rollout across content sections and ad units to validate tagging and reporting. Governance centered on operationalizing verification workflows and scheduled reporting, ensuring the DV Authentic AdVantage instrumentation remained the primary source of measurement for digital advertising on the AffairsCloud website.
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AG Radio Holding Romania | Media | 50 | $5M | Romania | DoubleVerify | DV Authentic AdVantage | Marketing Analytics | 2014 | n/a |
In 2014, AG Radio Holding Romania implemented DV Authentic AdVantage on its website. DV Authentic AdVantage is deployed as a Marketing Analytics application to instrument display and video ad placements on kissfm.ro, providing ad verification and viewability measurement for the broadcaster's marketing operations.
The implementation centered on deploying DV Authentic AdVantage tags and configuration to capture impressions, viewability, and brand safety signals, and to feed consolidated campaign reporting dashboards. Functional capabilities used include real time monitoring, campaign level measurement, and audience validation aligned with Marketing Analytics workflows.
Operational coverage was scoped to the corporate website and publisher ad inventory, supporting marketing and ad operations teams and sales-facing campaign verification. Governance emphasized centralized reporting and standardized verification workflows to align campaign measurement and trafficking processes.
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Media | 74 | $12M | Japan | DoubleVerify | DV Authentic AdVantage | Marketing Analytics | 2016 | n/a |
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Media | 25 | $1M | Mexico | DoubleVerify | DV Authentic AdVantage | Marketing Analytics | 2019 | n/a |
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Education | 150 | $12M | United States | DoubleVerify | DV Authentic AdVantage | Marketing Analytics | 2013 | n/a |
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Media | 10 | $1M | Macedonia | DoubleVerify | DV Authentic AdVantage | Marketing Analytics | 2017 | n/a |
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Leisure and Hospitality | 20 | $2M | United States | DoubleVerify | DV Authentic AdVantage | Marketing Analytics | 2014 | n/a |
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Buyer Intent: Companies Evaluating DV Authentic AdVantage
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