List of Elastic Path Merchandising Customers
Vancouver, V7X 1M8, BC,
Canada
Since 2010, our global team of researchers has been studying Elastic Path Merchandising customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Elastic Path Merchandising for Personalization and Product Recommendations from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Elastic Path Merchandising for Personalization and Product Recommendations include: Magic Memories, a New Zealand based Leisure and Hospitality organisation with 2500 employees and revenues of $500.0 million, Serena and Lily, Inc., a United States based Manufacturing organisation with 270 employees and revenues of $70.0 million, Vivrelle, a United States based Retail organisation with 100 employees and revenues of $20.0 million and many others.
Contact us if you need a completed and verified list of companies using Elastic Path Merchandising, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Elastic Path Merchandising customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
Apply Filters For Customers
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
|---|---|---|---|---|---|---|---|---|---|---|---|
 |
Magic Memories | Leisure and Hospitality | 2500 | $500M | New Zealand | Elastic Path | Elastic Path Merchandising | Personalization and Product Recommendations | 2025 | n/a |
In 2025, Magic Memories implemented Elastic Path Merchandising to centralize global product and pricing management across its attraction portfolio. The deployment targeted the Personalization and Product Recommendations category, with a focus on real time multi channel personalization and dynamic bundling to support site level merchandising at scale.
The implementation included Elastic Path Product Experience Manager to establish a single source of truth for catalog and pricing data and to enable instant merchandising updates without engineering intervention. Configuration emphasized location specific catalog generation, SKU orchestration, and automated merchandising controls to support personalized SKU generation and dynamic bundle creation.
Operational scope covered more than 200 attraction sites in multiple countries, where the solution produced over 600 location specific catalogs from a centralized catalog repository. The architecture supported multi channel delivery and real time updates to point of sale and digital touchpoints, and the case study notes orders processed since launch from May to August 2025.
Governance and rollout centered on centralized catalog orchestration and delegated merchandising workflows, enabling business users to push updates and personalized catalog changes while retaining a single authoritative product and pricing model. Implementation details emphasize catalog management, SKU generation, and merchandising workflow automation consistent with Personalization and Product Recommendations deployments.
|
 |
Serena and Lily, Inc. | Manufacturing | 270 | $70M | United States | Elastic Path | Elastic Path Merchandising | Personalization and Product Recommendations | 2022 | New Elevation |
In 2022, Serena and Lily, Inc. implemented Elastic Path Merchandising to support its design-driven direct to consumer merchandising and high-variation SKU needs in the United States. The implementation leveraged Elastic Path Product Experience Manager and was delivered with systems integrator New Elevation, positioning the deployment within the Personalization and Product Recommendations category.
Configuration focused capabilities included dynamic bundling, flexible product configuration, and merchant facing merchandising controls that reduced developer dependencies. Elastic Path Merchandising was configured to enable dynamic bundling workflows and high-variation SKU management, giving merchandisers the ability to assemble assortments and bundles without code changes. The composable architecture separated merchandising responsibilities from core commerce services to accelerate time to market for catalog and bundle updates.
The solution integrates with Constructor.io for personalized search and recommendation capabilities, recommendation capabilities were provided via partner integration. Operational coverage centered on DTC eCommerce merchandising, impacting merchandisers and development teams across Serena and Lily, Inc. in the United States.
New Elevation supported rollout and configuration governance, shifting day to day merchandising ownership toward merchant users and reducing developer bottlenecks. Reported outcomes from the implementation included increased flexibility for product configurations and bundling and an improvement in average order value driven by more dynamic merchandising and bundling.
|
 |
Vivrelle | Retail | 100 | $20M | United States | Elastic Path | Elastic Path Merchandising | Personalization and Product Recommendations | 2023 | Born |
In 2023, Vivrelle implemented Elastic Path Merchandising as part of an Elastic Path Composable Commerce deployment using Product Experience Manager and Composer to support its US-based luxury accessories membership business. Elastic Path Merchandising was configured to provide catalog and merchandising configuration, authoring, and product experience orchestration within the composable architecture, and the narrative places Elastic Path Merchandising squarely in the Personalization and Product Recommendations category for membership commerce merchandising and catalog management functions.
Born supported the deployment and integration work, configuring merchandising rules and authoring workflows to reduce engineering dependency for catalog and merchandising updates. The architecture integrated Elastic Path Merchandising with search and recommendation partners and with payments partners to coordinate product launches and checkout readiness, and operational scope included e-commerce, merchandising, and engineering teams for the US membership business. Governance and process changes shifted routine merchandising updates and product launches to product and merchandising staff via Product Experience Manager, and the implementation reportedly accelerated product launches and improved member conversion and operational agility.
|
Buyer Intent: Companies Evaluating Elastic Path Merchandising
Discover Software Buyers actively Evaluating Enterprise Applications
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
|---|---|---|---|---|---|---|---|---|
| No data found | ||||||||