List of Entropik Qatalyst Customers
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Since 2010, our global team of researchers has been studying Entropik Qatalyst customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Entropik Qatalyst for Customer Analytics from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Entropik Qatalyst for Customer Analytics include: Procter & Gamble, a United States based Consumer Packaged Goods organisation with 108000 employees and revenues of $84.04 billion, KFC Corporation, a United States based Leisure and Hospitality organisation with 1000000 employees and revenues of $34.45 billion, GCash, a Philippines based Banking and Financial Services organisation with 1000 employees and revenues of $150.0 million and many others.
Contact us if you need a completed and verified list of companies using Entropik Qatalyst, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Entropik Qatalyst customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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GCash | Banking and Financial Services | 1000 | $150M | Philippines | Entropik | Entropik Qatalyst | Customer Analytics | 2025 | n/a |
In 2025, GCash deployed Entropik Qatalyst to accelerate product and UX research on its mobile wallet app. Entropik Qatalyst is used as a Customer Analytics application by the Philippines-based fintech Globe Fintech Innovations' GCash, establishing a direct relationship between GCash Entropik Qatalyst Customer Analytics and product and UX research workflows.
The implementation centered on study orchestration and attention analytics, with Entropik Qatalyst providing attention metrics, study scheduling, and analytics dashboards consumed by product and UX teams. The deployment enabled 20 product managers to self-serve research, run 35 studies focused on transaction-page attention and outcomes, and deliver 7x faster time-to-insight along with richer attention metrics, with governance oriented around PM-driven study creation and dashboard review.
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KFC Corporation | Leisure and Hospitality | 1000000 | $34.5B | United States | Entropik | Entropik Qatalyst | Customer Analytics | 2024 | n/a |
In 2024, KFC Corporation implemented Entropik Qatalyst to support Customer Analytics for marketing and shopper-insights research. Entropik lists KFC among its enterprise customers and has applied emotion and behavior AI to fast-food and shopping experience research for global QSR clients, and KFC’s use of Entropik Qatalyst centers on those same marketing and shopper-insights use cases.
Entropik Qatalyst deployment for KFC is described in functional terms consistent with Customer Analytics, emphasizing emotion AI and behavior analytics modules, continuous experience measurement, and insights dashboards. The implementation is oriented to instrument customer experience research workflows that combine observable emotional responses with structured feedback, and it is used by marketing and shopper-insights teams to surface qualitative and quantitative signals for campaign and in-store experience studies.
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Procter & Gamble | Consumer Packaged Goods | 108000 | $84.0B | United States | Entropik | Entropik Qatalyst | Customer Analytics | 2020 | n/a |
In 2020, Procter & Gamble engaged Entropik Qatalyst to augment Customer Analytics for marketing and product decisions, with public reporting naming Entropik as a partner on consumer and shopper insight work that surfaces subconscious responses. The engagement centers on using Entropik Qatalyst to inform consumer and shopper insights workflows, linking emotional AI capabilities to marketing and product teams for stimulus testing and insight-driven decision cycles.
Entropik Qatalyst was applied to capture implicit response signals, leveraging Customer Analytics capabilities such as emotion AI and implicit response analytics, including facial-expression analysis, attention and engagement scoring, and subconscious response measurement. Configuration emphasis was on stimulus-driven testing and behavioral signal extraction consistent with customer analytics patterns, with the full application name Entropik Qatalyst used to standardize reporting and dataset tagging.
Operational scope focused on consumer insights and shopper insights functions within Procter & Gamble and its CPG cohorts, aligning the Entropik Qatalyst Customer Analytics outputs to marketing creative evaluation and product concept testing. Implementation narratives indicate integration into regular insight review cycles and cross-functional teams, where outputs from Entropik Qatalyst feed discussion and iterative testing rather than acting as a standalone reporting source.
Governance and process adjustments reflected the need to incorporate biometric and implicit data into existing insight governance, with updated workflows for stimulus creation, test execution, and insight handoff to marketing and product decision forums. Documentation and standardized naming for Entropik Qatalyst outputs were emphasized to ensure consistent use of Customer Analytics signals across stakeholder groups.
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Buyer Intent: Companies Evaluating Entropik Qatalyst
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