List of IBS Software iLoyal Customers
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Since 2010, our global team of researchers has been studying IBS Software iLoyal customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased IBS Software iLoyal for Customer Loyalty from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using IBS Software iLoyal for Customer Loyalty include: Emirates United Arab Emirates, a United Arab Emirates based Transportation organisation with 112406 employees and revenues of $37.40 billion, Luxury Escapes Australia, a Australia based Leisure and Hospitality organisation with 250 employees and revenues of $200.0 million, Star Flyer, a Japan based Transportation organisation with 824 employees and revenues of $183.6 million and many others.
Contact us if you need a completed and verified list of companies using IBS Software iLoyal, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The IBS Software iLoyal customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Emirates United Arab Emirates | Transportation | 112406 | $37.4B | United Arab Emirates | IBS Software Services | IBS Software iLoyal | Customer Loyalty | 2025 | n/a |
In 2025, Emirates implemented IBS Software iLoyal in the Customer Loyalty category to modernize its loyalty infrastructure and support real-time personalization. The deployment targeted Emirates Skywards membership management and went live as a cloud-native platform to serve more than 35 million members across the Middle East and global routes.
The implementation used the loyalty and CRM modules of IBS Software iLoyal, configured for member lifecycle management, segmentation, accrual and redemption workflows, and CRM-driven campaign orchestration. IBS Software iLoyal was instrumented for real-time personalization to enable contextual offers and member scoring.
Architecture choices emphasized cloud-native, API-first design and real-time event processing to support expanded partner integrations across airline networks and third-party partners on regional and global routes. The integration layer was structured to onboard external partners and orchestrate partner offers and earning rules across the broader partner ecosystem.
The deployment was delivered as a strategic partnership between Emirates and IBS Software, with operational governance focused on membership data controls, partner onboarding processes, and centralized campaign governance across markets. The implementation positioned Emirates to enable broader partner ecosystems and deliver real-time personalized engagement through IBS Software iLoyal.
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Luxury Escapes Australia | Leisure and Hospitality | 250 | $200M | Australia | IBS Software Services | IBS Software iLoyal | Customer Loyalty | 2024 | n/a |
In 2024, Luxury Escapes implemented IBS Software iLoyal to build and enhance its loyalty offering for a digital-first customer experience across its Australian and global customer base. The Customer Loyalty deployment with IBS Software iLoyal targets loyalty management and CRM capabilities to support personalised offers and improved customer engagement for over 7 million users.
The implementation centers on loyalty management and CRM modules, including member profile consolidation, segmentation, personalised offer orchestration, and campaign management to enable targeted engagement across digital channels. Configuration work focused on loyalty program rules, tiering and points management consistent with typical Customer Loyalty functional workflows.
Operational scope spans Luxury Escapes marketing and customer engagement functions, extending to global member servicing while originating in the Australian business unit. Governance was structured to centralise loyalty program rule administration and campaign workflow approvals, aligning marketing, CRM and operations teams for coordinated rollouts.
The stated objective of the IBS Software iLoyal implementation is to drive personalised offers and improved customer engagement at scale, leveraging loyalty management and CRM tooling to serve Luxury Escapes customers across regions and touchpoints.
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Star Flyer | Transportation | 824 | $184M | Japan | IBS Software Services | IBS Software iLoyal | Customer Loyalty | 2025 | n/a |
In 2025, Star Flyer upgraded its STAR LINK loyalty programme by deploying IBS Software iLoyal as its Customer Loyalty platform. The rollout targeted enhanced mobile and web member experiences across Japan and APAC, positioning the airline to centralize customer loyalty and CRM workflows within a purpose-built loyalty application.
The implementation configured core Customer Loyalty capabilities including member profile and tier management, rewards and redemption engines, partner management, and real-time account updates. IBS Software iLoyal was provisioned to support omnichannel member interactions through mobile and web front ends, with configuration focused on event-driven updates and personalization typical of airline loyalty CRM use cases.
Integrations emphasized improved partner connectivity and real-time member feature sets, enabling synchronous updates to member accounts and partner accruals without specifying individual third party systems. Operational coverage spanned marketing and CRM functions, with the platform intended to support loyalty program operations across booking, check-in and ancillary retail touch points in the Japan and APAC regions.
Governance and rollout planning centered on staged operationalization across regions, data synchronization and member consent controls, and new workflow definitions for loyalty operations and customer service teams. The project narrative highlights launch of enhanced mobile and web experiences and strengthened partner integration capabilities as primary functional outcomes of the IBS Software iLoyal deployment.
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