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Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

List of Iterable Customer Engagement Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Calm Professional Services 80 $8M United States Iterable Iterable Customer Engagement Customer Engagement 2020 n/a
In 2020, Calm implemented Iterable Customer Engagement to orchestrate cross-channel customer journeys for new-member onboarding. The deployment was embedded in Calm’s U.S. CRM and marketing stack and served as the primary Customer Engagement layer for member lifecycle orchestration. Iterable Customer Engagement was configured to manage email, push, and in-app messaging sequences and to enable rapid experiments across onboarding touchpoints. The implementation emphasized journey orchestration, sequencing logic, and experiment control, while Amplitude was integrated as the behavioral analytics and measurement engine to evaluate cohort responses and iteration outcomes. The U.S.-based effort shortened new-member onboarding from 27 to 15 days and produced a 4x increase in revenue attributed to the onboarding sequence, results tracked through the Iterable Customer Engagement and Amplitude linkage. Governance centered on marketing led experiment cycles and iterative tuning of journey rules, aligning CRM, product, and analytics teams on rollout and measurement.
Curology Healthcare 500 $50M United States Iterable Iterable Customer Engagement Customer Engagement 2017 n/a
In 2017, Curology deployed Iterable Customer Engagement to unify email and SMS communications for its prescription-skincare subscription service, implementing a Customer Engagement platform to support patient engagement and CRM and marketing workflows in the United States. The implementation was explicitly focused on unifying customer data to remove data silos and enable personalized, behavior-driven messaging across the subscription lifecycle. Iterable Customer Engagement was configured to support cross-channel campaign automation, event driven messaging, audience segmentation, and personalized content delivery tied to treatment plans and subscription events. The deployment established a centralized customer profile and behavior signals, enabling automated journeys for onboarding, adherence reminders, and reactivation communications, and it aligned messaging capabilities with subscription and clinical touchpoints. Operationally the rollout concentrated on CRM and marketing teams supporting the U.S. subscription business, centralizing campaign governance and data stewardship to ensure consistent patient engagement workflows. The project delivered measurable outcomes reported by the client, including an approximate 26% improvement in customer engagement, about 14% increase in treatment-plan compliance, and roughly a 10% uplift in revenue.
Madison Reed Consumer Packaged Goods 500 $200M United States Iterable Iterable Customer Engagement Customer Engagement 2019 n/a
In 2019, Madison Reed deployed Iterable Customer Engagement to run cross channel reactivation and subscription conversion workflows. Iterable Customer Engagement was provisioned to support CRM and marketing programs under the Customer Engagement category across the United States. The implementation emphasized journey orchestration and automation, configuring reactivation and subscription conversion workflows alongside segmentation driven targeting and personalized messaging capabilities. Iterable Customer Engagement was configured to handle lifecycle orchestration, event triggered workflows, and subscription conversion funnels within the marketing stack. Customer data was integrated via Segment to centralize user profiles and event streams, and Lob was added to inject direct mail into reactivation journeys as an offline channel. The U.S. implementation scope covered CRM and marketing functions, aligning campaign execution with centralized customer data and audience definitions. Operational governance centralized campaign orchestration and data flow controls between Iterable Customer Engagement, Segment, and Lob to ensure consistent audience targeting and channel sequencing. Outcomes reported for the deployment included a 45% increase in upgrade to subscription conversion for Iterable driven campaigns and an incremental approximately 3% lift from adding direct mail to reactivation journeys.
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Buyer Intent: Companies Evaluating Iterable Customer Engagement

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FAQ - APPS RUN THE WORLD Iterable Customer Engagement Coverage

Iterable Customer Engagement is a Customer Engagement solution from Iterable.

Companies worldwide use Iterable Customer Engagement, from small firms to large enterprises across 21+ industries.

Organizations such as Madison Reed, Curology and Calm are recorded users of Iterable Customer Engagement for Customer Engagement.

Companies using Iterable Customer Engagement are most concentrated in Consumer Packaged Goods, Healthcare and Professional Services, with adoption spanning over 21 industries.

Companies using Iterable Customer Engagement are most concentrated in United States, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Iterable Customer Engagement across Americas, EMEA, and APAC.

Companies using Iterable Customer Engagement range from small businesses with 0-100 employees - 33.33%, to mid-sized firms with 101-1,000 employees - 66.67%, large organizations with 1,001-10,000 employees - 0%, and global enterprises with 10,000+ employees - 0%.

Customers of Iterable Customer Engagement include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Iterable Customer Engagement customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Customer Engagement.