AI Buyer Insights:

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

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Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

List of LeadBI Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Bologna Isokinetic Healthcare 10 $1M Italy LeadBI LeadBI Marketing Automation 2022 n/a
In 2022, Bologna Isokinetic implemented LeadBI, a Marketing Automation application, on their website to centralize online lead capture and visitor behavior tracking. The deployment is focused on site instrumentation and embedded conversion forms to capture inbound patient inquiries, build contact profiles, and initiate automated outreach, reflecting a lightweight implementation appropriate for a small healthcare provider with about 10 employees. The LeadBI implementation leverages core Marketing Automation capabilities including lead capture forms, behavior-based segmentation, contact profiling, automated email workflows, and analytics reporting to support marketing and patient intake functions. Configuration and governance are oriented around on-site conversion paths and campaign orchestration, with oversight by the clinic marketing owner and clinical administration to align outreach and privacy controls.
Grifal Manufacturing 110 $34M Italy LeadBI LeadBI Marketing Automation 2019 n/a
In 2019, Grifal implemented LeadBI on its website. Grifal is an Italian manufacturing company with 110 employees that adopted the LeadBI Marketing Automation application to centralize web lead capture and campaign orchestration. The LeadBI deployment instrumented web tracking and form capture across corporate and product pages, embedding LeadBI tracking code to record visitor behavior and submission events. Configuration leveraged standard Marketing Automation capabilities such as segmentation, lead scoring, automated email workflows, campaign tagging, and behavioral event tracking to classify inbound interest and drive nurture sequences. Settings emphasized form mapping, session attribution, and campaign parameterization to support lifecycle marketing and qualification workflows. Operational coverage focused on marketing and commercial teams, using LeadBI on their website to feed demand capture and lead routing processes. Governance centered on campaign naming conventions, content tagging, and role based access for marketing users to maintain data consistency and campaign hygiene. The implementation provided an ongoing instrumentation layer for campaign measurement and lead lifecycle visibility without documented claims about outcomes or integration partners.
LeadBI Professional Services 10 $1M Italy LeadBI LeadBI Marketing Automation 2018 n/a
In 2018, LeadBI implemented LeadBI as a Marketing Automation solution on its website. The implementation serves a 10-person professional services firm based in Italy and focuses on web-based lead capture, visitor tracking, and digital engagement for marketing and business development. Deployment is executed as an embedded web implementation, with LeadBI instrumentation placed on public web pages to capture interactions and build contact profiles. Functional modules configured include lead capture forms, behavioral tracking, segmentation rules, campaign automation and email workflow orchestration, along with analytics dashboards for engagement metrics. The LeadBI application provides central contact profiles and campaign sequencing consistent with Marketing Automation capabilities. Operational ownership is centered in marketing and founder-led sales operations, consolidating inbound lead handling and standardizing follow-up processes. Governance emphasizes configuration of segmentation and campaign rules within the LeadBI interface, and rollout consisted of embedding the tracking snippet across the website pages. The implementation is scoped to company-wide digital engagement on the corporate site and supports core marketing and sales functions across LeadBI's Italy operations.
Lega Serie A Leisure and Hospitality 185 $26M Italy LeadBI LeadBI Marketing Automation 2022 n/a
In 2022 Lega Serie A deployed LeadBI on its website as a Marketing Automation platform to centralize web-based audience capture and campaign orchestration. LeadBI is used to provide Marketing Automation capabilities including website tracking, form-based lead capture, behavioral segmentation and automated campaign workflows, aligning the application with the marketing and fan engagement functions of the organization. Operational ownership is described at the marketing and digital channels teams, with LeadBI instrumentation applied to site touchpoints to manage newsletter signups, content gating and personalized messaging workflows. Configuration emphasizes centralized campaign configuration and subscriber list management within LeadBI, enabling behavior-driven segmentation and automated engagement across the website without named external integrations disclosed in the source.
MainAd Professional Services 60 $10M Italy LeadBI LeadBI Marketing Automation 2018 n/a
In 2018, MainAd implemented LeadBI as its Marketing Automation platform. The deployment was focused on the company website and targeted the marketing and sales functions at the Italy based professional services firm, with implementation scope that explicitly included web based lead capture and campaign orchestration. LeadBI was configured to support core Marketing Automation capabilities, including web visitor behavior tracking, lead capture forms with progressive profiling, segmentation and contact scoring, and automated email campaign workflows. Configuration work emphasized campaign templates, trigger based workflows, and segmentation rules to enable both nurture programs and inbound lead qualification. The LeadBI instance was instrumented directly on MainAd's website to capture anonymous visitor signals and convert them into identifiable leads, with lead handoff processes routed to the internal sales team. Operational coverage concentrated on marketing operations and commercial teams within Italy, feeding day to day lead lists and campaign audiences. No additional external system integrations are specified beyond the website instrumentation. Governance focused on campaign approval controls, role based access for marketing users, and configuration controls for scoring and segmentation. Rollout followed an iterative approach with staged campaigns and ongoing configuration refinement to align scoring thresholds and segmentation logic. LeadBI serves as the centrally managed Marketing Automation application supporting MainAd's inbound marketing and lead qualification workflows.
Media 300 $23M Italy LeadBI LeadBI Marketing Automation 2020 n/a
Distribution 25 $3M United States LeadBI LeadBI Marketing Automation 2020 n/a
Manufacturing 3600 $650M Italy LeadBI LeadBI Marketing Automation 2025 n/a
Oil, Gas and Chemicals 11 $2M Italy LeadBI LeadBI Marketing Automation 2019 n/a
Communications 4 $1M United Kingdom LeadBI LeadBI Marketing Automation 2019 n/a
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FAQ - APPS RUN THE WORLD LeadBI Coverage

LeadBI is a Marketing Automation solution from LeadBI.

Companies worldwide use LeadBI, from small firms to large enterprises across 21+ industries.

Organizations such as Scm Group, Grifal, Lega Serie A, Pagine Si and MainAd are recorded users of LeadBI for Marketing Automation.

Companies using LeadBI are most concentrated in Manufacturing, Leisure and Hospitality and Media, with adoption spanning over 21 industries.

Companies using LeadBI are most concentrated in Italy, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of LeadBI across Americas, EMEA, and APAC.

Companies using LeadBI range from small businesses with 0-100 employees - 60%, to mid-sized firms with 101-1,000 employees - 30%, large organizations with 1,001-10,000 employees - 10%, and global enterprises with 10,000+ employees - 0%.

Customers of LeadBI include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified LeadBI customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Marketing Automation.