List of LeadBI Customers
Lanciano, 66034,
Italy
Since 2010, our global team of researchers has been studying LeadBI customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased LeadBI for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using LeadBI for Marketing Automation include: Scm Group, a Italy based Manufacturing organisation with 3600 employees and revenues of $650.0 million, Grifal, a Italy based Manufacturing organisation with 110 employees and revenues of $34.0 million, Lega Serie A, a Italy based Leisure and Hospitality organisation with 185 employees and revenues of $26.0 million, Pagine Si, a Italy based Media organisation with 300 employees and revenues of $23.0 million, MainAd, a Italy based Professional Services organisation with 60 employees and revenues of $10.0 million and many others.
Contact us if you need a completed and verified list of companies using LeadBI, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The LeadBI customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Bologna Isokinetic | Healthcare | 10 | $1M | Italy | LeadBI | LeadBI | Marketing Automation | 2022 | n/a |
In 2022, Bologna Isokinetic implemented LeadBI, a Marketing Automation application, on their website to centralize online lead capture and visitor behavior tracking. The deployment is focused on site instrumentation and embedded conversion forms to capture inbound patient inquiries, build contact profiles, and initiate automated outreach, reflecting a lightweight implementation appropriate for a small healthcare provider with about 10 employees.
The LeadBI implementation leverages core Marketing Automation capabilities including lead capture forms, behavior-based segmentation, contact profiling, automated email workflows, and analytics reporting to support marketing and patient intake functions. Configuration and governance are oriented around on-site conversion paths and campaign orchestration, with oversight by the clinic marketing owner and clinical administration to align outreach and privacy controls.
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Grifal | Manufacturing | 110 | $34M | Italy | LeadBI | LeadBI | Marketing Automation | 2019 | n/a |
In 2019, Grifal implemented LeadBI on its website. Grifal is an Italian manufacturing company with 110 employees that adopted the LeadBI Marketing Automation application to centralize web lead capture and campaign orchestration.
The LeadBI deployment instrumented web tracking and form capture across corporate and product pages, embedding LeadBI tracking code to record visitor behavior and submission events. Configuration leveraged standard Marketing Automation capabilities such as segmentation, lead scoring, automated email workflows, campaign tagging, and behavioral event tracking to classify inbound interest and drive nurture sequences. Settings emphasized form mapping, session attribution, and campaign parameterization to support lifecycle marketing and qualification workflows.
Operational coverage focused on marketing and commercial teams, using LeadBI on their website to feed demand capture and lead routing processes. Governance centered on campaign naming conventions, content tagging, and role based access for marketing users to maintain data consistency and campaign hygiene. The implementation provided an ongoing instrumentation layer for campaign measurement and lead lifecycle visibility without documented claims about outcomes or integration partners.
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LeadBI | Professional Services | 10 | $1M | Italy | LeadBI | LeadBI | Marketing Automation | 2018 | n/a |
In 2018, LeadBI implemented LeadBI as a Marketing Automation solution on its website. The implementation serves a 10-person professional services firm based in Italy and focuses on web-based lead capture, visitor tracking, and digital engagement for marketing and business development.
Deployment is executed as an embedded web implementation, with LeadBI instrumentation placed on public web pages to capture interactions and build contact profiles. Functional modules configured include lead capture forms, behavioral tracking, segmentation rules, campaign automation and email workflow orchestration, along with analytics dashboards for engagement metrics. The LeadBI application provides central contact profiles and campaign sequencing consistent with Marketing Automation capabilities.
Operational ownership is centered in marketing and founder-led sales operations, consolidating inbound lead handling and standardizing follow-up processes. Governance emphasizes configuration of segmentation and campaign rules within the LeadBI interface, and rollout consisted of embedding the tracking snippet across the website pages. The implementation is scoped to company-wide digital engagement on the corporate site and supports core marketing and sales functions across LeadBI's Italy operations.
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Lega Serie A | Leisure and Hospitality | 185 | $26M | Italy | LeadBI | LeadBI | Marketing Automation | 2022 | n/a |
In 2022 Lega Serie A deployed LeadBI on its website as a Marketing Automation platform to centralize web-based audience capture and campaign orchestration. LeadBI is used to provide Marketing Automation capabilities including website tracking, form-based lead capture, behavioral segmentation and automated campaign workflows, aligning the application with the marketing and fan engagement functions of the organization.
Operational ownership is described at the marketing and digital channels teams, with LeadBI instrumentation applied to site touchpoints to manage newsletter signups, content gating and personalized messaging workflows. Configuration emphasizes centralized campaign configuration and subscriber list management within LeadBI, enabling behavior-driven segmentation and automated engagement across the website without named external integrations disclosed in the source.
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MainAd | Professional Services | 60 | $10M | Italy | LeadBI | LeadBI | Marketing Automation | 2018 | n/a |
In 2018, MainAd implemented LeadBI as its Marketing Automation platform. The deployment was focused on the company website and targeted the marketing and sales functions at the Italy based professional services firm, with implementation scope that explicitly included web based lead capture and campaign orchestration.
LeadBI was configured to support core Marketing Automation capabilities, including web visitor behavior tracking, lead capture forms with progressive profiling, segmentation and contact scoring, and automated email campaign workflows. Configuration work emphasized campaign templates, trigger based workflows, and segmentation rules to enable both nurture programs and inbound lead qualification.
The LeadBI instance was instrumented directly on MainAd's website to capture anonymous visitor signals and convert them into identifiable leads, with lead handoff processes routed to the internal sales team. Operational coverage concentrated on marketing operations and commercial teams within Italy, feeding day to day lead lists and campaign audiences. No additional external system integrations are specified beyond the website instrumentation.
Governance focused on campaign approval controls, role based access for marketing users, and configuration controls for scoring and segmentation. Rollout followed an iterative approach with staged campaigns and ongoing configuration refinement to align scoring thresholds and segmentation logic. LeadBI serves as the centrally managed Marketing Automation application supporting MainAd's inbound marketing and lead qualification workflows.
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Media | 300 | $23M | Italy | LeadBI | LeadBI | Marketing Automation | 2020 | n/a |
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Distribution | 25 | $3M | United States | LeadBI | LeadBI | Marketing Automation | 2020 | n/a |
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Manufacturing | 3600 | $650M | Italy | LeadBI | LeadBI | Marketing Automation | 2025 | n/a |
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Oil, Gas and Chemicals | 11 | $2M | Italy | LeadBI | LeadBI | Marketing Automation | 2019 | n/a |
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Communications | 4 | $1M | United Kingdom | LeadBI | LeadBI | Marketing Automation | 2019 | n/a |
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