List of Lutech Pivotal CRM Customers
Milan, 20092,
Italy
Since 2010, our global team of researchers has been studying Lutech Pivotal CRM customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Lutech Pivotal CRM for CRM from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Lutech Pivotal CRM for CRM include: Marchesini Group, a Italy based Manufacturing organisation with 1000 employees and revenues of $500.0 million, Tmg Marchesini UK, a United Kingdom based Distribution organisation with 15 employees and revenues of $2.0 million and many others.
Contact us if you need a completed and verified list of companies using Lutech Pivotal CRM, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Lutech Pivotal CRM customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Marchesini Group | Manufacturing | 1000 | $500M | Italy | Lutech Group | Lutech Pivotal CRM | CRM | 2019 | n/a |
In 2019 Marchesini Group deployed Lutech Pivotal CRM as its CRM platform to create a single global view of customer and market activity across the parent company, five Italian subsidiaries and seven foreign subsidiaries. The initiative addressed the need to consolidate customer interactions and shared accounts in a group context, with explicit requirements for accurate profiling of accesses and differentiated sales and customer service functionality. The deployment was intended to support manufacturing customer use cases for pharmaceuticals, cosmetics and food sectors served by the group.
Lutech Pivotal CRM was configured with verticalized Manufacturing capabilities to centralize both qualitative and quantitative customer information, enabling structured market knowledge and forecast-oriented workflows. Functional modules implemented emphasized sales activity management, customer service case tracking, account profiling and market trend data collection, aligned with CRM functional terminology such as account consolidation, activity logging and forecasting support. The solution concentrated customer and market data in a single system to improve the quality of processes that involve customers.
The implementation integrated Lutech Pivotal CRM with the company management system and with individual productivity tools including MS Outlook and the Office suite, and it supported mobile users with managed access controls. Access from foreign branches was configured using satellite systems connected to the central system, with France identified as the first foreign branch to be configured. Operational coverage explicitly included the group structure and worldwide distributors, enabling cross-border activity visibility.
Governance changes focused on access profiling and management of diversified sales and service functions to ensure appropriate visibility and control across acquired entities and shared customers. The rollout plan covered branch-level adoption, satellite configuration and mobile user management to standardize CRM processes across sites. Expected outcomes stated by the project included increased effectiveness in sales and marketing activities, optimized forecasts on market trends and improved overall quality of customer-related processes.
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Tmg Marchesini UK | Distribution | 15 | $2M | United Kingdom | Lutech Group | Lutech Pivotal CRM | CRM | 2004 | n/a |
In 2004, Tmg Marchesini UK implemented Lutech Pivotal CRM, deploying the Pivotal Manufacturing vertical to create a single global customer view. Lutech Pivotal CRM served as the primary CRM to centralize sales and after sales processes across international subsidiaries and to improve sales effectiveness and forecasting.
The implementation configured the Pivotal Manufacturing vertical's sales and service capabilities, consolidating customer master records and structuring forecasting data to support sales order workflows and after sales case management. The project integrated with the ERP and Office tools to synchronize customer and order data and to enable operational use of CRM records in everyday office productivity and back office processes.
The rollout was delivered in Italy by Pivotal Italia, a Lutech Group company, which executed the verticalized configuration and integration workstreams. Operational governance emphasized centralized customer data stewardship and standardized sales and service process workflows across subsidiaries, and the vendor page documents use of the Pivotal Manufacturing vertical for this implementation.
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