List of Marigold Cheetah Loyalty Customers
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United States
Since 2010, our global team of researchers has been studying Marigold Cheetah Loyalty customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Marigold Cheetah Loyalty for Customer Loyalty from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Marigold Cheetah Loyalty for Customer Loyalty include: Williams-Sonoma, a United States based Retail organisation with 19600 employees and revenues of $7.71 billion, Bakers Delight, a Australia based Retail organisation with 5500 employees and revenues of $800.0 million, Donatos Pizza, a United States based Leisure and Hospitality organisation with 1500 employees and revenues of $250.0 million, Old Chicago Pasta & Pizza, a United States based Leisure and Hospitality organisation with 40 employees and revenues of $7.0 million and many others.
Contact us if you need a completed and verified list of companies using Marigold Cheetah Loyalty, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Marigold Cheetah Loyalty customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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Bakers Delight | Retail | 5500 | $800M | Australia | Marigold | Marigold Cheetah Loyalty | Customer Loyalty | 2020 | n/a | In 2020, Bakers Delight implemented Marigold Cheetah Loyalty as an omnichannel Dough Getters rewards program. The Customer Loyalty deployment covered Australia and New Zealand and enabled point of sale recognition, personalization workflows, and cross channel engagement across in-store and digital touchpoints. Marigold Cheetah Loyalty was configured to support CRM driven enrollment, member account management, rewards orchestration, and segmentation for targeted communications, with in-store POS recognition used to associate transactions with loyalty profiles. The implementation emphasized enrollment and rewards modules, CRM integration points to capture member data at transaction time, and personalization engines to drive cross channel messaging. Operational scope included retail store operations and marketing functions across the Bakers Delight network in Australia and New Zealand, with centralized membership management and campaign orchestration governance to control offers and segmentation. The program achieved over 200,000 sign ups in one month, 30% ahead of target, and reported that loyalty members spent on average about 25% more per transaction. | |
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Donatos Pizza | Leisure and Hospitality | 1500 | $250M | United States | Marigold | Marigold Cheetah Loyalty | Customer Loyalty | 2022 | n/a | In 2022 Donatos Pizza launched Marigold Cheetah Loyalty as a Customer Loyalty solution powered by Cheetah Digital by Marigold. The CRM and marketing implementation in the United States moved the brand away from a discount first model by collecting zero party data and delivering personalized on demand rewards and gamified badges. Implementation focus centered on membership enrollment and a rewards engine, with gamification badges and segmentation driven personalization to support targeted campaign orchestration. Marigold Cheetah Loyalty provided the CRM marketing orchestration and campaign management capabilities used to issue on demand rewards, track redemptions, and surface behavioral signals for loyalty segmentation. The program was managed by Donatos marketing and CRM functions, aligning enrollment, rewards, and campaign workflows to support rapid adoption. The rollout drove nearly 135000 new members in 2022 and raised program engagement to 51.4 percent by February 2023, with reported higher redemption rates and sales concentration among active members. | |
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Old Chicago Pasta & Pizza | Leisure and Hospitality | 40 | $7M | United States | Marigold | Marigold Cheetah Loyalty | Customer Loyalty | 2014 | n/a | In 2014, Old Chicago Pasta & Pizza implemented Marigold Cheetah Loyalty in the Customer Loyalty category to centralize CRM and loyalty operations across its United States restaurant footprint. The Marigold Cheetah Loyalty deployment was delivered as a CRM and loyalty implementation designed to support a gamified member experience and enterprise grade member management for a multi-site restaurant chain. The implementation aligned common Customer Loyalty functional modules, including a centralized member database, campaign orchestration and segmentation, rewards and tier management, a gamification engine that enabled experiential programs including the World Beer Tour, and analytics to monitor engagement and visit frequency. Configuration work emphasized member onboarding flows, large scale member transfer workflows to accommodate migration of over 2 million members without disruption, and campaign templates to drive repeat visits and targeted promotions. Operational scope encompassed corporate marketing, CRM operations, and store level teams, with rollout coordination across corporate and site operations in the United States. Governance introduced program controls for rewards issuance, campaign scheduling, and ongoing campaign lifecycle management, and processes were adjusted to support continuous gamified campaign execution. The CRM and loyalty implementation increased loyalty contribution to revenue to roughly 30 percent of sales and improved visit frequency and member engagement. | |
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Retail | 19600 | $7.7B | United States | Marigold | Marigold Cheetah Loyalty | Customer Loyalty | 2018 | n/a |
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Buyer Intent: Companies Evaluating Marigold Cheetah Loyalty
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