List of Massflow Analytics Customers
Mermaid Beach, 4218, QLD,
Australia
Since 2010, our global team of researchers has been studying Massflow Analytics customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Massflow Analytics for Analytics and BI from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Massflow Analytics for Analytics and BI include: Pocono Point RV, a United States based Leisure and Hospitality organisation with 20 employees and revenues of $1.0 million, Massflow, a Australia based Professional Services organisation with 10 employees and revenues of $1.0 million and many others.
Contact us if you need a completed and verified list of companies using Massflow Analytics, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Massflow Analytics customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Massflow | Professional Services | 10 | $1M | Australia | Massflow | Massflow Analytics | Analytics and BI | 2021 | n/a |
In 2021, Massflow implemented Massflow Analytics. Massflow Analytics is an Analytics and BI application deployed on the Massflow website to capture site events, user behavior, and web performance for the Australia-based professional services firm.
The implementation emphasized client-side instrumentation and event collection, with configuration and schema controls exposed through the Massflow Analytics dashboard. Functional capabilities described in the deployment include event tracking, configurable dashboards and reporting, and real-time visualization consistent with Analytics and BI workflows.
Operational scope is focused on the public website and its customer interaction points, with data access provisioned to a small internal group of stakeholders. No external integrations were specified in the source, so the deployment is characterized as a site-centric analytics instance managed within the company.
Governance and stewardship were aligned to the small organizational structure, with a centralized administrator handling instrumentation and dashboard configuration, and marketing and product stakeholders consuming reports. Massflow, Massflow Analytics, Analytics and BI, support web analytics and reporting functions for marketing and product decision making.
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Pocono Point RV | Leisure and Hospitality | 20 | $1M | United States | Massflow | Massflow Analytics | Analytics and BI | 2025 | n/a |
In 2025 Pocono Point RV implemented Massflow Analytics to centralize website measurement and reporting. The deployment brings Analytics and BI capabilities to the company website, providing a unified platform for website analytics and customer engagement reporting across marketing and operations.
Massflow Analytics was configured with site-level instrumentation, event tracking, funnel visualization, segmentation, and role-based dashboards. Functional modules implemented include real-time reporting, scheduled reports, and ad hoc dashboarding to monitor visitor behavior, contact form submissions, and reservation inquiry pathways.
The implementation integrates directly with the public website through client-side tag-based instrumentation that forwards telemetry to the cloud-hosted Massflow Analytics instance. Operational coverage is focused on the single-property online presence, with access granted to marketing staff and front desk personnel for day to day monitoring and campaign analysis.
Governance was established with admin and viewer roles, documented reporting cadences, and basic data retention controls to support routine operational workflows. Massflow Analytics is used by Pocono Point RV as the primary Analytics and BI tool for website analytics and operational reporting.
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