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Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

List of Minubo Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Bergzeit Retail 370 $60M Germany Minubo Minubo Marketing Analytics 2020 n/a
In 2020, Bergzeit implemented Minubo as its Marketing Analytics solution to establish a unified e commerce KPI standard and reporting layer. The Minubo Marketing Analytics deployment targeted marketing, purchasing and controlling teams in Germany to centralize e commerce performance measures and reporting. Implementation centered on configuring standardized dashboards and a consolidated reporting layer, delivering a common KPI taxonomy and normalized reporting semantics across functions. The deployment integrated with Bergzeit's existing data warehouse to surface normalized data and to power Minubo dashboards and reports. Operational coverage included marketing, purchasing and controlling in Germany, with a focus on shared dashboard access and consistent reporting workflows across those business functions. Governance work established owners for the KPI taxonomy and a reporting cadence to sustain consistency and alignment between departments. According to vendor materials, the Minubo implementation improved consistency across departments and enabled faster decision making by providing a single source of standardized e commerce KPIs for business stakeholders.
Sugarshape Germany Retail 75 $50M Germany Minubo Minubo Marketing Analytics 2019 n/a
In 2019, Sugarshape Germany implemented Minubo as its Marketing Analytics platform. Minubo was deployed as the central BI layer to enable marketing automation and personalization, consolidating commerce, customer and product event data to feed downstream analytics and activation workflows. The implementation emphasized segmentation and data feed capabilities, with Minubo used to build audience segments and to export product recommendations and segment definitions into a personalization engine. Configuration centered on segmentation logic, scheduled data feed orchestration and recommendation export to support campaign activation and site personalization. Integrations included a joint deployment with a personalization partner trbo, where Minubo supplied recommendation data and audience segments into trbo driven personalization workflows. Operational coverage focused on marketing and e commerce functions, linking analytics outputs to on site personalization and campaign orchestration. Governance introduced standardized segmentation rules and recurring data feed schedules to preserve data consistency between Minubo and the personalization engine. According to the joint case study, the combined Minubo and trbo implementation delivered data driven recommendations that improved conversion and campaign performance.
Zooroyal Germany Retail 87 $117M Germany Minubo Minubo Marketing Analytics 2019 n/a
In 2019 Zooroyal Germany implemented Minubo as its Marketing Analytics platform to power automated, data-driven email campaigns and next-best-offer workflows for CRM and marketing. Minubo was used to centralize customer and campaign analytics and to drive segmentation and offer orchestration across the retailer's German operations. The implementation focused on automated segment generation, data-driven campaign orchestration, and next-best-offer workflow support, with Minubo providing actionable insights for campaign optimization. Functional capabilities implemented included behavioral and transactional segmentation, automated segment feeds for campaign execution, and analytics dashboards to inform marketing decisions. Minubo was integrated with the company's email-marketing systems to deliver automated segment feeds and real-time actionable insights for campaign optimization, using scheduled exports and integration interfaces to operationalize campaign workflows. Operational scope centered on CRM and marketing teams in Germany, where campaign execution relied on Minubo-driven segment delivery and recommendation signals. Governance and process changes emphasized scheduled segmentation cadence and an optimization feedback loop between campaign performance and minubo analytics. The deployment supported automated, data-driven campaigns and next-best-offer logic, and it increased campaign efficiency and performance as reported by the company.
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FAQ - APPS RUN THE WORLD Minubo Coverage

Minubo is a Marketing Analytics solution from Minubo.

Companies worldwide use Minubo, from small firms to large enterprises across 21+ industries.

Organizations such as Zooroyal Germany, Bergzeit and Sugarshape Germany are recorded users of Minubo for Marketing Analytics.

Companies using Minubo are most concentrated in Retail, with adoption spanning over 21 industries.

Companies using Minubo are most concentrated in Germany, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Minubo across Americas, EMEA, and APAC.

Companies using Minubo range from small businesses with 0-100 employees - 66.67%, to mid-sized firms with 101-1,000 employees - 33.33%, large organizations with 1,001-10,000 employees - 0%, and global enterprises with 10,000+ employees - 0%.

Customers of Minubo include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Minubo customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Marketing Analytics.