List of Mobio CDP Customers
Since 2010, our global team of researchers has been studying Mobio CDP customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Mobio CDP for Customer Data Platform from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Mobio CDP for Customer Data Platform include: Vietnam Maritime Bank (MSB), a Vietnam based Banking and Financial Services organisation with 6308 employees and revenues of $980.0 million, Phong Vu Trading, a Vietnam based Retail organisation with 5000 employees and revenues of $600.0 million, Guardian Vietnam, a Vietnam based Leisure and Hospitality organisation with 75 employees and revenues of $8.0 million and many others.
Contact us if you need a completed and verified list of companies using Mobio CDP, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Mobio CDP customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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Guardian Vietnam | Leisure and Hospitality | 75 | $8M | Vietnam | Mobio | Mobio CDP | Customer Data Platform | 2021 | n/a | In 2021, Guardian Vietnam implemented Mobio CDP to unify online and offline customer data across its Vietnam retail operations. The deployment prioritized retail and loyalty use cases and an end-to-end O2O customer experience, positioning Mobio CDP as the central Customer Data Platform for marketing and store operations. The implementation configured identity resolution and unified customer profiles, combining ecommerce interactions and in-store transactions to improve identification rates. Segmentation and campaign orchestration capabilities were used to design and optimize voucher campaigns, while analytics instrumentation tracked voucher issuance and redemption performance. Core Customer Data Platform functions including profile unification, segment-based targeting, and campaign management were applied to support loyalty workflows and personalized voucher distribution. Rollout covered online channels and the physical retail footprint across Vietnam, with marketing and store operations teams adopting new processes for voucher issuance, redemption tracking, and profile reconciliation. Governance centered on centralized customer profile management and campaign measurement, and the project produced measurable improvements in voucher redemption and the share of identified customer profiles within months of deployment. | |
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Phong Vu Trading | Retail | 5000 | $600M | Vietnam | Mobio | Mobio CDP | Customer Data Platform | 2021 | n/a | In 2021, Phong Vũ implemented Mobio CDP, deploying the Mobio Customer Data Platform to establish an end to end social commerce and online sales system. The deployment centralized customer data and social chat interactions to support retail, social commerce, and customer service teams across Vietnam. Mobio CDP was configured with core Customer Data Platform capabilities alongside social and chat features to unify customer profiles, consolidate interaction events, and surface conversational leads for online sales workflows. The implementation embedded chat based engagement and social commerce touchpoints into the sales funnel and automated routing to sales and service queues to accelerate response times. Mobio CDP also orchestrated customer segmentation and real time response triggers aligned to online sales and service processes. Rollout covered online sales operations and customer service functions across the company’s Vietnam operations, aligning sales response workflows with centralized profile data. Governance work focused on operationalizing unified customer records and standardized chat handling procedures to shorten lead response and service resolution paths. After rollout conversion and response speed increased substantially. | |
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Vietnam Maritime Bank (MSB) | Banking and Financial Services | 6308 | $980M | Vietnam | Mobio | Mobio CDP | Customer Data Platform | 2021 | n/a | In 2021, Vietnam Maritime Bank (MSB) deployed Mobio CDP on premises as a Customer Data Platform to centralize customer journeys across its retail and commercial banking operations in Vietnam. The implementation targeted sales and marketing workflows and frontline relationship manager and branch manager activity to enable personalized engagement and automated lead handling. MSB configured Mobio CDP to provide identity resolution, journey orchestration, campaign execution and reporting capabilities typical of a Customer Data Platform, and to automate sales lead distribution into RM and BM workflows. The deployment supported high volume personalized MarTech campaigns, enabling tens of millions of personalized messages per month and centralized conversion tracking through campaign reporting. The on premises Mobio CDP was integrated with bank customer touchpoints and channel systems to ingest behavioral signals and trigger campaign delivery across digital and branch channels, while operational coverage focused on retail and commercial banking teams in Vietnam. Governance changes accompanied the rollout, shifting lead assignment and campaign approval processes toward marketing and frontline sales ownership to operationalize automated lead distribution. MSB reported a threefold increase in conversion after about six months and noted improved RM and BM efficiency as a result of the Mobio CDP implementation. The project positioned Mobio CDP as the bank level Customer Data Platform supporting orchestration of customer journeys, lead automation and personalized engagement for Vietnam Maritime Bank. |
Buyer Intent: Companies Evaluating Mobio CDP
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